Google Ads Strategy – Google Adwords Training for Beginners
Google Ads Strategy – Google Adwords Training for Beginners, available at Free, has an average rating of 4.65, with 12 lectures, based on 20 reviews, and has 664 subscribers.
You will learn about Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns Find Out How To Find Hundreds Of Keywords You Can Target For Your business Setting Up Your Google Ads Account, How To Create Campaigns, And How To Optimize Them For Ultimate Efficiency Learn the Basics of Google Search Campaigns This course is ideal for individuals who are Beginner Google Ads marketers who are curious about advertising to Google's immense platform of highly-engaged customers It is particularly useful for Beginner Google Ads marketers who are curious about advertising to Google's immense platform of highly-engaged customers.
Enroll now: Google Ads Strategy – Google Adwords Training for Beginners
Summary
Title: Google Ads Strategy – Google Adwords Training for Beginners
Price: Free
Average Rating: 4.65
Number of Lectures: 12
Number of Published Lectures: 12
Number of Curriculum Items: 12
Number of Published Curriculum Objects: 12
Original Price: Free
Quality Status: approved
Status: Live
What You Will Learn
- Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns
- Find Out How To Find Hundreds Of Keywords You Can Target For Your business
- Setting Up Your Google Ads Account, How To Create Campaigns, And How To Optimize Them For Ultimate Efficiency
- Learn the Basics of Google Search Campaigns
Who Should Attend
- Beginner Google Ads marketers who are curious about advertising to Google's immense platform of highly-engaged customers
Target Audiences
- Beginner Google Ads marketers who are curious about advertising to Google's immense platform of highly-engaged customers
Now known as Google Ads for search, it is an online advertising platform. Here, you can pay Google some amount of money to show your ads on Websites, Google Search Results, YouTube, and inside some apps using keywords. It works on a PPC or Pay Per Click basis; here, you will only pay if a user clicks on your ads. As the name suggests, most ad types on AdWords are textual with a headline and some descriptions with a link to the advertiser’s website.
In a nutshell, it works on a bidding basis. These bids are done on keywords. Meaning, if you want your ad to appear when someone searches for “Buy Laptops,” you will bid some amount, and it will be compared to other advertisers’ bids. If your bid is the most relevant in the competition, your ad will be shown. When the user clicks on your ad, he will be taken to your website, and you will be charged. Now, just to be clear, when deciding what ad to show to a visitor, Google also looks at ad relevancy, user preferences, location, and some other factors, but typically, Bid Amount is a big factor.
Now that we have discussed how Google AdWords works and its uses, it is necessary to understand that it is not the only Ad Platform available on the internet. Bing Ads, Media dot net, etc., are also ad networks that support advertising.
Course Curriculum
Chapter 1: Introduction
Lecture 1: Intro to Google Ads
Chapter 2: Getting Started
Lecture 1: Practical Part of Creating Google Ads Account
Lecture 2: Google Ads-Strategy
Chapter 3: Structure and Setting
Lecture 1: Structure of Google Ads
Lecture 2: Campaign Settings
Chapter 4: Add Group
Lecture 1: Add Group Creation Keyword Selection
Lecture 2: Add Creation
Lecture 3: Concept of Quality Score
Lecture 4: Factors Affecting Quality Score
Chapter 5: Report
Lecture 1: Use of Search Term Report
Lecture 2: Use of ad Action Report
Chapter 6: Conclusion
Lecture 1: Conclusion
Instructors
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EDUCBA Bridging the Gap
Learn real world skills online
Rating Distribution
- 1 stars: 0 votes
- 2 stars: 0 votes
- 3 stars: 2 votes
- 4 stars: 11 votes
- 5 stars: 7 votes
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