Google Ads for Beginners
Google Ads for Beginners, available at $84.99, has an average rating of 4.44, with 50 lectures, based on 4702 reviews, and has 32394 subscribers.
You will learn about Fundamentals of AdWords Campaign Targeting Managing Budgets and Bids Creating Successful Ads Keyword Research Competitive Research Research Tools Optimization Strategies *Bonus* Intro into Advanced AdWords (Display & Remarketing) This course is ideal for individuals who are Entrepreneurs or Marketing Professionals or Business Owners or Marketing Students It is particularly useful for Entrepreneurs or Marketing Professionals or Business Owners or Marketing Students.
Enroll now: Google Ads for Beginners
Summary
Title: Google Ads for Beginners
Price: $84.99
Average Rating: 4.44
Number of Lectures: 50
Number of Published Lectures: 49
Number of Curriculum Items: 50
Number of Published Curriculum Objects: 49
Original Price: $149.99
Quality Status: approved
Status: Live
What You Will Learn
- Fundamentals of AdWords
- Campaign Targeting
- Managing Budgets and Bids
- Creating Successful Ads
- Keyword Research
- Competitive Research
- Research Tools
- Optimization Strategies
- *Bonus* Intro into Advanced AdWords (Display & Remarketing)
Who Should Attend
- Entrepreneurs
- Marketing Professionals
- Business Owners
- Marketing Students
Target Audiences
- Entrepreneurs
- Marketing Professionals
- Business Owners
- Marketing Students
“This course was exactly what I needed. I will watch it several times and would suggest it for anyone looking to start with AdWords.” -Brad Fach, Founder, PatentFile
In just over 3 hoursyou will learn how to create Google AdWords campaigns that boost traffic, increase sales and build your business online – or your money back!
Throughout this comprehensive course you will learn all of the elements that go into creating campaigns that deliver a high return on every dollar you spend – from targeting, to research, to writing compelling ads, to campaign optimization.
You will also get a firm grasp on the basics of AdWords and how it works, which is necessary to create successful campaigns. And, on top of lifetime access to the course, you’ll also get a FREE copy of my Google AdWords for Beginners eBook
After completing Google AdWords for Beginners, you will be armed with the knowledge needed to launch your first campaign or drastically improve an existing one. I include detailed examples and proven strategies that I’ve personally used to run thousands of successful AdWords campaigns.
Each lesson includes:
-
An in-depth video lesson
-
A screencast walk-through using a live AdWords account
-
Links to tools and relevant articles for further reading
The walk-through is to give you a first-person perspective on each aspect of setting up and running your campaigns so that you can follow along in your AdWords Account or know exactly what’s needed when launching your first campaign. You will learn faster by doing, rather than just listening.
This course is regularly updated to include new features and changes from Google, so that you can stay up-to-date with all of the tools available in your AdWords tool belt.
If all of that sounds good to you, enroll now, and we’ll get started with Google AdWords for Beginners.
Course Curriculum
Chapter 1: Google AdWords Fundamentals
Lecture 1: AdWords Intro
Lecture 2: Ad Rank
Lecture 3: Landing Pages
Lecture 4: Walk Through: Landing Page Examples
Lecture 5: Campaign & Ad Group Fundamentals
Lecture 6: Section 1: Links & Further Reading
Chapter 2: Targeting and Bidding
Lecture 1: Location Targeting
Lecture 2: Walk Through: Location Targeting
Lecture 3: Walk Through: Location Groups
Lecture 4: Language Targeting
Lecture 5: Walk Through: Language Targeting
Lecture 6: Walk Through: Budget
Lecture 7: Walk Through: Bidding
Lecture 8: Walk Through: Start/End Date
Lecture 9: Walk Through: Audiences
Lecture 10: Ad Extensions
Lecture 11: Walk Through: Sitelinks
Lecture 12: Walk Through: Call Outs
Lecture 13: Walk Through: Call Extensions
Lecture 14: Walk Through: Additional Settings
Lecture 15: Walk Through: Adding Conversion Tracking
Lecture 16: Section 2: Links & Further Reading
Chapter 3: Creating Ads & Adding Keywords
Lecture 1: Creating & Writing Ads
Lecture 2: Walk Through: Creating Ad Groups
Lecture 3: Walk Through: Creating and Writing Ads
Lecture 4: Adding Keywords
Lecture 5: Keyword Match Types
Lecture 6: Walk Through: Adding Negative Keywords
Lecture 7: Dynamic Keyword Insertion
Lecture 8: Walk Through: Dynamic Keyword Insertion
Lecture 9: Section 3: Links & Further Reading
Chapter 4: AdWords Strategies & Research Tools
Lecture 1: Walk Through: Competitive Research
Lecture 2: Google Keyword Planner
Lecture 3: Walk Through: Using Google Analytics for Keyword Research
Lecture 4: Better Keyword Research
Lecture 5: Section 4: Links & Further Reading
Chapter 5: Optimization
Lecture 1: Optimization Overview
Lecture 2: Optimizing Campaign Settings
Lecture 3: Optimizing Through A/B Testing
Lecture 4: Optimizing with Ad Extensions
Lecture 5: Optimizing Click Through Rates
Lecture 6: Optimizing with Negative Keywords
Chapter 6: Display and Remarketing
Lecture 1: Intro into Display Campaigns
Lecture 2: Walk Through: Display Campaigns
Lecture 3: Intro into Remarketing
Lecture 4: Walk Through: Remarketing
Lecture 5: Section 5: Links & Further Reading
Chapter 7: Conclusion
Lecture 1: The Wrap-up
Lecture 2: Free AdWords eBook
Instructors
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Corey Rabazinski
Google Certified Marketer
Rating Distribution
- 1 stars: 40 votes
- 2 stars: 101 votes
- 3 stars: 615 votes
- 4 stars: 1739 votes
- 5 stars: 2207 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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