Digital marketing for B2B B2C companies using H2H techniques
Digital marketing for B2B B2C companies using H2H techniques, available at $19.99, has an average rating of 4.7, with 21 lectures, based on 5 reviews, and has 26 subscribers.
You will learn about Social Media marketing Sales and Business development Digital advertising This course is ideal for individuals who are Marketing staff or Business owners or Store owners or Marketeers It is particularly useful for Marketing staff or Business owners or Store owners or Marketeers.
Enroll now: Digital marketing for B2B B2C companies using H2H techniques
Summary
Title: Digital marketing for B2B B2C companies using H2H techniques
Price: $19.99
Average Rating: 4.7
Number of Lectures: 21
Number of Published Lectures: 21
Number of Curriculum Items: 21
Number of Published Curriculum Objects: 21
Original Price: €22.99
Quality Status: approved
Status: Live
What You Will Learn
- Social Media marketing
- Sales and Business development
- Digital advertising
Who Should Attend
- Marketing staff
- Business owners
- Store owners
- Marketeers
Target Audiences
- Marketing staff
- Business owners
- Store owners
- Marketeers
Everyone is looking to sell something. It can be as simple as a product or a service or more elaborate as an idea or even ourselves.
A car salesperson tries to sell a car, a politician tries to sell an idea or a concept and an employee tries to sell himself to get a better job.
Today the vast majority of buyers, or the people we seek to sell to, are on social media.
It is therefore, only natural that most brands seek to actively market their products or services on social media.
But is it for you? Will you be able to benefit in actual commercial terms from social media marketing?
That is the million-dollar question and we will try to answer it within this course, as well as addressing how each business can approach social media marketing to achieve actual business objectives.
But we will not stop there, we will go through the process of choosing what channel is best for you, how to set the right targets for your business and how to estimate the budget you will need for our social media marketing.
I will also explain if in your case it would be best to create your own in-house digital marketing team or hire a digital agency.
By the end of the course it will be very apparent is social media marketing is indeed for you, by answering a few simple questions.
Course Curriculum
Chapter 1: Introduction
Lecture 1: Introduction
Lecture 2: The instructor
Chapter 2: Social media basics
Lecture 1: Let’s start with a few simple facts.
Lecture 2: The B2B need of social media marketing
Lecture 3: The B2C need of social media marketing
Lecture 4: The new reality of H2H (Human 2 Human)
Lecture 5: What’s in it for your brand
Lecture 6: The benefits you can expect from social media marketing
Chapter 3: Where do you start
Lecture 1: Choose the right platform
Lecture 2: Is there a right or wrong social media platform for my business?
Lecture 3: How to identify your brand personality
Lecture 4: The four key factors to consider
Lecture 5: Let’s meet the contenders,the social media platforms.
Lecture 6: Set your targets
Lecture 7: Learn everything you can about your audience
Lecture 8: Create microsegments.
Lecture 9: Know your competition
Lecture 10: Evaluate and adjust your strategy
Lecture 11: Set the right budget
Lecture 12: Inhouse or outsource
Chapter 4: Summary and conclusion
Lecture 1: So is it for you
Instructors
-
George Economides
Digital Marketing Professional with 20 plus years experience
Rating Distribution
- 1 stars: 0 votes
- 2 stars: 0 votes
- 3 stars: 1 votes
- 4 stars: 0 votes
- 5 stars: 4 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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