Digital Fundraising Blueprint, Pt 1
Digital Fundraising Blueprint, Pt 1, available at $34.99, has an average rating of 3.75, with 37 lectures, based on 40 reviews, and has 237 subscribers.
You will learn about Gain an understanding of the current impacts of digital fundraising Understand the digital fundraising ecosystem and how it can help generate money for your organization Learn the pros and cons of different digital marketing platforms Speak to general online fundraising concepts within your organization Understand basic online fundraising concepts if you're working with a consultant or agency This course is ideal for individuals who are Fundraising professionals that need a basic understanding of digital (online) fundraising or Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising or Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising It is particularly useful for Fundraising professionals that need a basic understanding of digital (online) fundraising or Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising or Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising.
Enroll now: Digital Fundraising Blueprint, Pt 1
Summary
Title: Digital Fundraising Blueprint, Pt 1
Price: $34.99
Average Rating: 3.75
Number of Lectures: 37
Number of Published Lectures: 37
Number of Curriculum Items: 37
Number of Published Curriculum Objects: 37
Original Price: $129.99
Quality Status: approved
Status: Live
What You Will Learn
- Gain an understanding of the current impacts of digital fundraising
- Understand the digital fundraising ecosystem and how it can help generate money for your organization
- Learn the pros and cons of different digital marketing platforms
- Speak to general online fundraising concepts within your organization
- Understand basic online fundraising concepts if you're working with a consultant or agency
Who Should Attend
- Fundraising professionals that need a basic understanding of digital (online) fundraising
- Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising
- Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising
Target Audiences
- Fundraising professionals that need a basic understanding of digital (online) fundraising
- Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising
- Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising
This course is developed by a fundraiser for other fundraisers.
What this course is about:
Buckle your seatbelt and strap on your helmet. This module will take you on a VIP journey through the digital fundraising ecosystem.
This course is jam-packed with info about an array of digital fundraising channels and tools including websites, email, social media platforms, social media ads, search marketing, Google Grants, online display ads, blogging, content marketing, direct mail integration, mobile fundraising, CRMs, and other digital fundraising channels. We’ll also take a look at website analytics, data hygiene, email testing, CAN-SPAM, the Digital Fundraising Funnel, and more! Sounds like a lot, right? It is.
Why you should take this course:
Through my time at marketing agencies, I worked exclusively with nonprofit clients. I’ve led digital strategies for nonprofit organizations in the realm of human services, animal care, healthcare, food banks, rescue missions, disaster recovery and more.
Overall, my strategies have helped generate over $100 million, which translates to more good being done in the world.
The Digital Fundraising Blueprint takes the same strategies and tactics I use with my nonprofit clients and teach them in an easy to understand, self-paced online course. My goal is to empower others like you to make an impact by providing resources and tools for digital fundraising. Join me in my quest to make the world a better place!
Course Curriculum
Chapter 1: Introduction
Lecture 1: Introduction
Lecture 2: Intro 1: Digital Fundraising by the Numbers
Chapter 2: Module 1: The Digital Fundraising Ecosystem
Lecture 1: Video 1: The Digital Fundraising Ecosystem Overview
Lecture 2: Video 2: Digital Fundraising Components & Website Hierarchy
Lecture 3: Video 3: Website Branding, Positioning, and User Experience (UX)
Lecture 4: Video 4: Website Email Capture Tips
Lecture 5: Video 5: Donation Page Tips
Lecture 6: Video 6: Website Content Tips
Lecture 7: Video 7: Website Tracking & Analytics
Lecture 8: Video 8: Website Search Engine Optimization (SEO)
Lecture 9: Video 9: Website Privacy Policy and Terms & Conditions
Lecture 10: Video 10: The Anatomy of a Fundraising Email
Lecture 11: Video 11: Fundraising Email Tips
Lecture 12: Video 12: Affirmation Email Tips
Lecture 13: Video 13: CAN-SPAM Overview
Lecture 14: Video 14: Email List Hygiene
Lecture 15: Video 15: Email Testing
Lecture 16: Video 16: Email Design Tips
Lecture 17: Video 17: Social Media Overview
Lecture 18: Video 18: Facebook Overview
Lecture 19: Video 19: Twitter Overview
Lecture 20: Video 20: Instagram Overview
Lecture 21: Video 21: Snapchat Overview
Lecture 22: Video 22: YouTube Overview
Lecture 23: Video 23: LinkedIn Overview
Lecture 24: Video 24: Pinterest Overview
Lecture 25: Video 25: Digital Media Overview
Lecture 26: Video 26: Search Engine Marketing (SEM) & Google Grants Overview
Lecture 27: Video 27: Online Display Ads Overview
Lecture 28: Video 28: Social Media Ads Overview
Lecture 29: Video 29: Blog and Content Marketing Overview
Lecture 30: Video 30: Digital Integration with Direct Mail
Lecture 31: Video 31: Mobile Fundraising Overview
Lecture 32: Video 32: Other Digital Fundraising Channels
Lecture 33: Video 33: CRM Overview
Lecture 34: Video 34: The Digital Fundraising Funnel
Lecture 35: Video 35: Course Summary
Instructors
-
Jeremy Haselwood
Maximize Your Talent & Purpose
Rating Distribution
- 1 stars: 1 votes
- 2 stars: 1 votes
- 3 stars: 6 votes
- 4 stars: 14 votes
- 5 stars: 18 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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