Content Strategy for Indie Game Developers

Content Strategy for Indie Game Developers, available at $29.99, has an average rating of 3.88, with 9 lectures, 2 quizzes, based on 4 reviews, and has 46 subscribers.

You will learn about Craft a content strategy that works for their game studio and use the power of content and search engines to find new players and rise above the indiepocalypse and market saturation that we tend to deal with. Differentiate between content attributes and types of content to form and engage a fanbase. Tell what makes content effective ("good") and whether or not it's having an effect on their desired audience. Properly analyze and use keywords based on real people's search habits to effectively draw traffic to a game. Utilize tools and research methods to come up with topics and types of content that will grab peoples' attention. Map out the steps players go through in discovering their games and use content to improve discoverability. This course is ideal for individuals who are Indie game developers who want to learn how to market their games more effectively, namely if other avenues like games press and huge email lists aren't available to them yet. or Marketing department employees of midsize and AAA studios looking to expand into content strategy. or Anyone in other digital media-based professions who wants to learn about content strategy for low budgets and creative minds! It is particularly useful for Indie game developers who want to learn how to market their games more effectively, namely if other avenues like games press and huge email lists aren't available to them yet. or Marketing department employees of midsize and AAA studios looking to expand into content strategy. or Anyone in other digital media-based professions who wants to learn about content strategy for low budgets and creative minds!.

Enroll now: Content Strategy for Indie Game Developers

Summary

Title: Content Strategy for Indie Game Developers

Price: $29.99

Average Rating: 3.88

Number of Lectures: 9

Number of Quizzes: 2

Number of Published Lectures: 9

Number of Published Quizzes: 2

Number of Curriculum Items: 11

Number of Published Curriculum Objects: 11

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

• Craft a content strategy that works for their game studio and use the power of content and search engines to find new players and rise above the indiepocalypse and market saturation that we tend to deal with.
• Differentiate between content attributes and types of content to form and engage a fanbase.
• Tell what makes content effective ("good") and whether or not it's having an effect on their desired audience.
• Properly analyze and use keywords based on real people's search habits to effectively draw traffic to a game.
• Utilize tools and research methods to come up with topics and types of content that will grab peoples' attention.
• Map out the steps players go through in discovering their games and use content to improve discoverability.

Who Should Attend

• Indie game developers who want to learn how to market their games more effectively, namely if other avenues like games press and huge email lists aren't available to them yet.
• Marketing department employees of midsize and AAA studios looking to expand into content strategy.
• Anyone in other digital media-based professions who wants to learn about content strategy for low budgets and creative minds!

Target Audiences

• Indie game developers who want to learn how to market their games more effectively, namely if other avenues like games press and huge email lists aren't available to them yet.
• Marketing department employees of midsize and AAA studios looking to expand into content strategy.
• Anyone in other digital media-based professions who wants to learn about content strategy for low budgets and creative minds!