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Google Ads/AdWords Consultation – Learn From Former Googler

Marketing

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Google Ads/AdWords Consultation – Learn From Former Googler, available at $59.99, has an average rating of 4, with 35 lectures, based on 637 reviews, and has 12679 subscribers.

You will learn about How to sustainably grow your business with Google Ads How to have much more confidence when it comes to using Google Ads How to understand what return you need to achieve to sustainably grow your business How to accurately measure your Google Ads return with Conversion Tracking How to improve your Google Ads returns by learning how to build high performing Search Campaigns and how to avoid the most common ways small businesses waste money on Google Ads How to leverage Google's resources to help you get the most out of Google Ads This course is ideal for individuals who are Small business owners struggling to get the most out of Google Ads or Someone who needs to understand the essentials of Google Ads, but doesn't have the time nor the desire to become a full-time Google Ads expert or Someone brand new to Google Ads who wants to understand how to grow their business sustainably It is particularly useful for Small business owners struggling to get the most out of Google Ads or Someone who needs to understand the essentials of Google Ads, but doesn't have the time nor the desire to become a full-time Google Ads expert or Someone brand new to Google Ads who wants to understand how to grow their business sustainably.

Enroll now: Google Ads/AdWords Consultation – Learn From Former Googler

Summary

Title: Google Ads/AdWords Consultation – Learn From Former Googler

Price: $59.99

Average Rating: 4

Number of Lectures: 35

Number of Published Lectures: 34

Number of Curriculum Items: 35

Number of Published Curriculum Objects: 34

Original Price: $39.99

Quality Status: approved

Status: Live

What You Will Learn

  • How to sustainably grow your business with Google Ads
  • How to have much more confidence when it comes to using Google Ads
  • How to understand what return you need to achieve to sustainably grow your business
  • How to accurately measure your Google Ads return with Conversion Tracking
  • How to improve your Google Ads returns by learning how to build high performing Search Campaigns and how to avoid the most common ways small businesses waste money on Google Ads
  • How to leverage Google's resources to help you get the most out of Google Ads

Who Should Attend

  • Small business owners struggling to get the most out of Google Ads
  • Someone who needs to understand the essentials of Google Ads, but doesn't have the time nor the desire to become a full-time Google Ads expert
  • Someone brand new to Google Ads who wants to understand how to grow their business sustainably

Target Audiences

  • Small business owners struggling to get the most out of Google Ads
  • Someone who needs to understand the essentials of Google Ads, but doesn't have the time nor the desire to become a full-time Google Ads expert
  • Someone brand new to Google Ads who wants to understand how to grow their business sustainably

Welcome to your Google Ads consultation!

My name is Trevor Geller and I’m a former Google and Udemy employee that’s consulted hundreds of small businesses on how to get the most out of Google Ads. I’ve also managed millions of dollars in ad spend myself during my time on Udemy’s marketing team.

This consultation is the product of countless hours spent talking to small businesses and understanding what they struggled with when it came to Google Ads. It was also built in partnership with one of Udemy’s top instructors, Chris Haroun. He’s helped make sure it’s as valuable as possible for your small business. Also, a big thank you to my girlfriend, Denise Rivas, who helped film, edit, and create the beautiful slides for the consultation.

This consultation is not designed for someone looking to become a full-time Google Ads expert. Instead, it’s built for the vast majority of Google Ads users who wear a million hats at their business and just need to understand the essentials to growing their business sustainably with Google Ads.

This consultation will teach you how to properly measure your Google Ads return and how to improve that return. By the end of it, I promise you’ll walk away feeling much more confident in growing your business with Google Ads.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Welcome To Your Google Ads Consultation!

Lecture 2: What Can You Expect From This Consultation?

Chapter 2: Google Ads Crash Course

Lecture 1: Introduction

Lecture 2: What Is Google Ads?

Lecture 3: How Do Search Ads Work?

Lecture 4: Search Campaigns

Lecture 5: What Is A Conversion?

Chapter 3: How To Measure Your Google Ads Return

Lecture 1: Introduction

Lecture 2: Figuring Out Your Break-Even Ad Spend

Lecture 3: Exercise: Figuring Out Your Break-Even Ad Spend

Lecture 4: Customer Acquisition Funnel And Deciding What To Track As A Conversion

Lecture 5: Exercise: Customer Acquisition Funnel And Deciding What To Track As A Conversion

Lecture 6: Translating Your Break-Even Ad Spend Into Your Goal Cost Per Conversion (CPA)

Lecture 7: Exercise: Translating Your Break-Even Ad Spend Into Your Goal CPA

Lecture 8: Setting Up Conversion Tracking – Website Conversions

Lecture 9: Setting Up Conversion Tracking – Phone Calls

Lecture 10: Setting Up Conversion Tracking – Extras

Lecture 11: Conclusion

Chapter 4: How To Improve Your Google Ads Return

Lecture 1: Introduction

Lecture 2: How To Build High Performing Search Campaigns – Intro

Lecture 3: How To Build High Performing Search Campaigns – Campaign Structure

Lecture 4: How To Build High Performing Search Campaigns – Keyword Match Types

Lecture 5: Exercise: Campaign Structure & Keywords

Lecture 6: How To Build High Performing Search Campaigns – Creating Ads

Lecture 7: Exercise: Creating Ads

Lecture 8: How To Build High Performing Search Campaigns – Wrap-up

Lecture 9: Most Common Ways Small Businesses Waste Money On Google Ads

Lecture 10: Extras: Campaign Settings

Lecture 11: Extras: Bid Strategies

Lecture 12: Extras: Ad Extensions

Lecture 13: Conclusion

Chapter 5: Conclusion

Lecture 1: How To Use Google Resources

Lecture 2: Congratulations, You Finished!

Chapter 6: Bonus Materials

Lecture 1: Bonus Items

Instructors

Rating Distribution

  • 1 stars: 5 votes
  • 2 stars: 9 votes
  • 3 stars: 64 votes
  • 4 stars: 216 votes
  • 5 stars: 343 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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