Creating a simple email campaign in Oracle Eloqua

Creating a simple email campaign in Oracle Eloqua, available at Free, has an average rating of 4.7, with 14 lectures, based on 102 reviews, and has 1093 subscribers.

You will learn about Explain marketing automation and its benefits Describe Oracle Eloqua and define key terms Navigate through the simple email campaign wizard Create a basic segment to target your audience Create a newsletter email to send to your segment Launch a simple email campaign and evaluate campaign success by reviewing key performance metrics This course is ideal for individuals who are Anyone who is interested in learning about marketing concepts and/or Oracle Eloqua. It is particularly useful for Anyone who is interested in learning about marketing concepts and/or Oracle Eloqua.

Enroll now: Creating a simple email campaign in Oracle Eloqua

Summary

Title: Creating a simple email campaign in Oracle Eloqua

Price: Free

Average Rating: 4.7

Number of Lectures: 14

Number of Published Lectures: 14

Number of Curriculum Items: 14

Number of Published Curriculum Objects: 14

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

Explain marketing automation and its benefits
Describe Oracle Eloqua and define key terms
Navigate through the simple email campaign wizard
Create a basic segment to target your audience
Create a newsletter email to send to your segment
Launch a simple email campaign and evaluate campaign success by reviewing key performance metrics

Who Should Attend

Anyone who is interested in learning about marketing concepts and/or Oracle Eloqua.

Target Audiences

Anyone who is interested in learning about marketing concepts and/or Oracle Eloqua.

Oracle Marketing automates the science of marketing – campaign execution, testing, measurement, prospect profiling, and lead nurturing – allowing marketers to acquire customers, drive revenue and do what they do best: develop strong brands, build creative campaigns, and deliver compelling content.

Are you curious what marketing automation is all about? Are you thinking about a career in marketing? Perhaps you are already a successful marketer and you want to learn about Oracle Eloqua. Either way, this course is for you.

In this course, you will start by learning about the basics of marketing automation and important terminology. You will be introduced to Oracle Eloqua, an industry leading marketing automation campaign platform. Using Oracle Eloqua, you will learn how to create a simple email campaign.

This course walks you through the following campaign creation steps so you can easily create your own simple email campaign:

Create a basic segment to target your audience
Create a newsletter email to send to your segment
Schedule and launch your simple email campaign

You will also learn how to evaluate campaign success by reviewing key performance metrics.

This course does not require any previous knowledge of marketing automation or Oracle Eloqua.

We hope you enjoy the course and look forward to teaching you more about marketing automation in the future.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Welcome

Lecture 2: What you'll learn

Chapter 2: Marketing automation

Lecture 1: What is marketing automation?

Lecture 2: What is Oracle Eloqua?

Lecture 3: Marketing automation terminology

Lecture 4: Oracle Eloqua overview

Lecture 5: What is a simple email campaign?

Chapter 3: Creating your simple email campaign

Lecture 1: Getting started

Lecture 2: Creating your segment

Lecture 3: Creating your email

Lecture 4: Scheduling your campaign

Lecture 5: Launching your campaign

Chapter 4: What's next?

Lecture 1: Additional resources

Lecture 2: Thank you!

Instructors

Learn Oracle Marketing
Marketer

Rating Distribution

1 stars: 1 votes
2 stars: 0 votes
3 stars: 11 votes
4 stars: 40 votes
5 stars: 50 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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