Google Ads & Microsoft Ads: PPC Ads 2 in 1 Course Bundle

Google Ads & Microsoft Ads: PPC Ads 2 in 1 Course Bundle, available at $44.99, has an average rating of 4.5, with 49 lectures, based on 1 reviews, and has 5 subscribers.

You will learn about Understand the basics of PPC (Pay-Per-Click) and how it fits into the digital marketing landscape. Set up and manage Google Ads and Microsoft Ads accounts effectively. Navigate the interface and tools of both Google and Microsoft Ads platforms. Develop a solid campaign structure to target the right audience. Conduct comprehensive keyword research and select types that align with marketing goals. Craft compelling ad copy and creative that converts viewers into customers. Implement advanced ad strategies like remarketing and shopping ads. Track and measure ad performance with conversion tracking tools. Optimize campaigns for better performance using key metrics and insights. Explore bidding strategies to maximize return on ad spend. Create responsive ads that adapt to different platforms and devices. Utilize automation and smart bidding to enhance campaign efficiency. Learn about multimedia and dynamic search ads for varied content delivery. Set up ad extensions to enhance ad visibility and performance. Apply A/B testing methods to refine ad elements and improve outcomes. Manage payments, billing, and budgeting for ad campaigns. Access resources and support to troubleshoot issues and improve ad management. This course is ideal for individuals who are Entrepreneurs and business owners looking to drive sales and grow their business online. or Digital marketers seeking to expand their skill set in PPC advertising. or Marketing students wanting to acquire in-demand advertising knowledge. or Freelancers aiming to offer Google and Microsoft Ads services to clients. or E-commerce managers looking to increase traffic and conversions through paid ads. or Brand managers wanting to enhance their brand's visibility and online presence. or Digital marketing agencies requiring a comprehensive understanding of PPC campaigns. or Job seekers aiming to enter the digital marketing field with a competitive edge. or Small to medium-sized business teams aiming to bring their advertising in-house. or Anyone interested in learning how to effectively advertise on Google and Microsoft platforms. It is particularly useful for Entrepreneurs and business owners looking to drive sales and grow their business online. or Digital marketers seeking to expand their skill set in PPC advertising. or Marketing students wanting to acquire in-demand advertising knowledge. or Freelancers aiming to offer Google and Microsoft Ads services to clients. or E-commerce managers looking to increase traffic and conversions through paid ads. or Brand managers wanting to enhance their brand's visibility and online presence. or Digital marketing agencies requiring a comprehensive understanding of PPC campaigns. or Job seekers aiming to enter the digital marketing field with a competitive edge. or Small to medium-sized business teams aiming to bring their advertising in-house. or Anyone interested in learning how to effectively advertise on Google and Microsoft platforms.

Enroll now: Google Ads & Microsoft Ads: PPC Ads 2 in 1 Course Bundle

Summary

Title: Google Ads & Microsoft Ads: PPC Ads 2 in 1 Course Bundle

Price: $44.99

Average Rating: 4.5

Number of Lectures: 49

Number of Published Lectures: 49

Number of Curriculum Items: 49

Number of Published Curriculum Objects: 49

Original Price: $22.99

Quality Status: approved

Status: Live

What You Will Learn

• Understand the basics of PPC (Pay-Per-Click) and how it fits into the digital marketing landscape.
• Set up and manage Google Ads and Microsoft Ads accounts effectively.
• Navigate the interface and tools of both Google and Microsoft Ads platforms.
• Develop a solid campaign structure to target the right audience.
• Conduct comprehensive keyword research and select types that align with marketing goals.
• Craft compelling ad copy and creative that converts viewers into customers.
• Implement advanced ad strategies like remarketing and shopping ads.
• Track and measure ad performance with conversion tracking tools.
• Optimize campaigns for better performance using key metrics and insights.
• Explore bidding strategies to maximize return on ad spend.
• Create responsive ads that adapt to different platforms and devices.
• Utilize automation and smart bidding to enhance campaign efficiency.
• Learn about multimedia and dynamic search ads for varied content delivery.
• Set up ad extensions to enhance ad visibility and performance.
• Apply A/B testing methods to refine ad elements and improve outcomes.
• Manage payments, billing, and budgeting for ad campaigns.
• Access resources and support to troubleshoot issues and improve ad management.

Who Should Attend

• Entrepreneurs and business owners looking to drive sales and grow their business online.
• Digital marketers seeking to expand their skill set in PPC advertising.
• Marketing students wanting to acquire in-demand advertising knowledge.
• Freelancers aiming to offer Google and Microsoft Ads services to clients.
• E-commerce managers looking to increase traffic and conversions through paid ads.
• Brand managers wanting to enhance their brand's visibility and online presence.
• Digital marketing agencies requiring a comprehensive understanding of PPC campaigns.
• Job seekers aiming to enter the digital marketing field with a competitive edge.
• Small to medium-sized business teams aiming to bring their advertising in-house.
• Anyone interested in learning how to effectively advertise on Google and Microsoft platforms.

Target Audiences

• Entrepreneurs and business owners looking to drive sales and grow their business online.
• Digital marketers seeking to expand their skill set in PPC advertising.
• Marketing students wanting to acquire in-demand advertising knowledge.
• Freelancers aiming to offer Google and Microsoft Ads services to clients.
• E-commerce managers looking to increase traffic and conversions through paid ads.
• Brand managers wanting to enhance their brand's visibility and online presence.
• Digital marketing agencies requiring a comprehensive understanding of PPC campaigns.
• Job seekers aiming to enter the digital marketing field with a competitive edge.
• Small to medium-sized business teams aiming to bring their advertising in-house.
• Anyone interested in learning how to effectively advertise on Google and Microsoft platforms.