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Complete SEO Training With Top SEO Expert Peter Kent!

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Complete SEO Training With Top SEO Expert Peter Kent!, available at $99.99, has an average rating of 4.6, with 164 lectures, 6 quizzes, based on 5443 reviews, and has 39373 subscribers.

You will learn about An understanding of how to rank a Web site high up in the major search engines using SEO The knowledge you need to do the SEO work yourself or supervise an SEO optimization team or outside SEO firm. This course is ideal for individuals who are This course was created for people who own, manage, or develop Web sites…and know they need SEO or Great for Web developers wanting to learn SEO so they can optimize their employer's or clients' sites or People managing Web sites, even if not very technical, will find the course useful for avoiding the many SEO scams or Small business people who want to get more traffic to their site will find the course helpful, whether optimizing their own sites or employing an SEO firm or Businesses employing outside SEO firms will be able to understand what the SEO firms should be doing … and if they're doing SEO right! or Online marketers who need an understanding of SEO It is particularly useful for This course was created for people who own, manage, or develop Web sites…and know they need SEO or Great for Web developers wanting to learn SEO so they can optimize their employer's or clients' sites or People managing Web sites, even if not very technical, will find the course useful for avoiding the many SEO scams or Small business people who want to get more traffic to their site will find the course helpful, whether optimizing their own sites or employing an SEO firm or Businesses employing outside SEO firms will be able to understand what the SEO firms should be doing … and if they're doing SEO right! or Online marketers who need an understanding of SEO.

Enroll now: Complete SEO Training With Top SEO Expert Peter Kent!

Summary

Title: Complete SEO Training With Top SEO Expert Peter Kent!

Price: $99.99

Average Rating: 4.6

Number of Lectures: 164

Number of Quizzes: 6

Number of Published Lectures: 158

Number of Published Quizzes: 6

Number of Curriculum Items: 170

Number of Published Curriculum Objects: 164

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

  • An understanding of how to rank a Web site high up in the major search engines using SEO
  • The knowledge you need to do the SEO work yourself or supervise an SEO optimization team or outside SEO firm.

Who Should Attend

  • This course was created for people who own, manage, or develop Web sites…and know they need SEO
  • Great for Web developers wanting to learn SEO so they can optimize their employer's or clients' sites
  • People managing Web sites, even if not very technical, will find the course useful for avoiding the many SEO scams
  • Small business people who want to get more traffic to their site will find the course helpful, whether optimizing their own sites or employing an SEO firm
  • Businesses employing outside SEO firms will be able to understand what the SEO firms should be doing … and if they're doing SEO right!
  • Online marketers who need an understanding of SEO

Target Audiences

  • This course was created for people who own, manage, or develop Web sites…and know they need SEO
  • Great for Web developers wanting to learn SEO so they can optimize their employer's or clients' sites
  • People managing Web sites, even if not very technical, will find the course useful for avoiding the many SEO scams
  • Small business people who want to get more traffic to their site will find the course helpful, whether optimizing their own sites or employing an SEO firm
  • Businesses employing outside SEO firms will be able to understand what the SEO firms should be doing … and if they're doing SEO right!
  • Online marketers who need an understanding of SEO

LEARN & IMPLEMENT SEO THAT PRODUCES RESULTS! GET YOUR WEBSITE TO THE TOP OF THE MAJOR SEARCH ENGINES!

When your potential customers and site visitors search at Google, Bing, and Yahoo! … does your Web site appear in the results? At or near the top?

If not, this course can help! At the end of this course you’ll have a firm understanding of how SEO (Search Engine Optimization) works and how you can use it to boost traffic to yoursite.

SEO That Works!

Search Engine Optimization seems to be a dark art … full of confusion, misconceptions, misleading information, and outright scams. But at heart, SEO is pretty simple, and this course explains it all:

  • Picking the Best Keywords for SEO
  • Preparing Your Site, Including Avoiding Things that Hurt Your Site SEO
  • Understanding the Role of Content in SEO
  • Optimizing Your Pages – Meta Tags, Formatting Body Text & Images, etc.
  • Boosting SEO with Structured Data Markup
  • “Submitting” Your Site to Search Engines and Directories
  • Local-Search SEO
  • Understanding the Importance of Links in SEO and How they Work for You
  • Finding Places to Get Great Links to Your Site

Is This Course for You?

Perhaps you own a small business, and your success depends on your Web site. Maybe you’re a Web developer, and you want to do a better job for your clients–and your clients dowant SEO!–or you are responsible for your employer’s Web site and are feeling pressure to get it ranked in the search engines. Or maybe you have hired an SEO (Search Engine Optimization) company and are not sure that they are doing a good job…or are about to hire an optimization company and have heard the SEO horror stories from friends and colleagues.

Whatever your situation, this course, will take you through the process step-by-step, with commonsense advice and simple examples. Search Engine Optimization is not brain surgery, there are basic rules that, if you follow, will bring success.

Content and Overview

This course of over seven-and-a-half hours, 157 easy-to-digest lectures, and 40 documents with links to useful resources explains the basics of a powerful SEO campaign.

You’ll begin by understanding the importance of keywords to SEO, how to find out what people are actually searching for online and how often, and how to pick the right SEO keywords. You’ll also hear about the things you can do to your site to prepare, to ensure the site has the best chance to rank well.

I’ll explain the role of content – text – in your Web pages, and how to optimize the various important tags in your page. You’ll also hear about structured data markup, a way to tell the search engines what the content in your pages actually represents – products, software, reviews, people, music, articles, and more.

You’ll learn the best ways to “submit” your site to the search engines, how to work with search directories, and about the Webmaster accounts, in particular Google Search Console.

You’ll also hear about what is often the hardest part about search engine optimization, linking … getting links from other sites pointing back to yours. I’ll explain in detail why this is so important, how links should be structured, and how to get them.

By the end of this course you’ll have a solid foundation in SEO and be able to optimize your site, or to supervise developers and SEO firms to ensure the job is done right.

SEO really is notbrain surgery … or rocket science. There’s so much information about SEO on the Web, you can get overwhelmed by the information overload. But SEO is actually relatively simple. Don’t be blinded by the science. Kent leads you through easy to understand SEO strategies that really work!

Course Curriculum

Chapter 1: Getting Started

Lecture 1: Welcome

Lecture 2: What Does This Course Cover?

Lecture 3: What You Should Know Before You Start

Chapter 2: Picking Powerful Keywords

Lecture 1: What We'll Cover

Lecture 2: Keywords: a Channel to Your Prospects

Lecture 3: Brainstorming Your Keywords

Lecture 4: PLEASE READ – Changes to Google Keyword Planner

Lecture 5: Update: Google AdWords Keyword Planner

Lecture 6: Using Keyword Analysis Tools

Lecture 7: Links from: Using Keyword Analysis Tools

Lecture 8: Planning Keyword Strategies

Chapter 3: Preparing Your Site

Lecture 1: What We'll Cover

Lecture 2: SEO Starts Before You Build

Lecture 3: Choosing a Viable Domain Name

Lecture 4: Links from: Choosing a Viable Domain Name

Lecture 5: Choosing the Right Host

Lecture 6: Links from: Choosing the Right Host

Lecture 7: Choosing the Right Development Tool

Lecture 8: Why You Need TLS and a Mobile-Ready Site

Lecture 9: Secure Sites – Becoming More Important

Lecture 10: Links from: Why You Need TLS and a Mobile-Ready Site Tuesday, June 2, 2015

Lecture 11: Avoiding Things That Hurt SEO

Lecture 12: It's Not Just About SEO

Lecture 13: Links from: It's Not Just About SEO

Lecture 14: Who is Building the Site?

Chapter 4: Your First Small Steps

Lecture 1: What We'll Cover

Lecture 2: Is Your Site Already Indexed?

Lecture 3: IMPORTANT UPDATE ABOUT YAHOO!

Lecture 4: Why Your Site May Not Be Indexed

Lecture 5: Links from: Why Your Site May Not Be Indexed

Lecture 6: Understanding the Search Results

Lecture 7: Links from: Understanding the Search Results

Chapter 5: Understanding the Role of Content

Lecture 1: What We'll Cover

Lecture 2: Content is Not King! (But it Is Very Important)

Lecture 3: You Need High Quality Content

Lecture 4: Creating (or Buying) Content

Lecture 5: Links from: Creating (or Buying) Content

Lecture 6: More Sources of Content

Lecture 7: Links from: More Sources of Content

Lecture 8: User-Generated Content

Lecture 9: Duplicate Content: Can it Hurt?

Chapter 6: Basic Page Optimization – "Hidden" Code

Lecture 1: What We'll Cover

Lecture 2: URLs

Lecture 3: Title Tags

Lecture 4: Keywords Tag

Lecture 5: Links from: Keywords Tag

Lecture 6: Description Tag

Lecture 7: Other Meta Tags

Lecture 8: Links from: Other Meta Tags

Chapter 7: Basic Page Optimization – "Visible" Code

Lecture 1: What We'll Cover

Lecture 2: Heading Tags

Lecture 3: Body Text

Lecture 4: Images

Lecture 5: Internal Links

Lecture 6: "Link Blocks"

Chapter 8: Basic Page Optimization – A Few More Good Things

Lecture 1: What We'll Cover

Lecture 2: "What We Do" Paragraphs

Lecture 3: robots.txt & the robots Meta Tag

Lecture 4: Links from: robots.txt & the robots Meta Tag

Lecture 5: HTML Sitemaps

Chapter 9: Using Structured Data Markup

Lecture 1: What We'll Cover

Lecture 2: How Structured Data Markup Can Boost Your Pages

Lecture 3: Links from: How Structured Data Markup Can Boost Your Pages

Lecture 4: Picking a Markup Format

Lecture 5: Links from: Picking a Markup Format

Lecture 6: Using Markup Tools

Lecture 7: Links from: Using Markup Tools – And IMPORTANT NOTE

Lecture 8: Customizing Your Google Search Results with Markup

Lecture 9: Links from: Customizing Your Google Search Results with Markup

Lecture 10: UPDATE: Structured Data Markup Increasing in Importance!

Chapter 10: “Submitting” to Search Engines

Lecture 1: What We'll Cover

Lecture 2: The (Worthless) “Submit Your URLs” Pages

Lecture 3: Links from: The (Worthless) “Submit Your URLs” Pages

Lecture 4: Gotta Have Links!

Lecture 5: Creating XML Sitemaps

Lecture 6: Links from: Creating XML Sitemaps

Lecture 7: Referencing the Sitemap in robots.txt & Pinging the Search Engines

Lecture 8: Submitting Your Sitemap via Webmaster Accounts

Lecture 9: Links from: Submitting Your Sitemap via Webmaster Accounts

Lecture 10: Submitting URLs through Webmaster Accounts

Lecture 11: Links from: Submitting URLs through Webmaster Accounts

Chapter 11: Submitting to Directories

Lecture 1: What We'll Cover

Lecture 2: Search Engines vs. Search Directories

Instructors

Rating Distribution

  • 1 stars: 68 votes
  • 2 stars: 140 votes
  • 3 stars: 655 votes
  • 4 stars: 1727 votes
  • 5 stars: 2853 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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