Marketing iOS Apps Using App Store Optimization (ASO)

Marketing iOS Apps Using App Store Optimization (ASO), available at $44.99, has an average rating of 4.25, with 60 lectures, based on 49 reviews, and has 300 subscribers.

You will learn about More than 2 1/2 hours of How To Videos and 40+ Lectures Learn how to get more downloads for your iPhone & iPad apps using App Store Optimization (ASO) Learn how the App Store Search works in details Learn how to craft a great name for your app that sells your app and is also keyword rich Learn many techniques & tools to discover keywords you would have never thought about for your apps Learn how to use ASO tools to evaluate keywords and only pick the ones that will generate downloads Learn how to optimize space to rank for a maximum number of keywords Learn how to change your mindset and treat your app as a real product in the store Learn ways to hire a Graphic Designer Discover which tools to use to create icons yourself in all sizes Learn how to create great app screenshots that sell your apps for you Discover tools to create professional looking screenshots in no time and for a small budget Learn how to craft a great app description that increases downloads and don't bore people to death This course is ideal for individuals who are iOS App Publishers or Developers or App Marketers or App Entrepreneurs It is particularly useful for iOS App Publishers or Developers or App Marketers or App Entrepreneurs.

Enroll now: Marketing iOS Apps Using App Store Optimization (ASO)

Summary

Title: Marketing iOS Apps Using App Store Optimization (ASO)

Price: $44.99

Average Rating: 4.25

Number of Lectures: 60

Number of Published Lectures: 60

Number of Curriculum Items: 60

Number of Published Curriculum Objects: 60

Original Price: $24.99

Quality Status: approved

Status: Live

What You Will Learn

More than 2 1/2 hours of How To Videos and 40+ Lectures
Learn how to get more downloads for your iPhone & iPad apps using App Store Optimization (ASO)
Learn how the App Store Search works in details
Learn how to craft a great name for your app that sells your app and is also keyword rich
Learn many techniques & tools to discover keywords you would have never thought about for your apps
Learn how to use ASO tools to evaluate keywords and only pick the ones that will generate downloads
Learn how to optimize space to rank for a maximum number of keywords
Learn how to change your mindset and treat your app as a real product in the store
Learn ways to hire a Graphic Designer
Discover which tools to use to create icons yourself in all sizes
Learn how to create great app screenshots that sell your apps for you
Discover tools to create professional looking screenshots in no time and for a small budget
Learn how to craft a great app description that increases downloads and don't bore people to death

Who Should Attend

iOS App Publishers or Developers
App Marketers
App Entrepreneurs

Target Audiences

iOS App Publishers or Developers
App Marketers
App Entrepreneurs

Wanting to increase downloads for your app?

With more than 1.2 million apps in the App store, you know that you should market your app and heard about App Store Optimization (ASO) but don't know where to start?

Then this course is for you!

Here, I show you step by step (using real examples) how to do ASO for your iPhone and iPad apps on iOS 8. The course is accessible to anybody and no prior knowledge of App Marketing or App Development is required.

My name is Seb Hareng. I'm an app developer, marketer and entrepreneur based in the Silicon Valley (close to the Apple HQ). I published my first iPhone app in the store in 2010. I've been doing ASO for my own apps for years and help other app publishers getting more downloads.

I'm also the host of the App Marketing Lab blog where I write about App Marketing every week.

With this course, you'll learn how to find the best keywords for your app and how to maximise the number of keywords your app ranks for.

You'll also learn how to treat your app like a real product and make it stand out in the app store by creating a great app icon, screenshots, description.

Are you ready? Then don't wait!

Join this course and get more downloads for your app NOW!

Course Curriculum

Chapter 1: Introduction to App Marketing

Lecture 1: Why Should we Market our Apps?

Lecture 2: How People Find Apps To Download?

Chapter 2: Introduction to App Store Optimization (ASO)

Lecture 1: What is App Store Optimization (ASO)?

Lecture 2: How the Apple App Store Search Works?

Lecture 3: Cheat Sheet: Introduction to ASO (PDF)

Chapter 3: Tips to Rank for More Keywords

Lecture 1: Why We Need To Optimize Space For Keywords?

Lecture 2: Tip#1: Duplicate Keywords

Lecture 3: Tip#2: Space in Keyword List

Lecture 4: Tip#3: App Name Tag Line

Lecture 5: Tip#4: Keyword List Space Usage

Lecture 6: Tip#5: Invented App Names

Lecture 7: Tip#6: Singular and Plural Forms of Keywords

Lecture 8: Tip#7: Keyword Length

Lecture 9: Tip#8: Keyword Phrases in Keyword List

Lecture 10: Cheat Sheet: Keyword Space Optimization

Chapter 4: ASO Tools Overview

Lecture 1: What are ASO Tools Used For?

Lecture 2: Selecting the Right Plan for Sensor Tower

Chapter 5: Discovering Keywords for your Apps

Lecture 1: Introduction to Keyword Discovery

Lecture 2: Brainstorming Keywords on Paper

Lecture 3: Finding New Keywords Using App Store Search Suggestions

Lecture 4: Finding New Keywords Using Web Search Suggestions

Lecture 5: Finding New Keywords Using Google Keyword Planner

Lecture 6: Finding New Keywords Using Google Trends

Lecture 7: Finding New Keywords Using OneLook.com

Lecture 8: Finding Keywords Used by Other Apps

Lecture 9: Cheat Sheet: Discovering New Keyword For Your Apps

Chapter 6: Selecting the Best Keywords for Our Apps

Lecture 1: Evaluating Keywords using Sensor Tower

Lecture 2: Placing Keywords in App Name and Keyword List

Chapter 7: Post App Launch Keyword Verification Steps

Lecture 1: Monitoring App Ranking for Selected Keywords

Lecture 2: Identifying Rejected Keywords

Lecture 3: Cheat Sheet – Keywords Discovery & Optimization

Chapter 8: Leveraging App Assets to Increase Downloads

Lecture 1: Last Mile of ASO: App Downloads

Lecture 2: How Cereal Boxes Can Help Us Better Position Our Apps in the Store

Lecture 3: Examples of How Real Apps Are Positioned in the Store

Chapter 9: Icon Design

Lecture 1: Introduction to Flat Design for Icons

Lecture 2: How to Hire a Graphic Designer

Lecture 3: Tools to Design Icons Yourself

Lecture 4: Tools to Quickly Generate Icons in All Sizes

Lecture 5: Cheat Sheet – App Icon Design

Chapter 10: Screenshot Design

Lecture 1: Screenshot Requirements by Apple

Lecture 2: Vertical vs Horizontal Layout for Screenshots

Lecture 3: Promoting App Features and Benefits on Screenshots

Lecture 4: Examples of Creative Ways to Show Screenshot

Lecture 5: Designing Pro Looking Screenshots with MockUPhone

Lecture 6: Designing Pro Looking Screenshots with PlaceIt

Lecture 7: Cheat Sheet – App Screenshot Design

Chapter 11: App Reviews

Lecture 1: Introduction to App Reviews

Lecture 2: Why Reviews Matter

Lecture 3: How Ratings and Reviews Can Impact App Downloads

Lecture 4: Why You Need 5 Reviews For Your App and How to Keep Them

Lecture 5: Tips to Get More Positive Reviews

Lecture 6: When to Ask Users for Review

Lecture 7: How to Ask Users for Reviews

Lecture 8: How to Get Less Negative Reviews

Lecture 9: Example on How to Reduce Negative Reviews

Lecture 10: Summary of Tips to Get More Reviews

Lecture 11: Cheat Sheet – App Reviews

Chapter 12: App Description

Lecture 1: Writing App Descriptions that Increase Downlaods

Lecture 2: Cheat Sheet – App Description

Chapter 13: BONUS MATERIAL

Lecture 1: [BONUS MATERIAL] My Top 10 Blog Posts on App Marketing

Instructors

Sebastien Hareng
Mobile Application Entrepreneur

Rating Distribution

1 stars: 0 votes
2 stars: 0 votes
3 stars: 6 votes
4 stars: 13 votes
5 stars: 30 votes

Frequently Asked Questions

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