Create a Marketing Strategy that (Actually) Drives Results

Create a Marketing Strategy that (Actually) Drives Results, available at $19.99, has an average rating of 4.79, with 12 lectures, 1 quizzes, based on 7 reviews, and has 27 subscribers.

You will learn about Create Useful Customer Personas: Understand your audience better to create targeted campaigns that resonate Analyze Your Competitors: Learn how to analyze your competition and find opportunities to stand out Learn Effective Copywriting: Develop persuasive and engaging copy that actually drives action Select the Most Important Channels for Your Business: Discover the most effective channels to reach your audience and maximize ROI Measure Success: Learn how to measure the success of your campaigns and adjust for greater success Budgeting, Planning, Testing: How to create and plan your digital marketing budget, calendar, and campaign tests Create a Comprehensive Marketing Plan: Step-by-step guidance to create a robust and adaptable digital marketing plan for your business. This course is ideal for individuals who are Marketers or Business Owners or Sales people or Entrepreneurs It is particularly useful for Marketers or Business Owners or Sales people or Entrepreneurs.

Enroll now: Create a Marketing Strategy that (Actually) Drives Results

Summary

Title: Create a Marketing Strategy that (Actually) Drives Results

Price: $19.99

Average Rating: 4.79

Number of Lectures: 12

Number of Quizzes: 1

Number of Published Lectures: 12

Number of Published Quizzes: 1

Number of Curriculum Items: 13

Number of Published Curriculum Objects: 13

Original Price: $39.99

Quality Status: approved

Status: Live

What You Will Learn

Create Useful Customer Personas: Understand your audience better to create targeted campaigns that resonate
Analyze Your Competitors: Learn how to analyze your competition and find opportunities to stand out
Learn Effective Copywriting: Develop persuasive and engaging copy that actually drives action
Select the Most Important Channels for Your Business: Discover the most effective channels to reach your audience and maximize ROI
Measure Success: Learn how to measure the success of your campaigns and adjust for greater success
Budgeting, Planning, Testing: How to create and plan your digital marketing budget, calendar, and campaign tests
Create a Comprehensive Marketing Plan: Step-by-step guidance to create a robust and adaptable digital marketing plan for your business.

Who Should Attend

Marketers
Business Owners
Sales people
Entrepreneurs

Target Audiences

Marketers
Business Owners
Sales people
Entrepreneurs

About the Course

Looking to supercharge your digital marketing efforts? Want to grow leads, increase sales, and make your business stand out online? Join me for an in-depth, hands-on course that teaches you to think strategically about your marketing so you can make the very best use of your ad dollars and work effort.

Whether you’re a marketer, a business owner, or someone who wants to take your digital marketing to the next level, this course will provide you with actionable insights and techniques tailored to your organization’s needs.

What You’ll Learn

Customer Personas: Understand your audience better to create targeted campaigns that resonate.
Improving your offer. Get crystal clear on how what you sell helps your customers and how you can make it more appealing.
Competitor Analysis: Learn how to analyze your competition and find opportunities to stand out.
Copywriting Mastery: Develop persuasive and engaging copy that actually drives action.
Channel Selection: Discover the most effective channels to reach your audience and maximize ROI.
Metrics: Learn how to measure the success of your campaigns and adjust for greater success.
Budget, Planning, Testing: How to create and plan your digital marketing budget, work calendar, and campaign tests.
Creating a Comprehensive Digital Marketing Plan: Step-by-step guidance to create a robust and adaptable digital marketing plan for your business or organization.

By the end, you’ll know and have documented:

Who you’re targeting
Where you’ll find them and which channels you’ll focus on
How you’ll message to them
How you’ll differentiate your offers from your competitors
How much you’ll spend to start
Your clear plan for each of your top 1-3 digital marketing channels
What to work on for the next 90 days – 1 year

Course Curriculum

Chapter 1: Why Should Always Start Your Marketing with Strategy

Lecture 1: Introduction & Why You Should Always Start with Strategy

Chapter 2: Getting Started: Your Customers, Their Problems and Goals, and Your Offer

Lecture 1: Identifying Your Customer Persona(s)

Lecture 2: Getting clear on the customer's problem, their aspiration, and your offer

Chapter 3: Writing Copy that Inspires Action!

Lecture 1: Copywriting Part 1: The Short Version and Overview

Lecture 2: Copywriting Part 2: Communicating Based On Temperature

Lecture 3: Copywriting Part 3: Copywriting Exercises

Chapter 4: Competitive Analysis

Lecture 1: Analyzing Your Competition Honestly

Chapter 5: Finding & Selecting Your Best Possible Marketing Channels

Lecture 1: Selecting Your Best Marketing Channels Part 1 – TOFU, MOFU & BOFU!

Lecture 2: Selecting Your Best Channels Part 2: My Top Channel Recommendations for You

Chapter 6: Create Your Strategic Marketing Plan

Lecture 1: Getting Real: Budgeting, Planning, and Testing

Lecture 2: Measuring Your Marketing Results

Lecture 3: Real Marketing Strategy Examples & Templates

Instructors

Eagan Heath
Digital Marketing Agency Owner & Trainer

Rating Distribution

1 stars: 0 votes
2 stars: 0 votes
3 stars: 1 votes
4 stars: 0 votes
5 stars: 6 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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