Object-Oriented UX (OOUX) Fundamentals

Object-Oriented UX (OOUX) Fundamentals, available at $89.99, has an average rating of 4.52, with 44 lectures, based on 1266 reviews, and has 5634 subscribers.

You will learn about Recognize four of the most common UX mistakes weighing down your users and learn how to combat them with an object-oriented approach. Facilitate collaborative workshops that surface mission-critical questions, while generating a shared language and understanding. Communicate and collaborate more effectively with developers, the business team, stakeholders, and other designers. How to use Noun Foraging to start any UX design project — no matter how complex, no matter how much research you’ve got. The basics of system modeling and the Nested-Object Matrix — map relationships to create intuitive navigation that follows your user’s mental model. How to audit functionality with a Call-to-Action Matrix, getting clear on roles and scope early on. Get started with Object Mapping! Build on your Nested-Object Matrix to systematically map the structure of your objects, giving your team X-ray vis Give a voice to content strategy, content design, and UX writing earlier in the design process Transform your objects into sketches with straightforward templates, making visualization a breeze. Bring the magic of OOUX into your professional work — level up your UX game while having more fun. Really. This course is ideal for individuals who are UX Designers who want to better wrangle complex systems, communicate more effectively with their team and stakeholders, and (coincidentally) boost their career. or Developers tasked with UX and UI work who want a no-nonsense formula for solid, intuitive product design. or UX managers and directors wondering if OOUX is right for their team. or Content Strategists, Content Designers, and UX Writers looking to add more depth and structure to their work. or Anyone looking for a systematic approach to structuring user experiences that are easy to understand and easy to build. or Anyone who is interested in OOUX and wants a quick course on getting up to speed with the foundations of the ORCA Process! It is particularly useful for UX Designers who want to better wrangle complex systems, communicate more effectively with their team and stakeholders, and (coincidentally) boost their career. or Developers tasked with UX and UI work who want a no-nonsense formula for solid, intuitive product design. or UX managers and directors wondering if OOUX is right for their team. or Content Strategists, Content Designers, and UX Writers looking to add more depth and structure to their work. or Anyone looking for a systematic approach to structuring user experiences that are easy to understand and easy to build. or Anyone who is interested in OOUX and wants a quick course on getting up to speed with the foundations of the ORCA Process!.

Enroll now: Object-Oriented UX (OOUX) Fundamentals

Summary

Title: Object-Oriented UX (OOUX) Fundamentals

Price: $89.99

Average Rating: 4.52

Number of Lectures: 44

Number of Published Lectures: 44

Number of Curriculum Items: 44

Number of Published Curriculum Objects: 44

Original Price: $149.99

Quality Status: approved

Status: Live

What You Will Learn

Recognize four of the most common UX mistakes weighing down your users and learn how to combat them with an object-oriented approach.
Facilitate collaborative workshops that surface mission-critical questions, while generating a shared language and understanding.
Communicate and collaborate more effectively with developers, the business team, stakeholders, and other designers.
How to use Noun Foraging to start any UX design project — no matter how complex, no matter how much research you’ve got.
The basics of system modeling and the Nested-Object Matrix — map relationships to create intuitive navigation that follows your user’s mental model.
How to audit functionality with a Call-to-Action Matrix, getting clear on roles and scope early on.
Get started with Object Mapping! Build on your Nested-Object Matrix to systematically map the structure of your objects, giving your team X-ray vis
Give a voice to content strategy, content design, and UX writing earlier in the design process
Transform your objects into sketches with straightforward templates, making visualization a breeze.
Bring the magic of OOUX into your professional work — level up your UX game while having more fun. Really.

Who Should Attend

UX Designers who want to better wrangle complex systems, communicate more effectively with their team and stakeholders, and (coincidentally) boost their career.
Developers tasked with UX and UI work who want a no-nonsense formula for solid, intuitive product design.
UX managers and directors wondering if OOUX is right for their team.
Content Strategists, Content Designers, and UX Writers looking to add more depth and structure to their work.
Anyone looking for a systematic approach to structuring user experiences that are easy to understand and easy to build.
Anyone who is interested in OOUX and wants a quick course on getting up to speed with the foundations of the ORCA Process!

Target Audiences

UX Designers who want to better wrangle complex systems, communicate more effectively with their team and stakeholders, and (coincidentally) boost their career.
Developers tasked with UX and UI work who want a no-nonsense formula for solid, intuitive product design.
UX managers and directors wondering if OOUX is right for their team.
Content Strategists, Content Designers, and UX Writers looking to add more depth and structure to their work.
Anyone looking for a systematic approach to structuring user experiences that are easy to understand and easy to build.
Anyone who is interested in OOUX and wants a quick course on getting up to speed with the foundations of the ORCA Process!

Object-Oriented UX (OOUX) is a power tool every UX Designer should have in their toolkit. In this course, OOUX founder and Evangelist Sophia Prater teams up with UX consultant, author and popular Udemy instructor Joe Natoli to show you how to use OOUX to collaboratively create clarity from chaos — simplifying and supercharging User Experience and Product Design efforts.

OOUX doesn’t replace anything you are already doing, like Design Thinking or any flavor of Agile methodology — instead, it complements and powers-upUX research, UX writing, task flow design, UI design, and design systems work.

At its core, OOUX turns any design challenge into a tangible, approachable, solvable puzzle. So many UXers have claimed that OOUX “makes UX fun again.”

You’ll learn to build solid foundations and reusable parts that align to your user’s mental model and the business model.

“I believe that OOUX is the missing link in product development.”
Sjur Grønningsæter, Product Designer

“Gets you knee-deep into the important bits”

Carrie Lee, UX Writer

“Really nothing beats this process in breaking down the complexity of a problem before the detailed design and dev work begins. OOUX is going to save the whole industry so much time and money…”

Kristin Ouellette Muskat, Design Research Lead

“OOUX/ORCA is an excellent bridge between UX Research and UX Design”

John Crisp, UX Designers and Front-end Developer

If you’re exhausted by the feature-by-feature approach to UX and Product Design, hours of rework, and frequent thoughts of “why did no one bring this up earlier?” and generally feeling like you are designing in the dark, OOUX is your floodlight. With OOUX, you can illuminate the big picture while also exposing all the shady nooks where sticky details tend to hide.

(Which, incidentally, tend to be the places methodologies like Design Thinking overlook completely.)

No more “deer in headlights” moments when faced with complex problems — immediately after this course, you’ll be equipped to systematically break complex products into their smallest parts before architecting elegant, scalable, object-oriented designs in a game-like way.

If you’re just starting your UX career and want to ground yourself in best practices, OOUX is a must-have for approaching products holistically. And if you are 20+ years into your career and feel ready to learn something truly game-changing, come on in.

What you’ll learn

Through this course, you’ll learn the basics of OOUX, how to implement it, and how to share it with your team:

After starting with an overview of the benefits of OOUX (to your work and your career!), you’ll walk through the first steps of how to orient a product around its objects — the core concepts your users actually care about.
You’ll learn how to identify and solidify a system’s objects, pinpoint where and how the objects relate to each other, capture all the ways users can act upon each object, and flesh out their structure with core content and metadata.
You’ll also see how this totally ROCKS your product design and UX process, elevating your approach to new holistic levels that will save you time and energy.
Build onto your OOUX foundation with 4 OOUX Laws that will help you fight back against unintuitive designs sabotaging your product. (You won’t be able to unseen them after module 4, sorry not sorry!)
Dive into representing your OOUX work in card and detail page sketches. Sophia demos how pulling it all together to create contextual navigation, eliminate duplicate work and missed connections, and takes the guesswork out of visualizing a product.
Finally, get even more wind under your wings with advice and suggestions for how to introduce your colleagues to OOUX, bringing a shared language and more efficient collaboration to your team.

During this introductory course, we’ll take on an example design challenge and you’ll use the included workbook to complete the five main activities. Once the course is over, take a fresh copy of the workbook with you into your workplace and let your new OOUX skills propel you into headache-free, future-proofed UX.

Here’s what just a few product design pros have said about OOUX:

“A must have toolkit”
Raktim Chatterjee, Lead UXer

“OOUX is next level for experience design”
Shelley Garner, Senior UXer

“It’s not just A way to do things, it’s THE way.”
Jacob Wadenpfuhl, UX Director

“My new ‘secret weapon’ for managing complexity”
Karen Hewell, Content Strategist

“OOUX really gave me a voice […] it’s a framework that takes term and concept definition work seriously.”

David Connis, Senior UX Writer and Content Designer

“a brilliant process for my team”

Tracey Vantyghem, Information Architect and UX Writer

“A framework to confidently tackle complexity”

Zainab Kashim, Product Designer

Still not sure? Google “OOUX Testimonials” and you will be.

We can’t wait to see you in the course!

Course Curriculum

Chapter 1: Up-level your UX career

Lecture 1: Why you MUST have OOUX in your arsenal

Lecture 2: Design naturally intuitive UX

Lecture 3: Collaborate early and better with devs

Lecture 4: Inform an elegant design system

Lecture 5: Avoid Unintuitive Objects

Lecture 6: Create clarity to reduce rework

Lecture 7: Fireside chat with Joe: Business first (how OOUX helps)

Lecture 8: We are just getting started

Chapter 2: Say hello to OOUX and ORCA

Lecture 1: How to think about OOUX

Lecture 2: UX, OOUX, and objects

Lecture 3: What OOUX does not do for you

Lecture 4: Introducing the ORCA Process

Lecture 5: ORCA in action

Lecture 6: How ORCA fixes iteration failures

Chapter 3: Rock your UX process

Lecture 1: Smarter process equals smarter results

Lecture 2: Introducing ORCA Discovery

Lecture 3: Object Discovery: Step 1 — Noun Foraging

Lecture 4: ACTIVITY: Noun forage with Sophia and Joe

Lecture 5: Object Discovery: Step 2 — Object Consolidation

Lecture 6: Relationships Discovery: The Nested Object Matrix

Lecture 7: ACTIVITY: Play Relationship Battleship with the NOM

Lecture 8: Call-to-Action Discovery: The CTA Matrix

Lecture 9: ACTIVITY: Brainstorm functionality with the CTA Matrix

Lecture 10: Attribute Discovery: The Object Map

Lecture 11: ACTIVITY: Create an Object Map

Lecture 12: ORCA: Clear. Practical. Powerful.

Chapter 4: Four OOUX Laws, Four UX Wins

Lecture 1: Introducing the four horseman of the UX Apocalypse

Lecture 2: Create recognizable objects

Lecture 3: Create connected objects

Lecture 4: Create manipulable objects

Lecture 5: Create consistent objects

Lecture 6: Unintuitive Object recap

Chapter 5: Sketching without the sweat

Lecture 1: Don’t design the whole thing — prioritize like a boss

Lecture 2: Bringing it all together into screens and components

Lecture 3: ACTIVITY: Sketch cards

Lecture 4: ACTIVITY: Sketch detail pages

Lecture 5: Types of UX sketching

Chapter 6: Start now

Lecture 1: Anticipate the pushback

Lecture 2: Don’t replace your current UX process

Lecture 3: Ok, maybe replace your current UX process (real talk from Joe)

Lecture 4: Start with what’s familiar to your team

Lecture 5: Present a shapeshifter audit

Lecture 6: Don’t ask for permission

Lecture 7: JUST DO IT!

Instructors

Joe Natoli
30-year UX + Design Veteran; Consultant, Author & Speaker
Sophia V Prater
User Experience Designer and Coach

Rating Distribution

1 stars: 3 votes
2 stars: 10 votes
3 stars: 72 votes
4 stars: 351 votes
5 stars: 830 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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