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Business Analytics and Metrics

Marketing

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Business Analytics and Metrics, available at $89.99, has an average rating of 4, with 23 lectures, based on 138 reviews, and has 690 subscribers.

You will learn about Students will learn more than 20 new Practical Analytics techniques used by industry experts. These techniques will help them in getting first job or increase salary by 2X for working professional. These techniques have helped me in getting my first job and my salary has increased by 3 times in last 4 years due to use of these Analytics Techniques This course is ideal for individuals who are 1) Students who are looking for Job in Analytics Industries, 2) Sales Manager who wants to increase his area sales and 3) Brand and Marketing Managers looking for strategies to Improve brand reach It is particularly useful for 1) Students who are looking for Job in Analytics Industries, 2) Sales Manager who wants to increase his area sales and 3) Brand and Marketing Managers looking for strategies to Improve brand reach.

Enroll now: Business Analytics and Metrics

Summary

Title: Business Analytics and Metrics

Price: $89.99

Average Rating: 4

Number of Lectures: 23

Number of Published Lectures: 23

Number of Curriculum Items: 23

Number of Published Curriculum Objects: 23

Original Price: $89.99

Quality Status: approved

Status: Live

What You Will Learn

  • Students will learn more than 20 new Practical Analytics techniques used by industry experts. These techniques will help them in getting first job or increase salary by 2X for working professional.
  • These techniques have helped me in getting my first job and my salary has increased by 3 times in last 4 years due to use of these Analytics Techniques

Who Should Attend

  • 1) Students who are looking for Job in Analytics Industries, 2) Sales Manager who wants to increase his area sales and 3) Brand and Marketing Managers looking for strategies to Improve brand reach

Target Audiences

  • 1) Students who are looking for Job in Analytics Industries, 2) Sales Manager who wants to increase his area sales and 3) Brand and Marketing Managers looking for strategies to Improve brand reach

Objective of these mastery sessions is to help Students and Business Professionals to gain practical knowledge in Analytics.

These skills have helped me in landing my first job in Analytics. Techniques I am going to teach you are one of best I have learnt. These are techniques that I have used during my last four years of Analytics Experience in Banking, Insurance, Retail and Pharma.

Learning Analytics is not about talent or genetics, it doesn’t matter even if you don’t know excel or coding or if you are not from technical background. If you apply the techniques I am going to teach you in upcoming sessions, you will see results within days in your work.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Introduction to Analytics

Lecture 3: Classification of Analytics

Chapter 2: Customer Analytics

Lecture 1: Introduction to Customer Analytics and its types

Lecture 2: Customer Profitability Analysis Part 1

Lecture 3: Customer Profitability Analysis Part 2

Lecture 4: RFM Analysis (Recency Frequency Monetary Analysis)

Lecture 5: Net Promoter Score(NPS) Analysis

Lecture 6: Customer Lifetime Value (CLV) Analysis

Chapter 3: Sales Analytics

Lecture 1: Sales Analytics Introduction and its types

Lecture 2: Commonly used Sales Terminologies

Lecture 3: Numeric Sales Distribution Analysis

Lecture 4: Lapser Outlet Analysis

Lecture 5: Weighted Sales Distribution Analysis

Lecture 6: Distribution Quality Index

Lecture 7: Brands Per Outlet Analysis

Chapter 4: Marketing Analytics

Lecture 1: Marketing Analytics Introduction and Its Types

Lecture 2: Frequency of Purchase Analysis

Lecture 3: Brand Reach Analysis,Market Share and Value Per Call Analysis

Lecture 4: New Brand Placement Analysis

Lecture 5: Share of Wallet Analysis

Lecture 6: Return on Marketing Investment Analysis

Lecture 7: Next Best Product Analysis

Instructors

Rating Distribution

  • 1 stars: 3 votes
  • 2 stars: 8 votes
  • 3 stars: 37 votes
  • 4 stars: 58 votes
  • 5 stars: 32 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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