How to Build a Content AI System

You ready for this? As a content consultant and business owner, I have now set up and scaled multiple content AI systems. This is a nuts and bolts process and I’m going to give you every single tool you need to make it happen for yourself.

This course is perfect for CMOs, Marketing Directors, Content Directors, or Marketing Generalists who want to operationalize content AI.

Week 1: Picking the Right AI Software

Choosing and Evaluating AI Software for Your Content Operation

In this session, you’ll learn how to choose the best AI software for your content operation. We will cover the essential features to look for, how to test software for performance, and the best practices for investing and licensing AI tools.

Includes: Content AI Research Study with Scorecard and Platform Differentiation

Week 2: Establishing Protocols and SOPs

Setting Up AI Protocols and SOPs

This week, learn how to establish protocols, guidelines, and parameters for using AI in your content operations. We’ll discuss setting up new Standard Operating Procedures (SOPs) and content production processes.

Includes: Content AI SOP

Week 3: Creating Editorials, Briefs, and Checklists

Developing AI-Driven Editorials, Briefs, and Checklists

In this session, you’ll learn how to create new editorials, content briefs, and editing checklists that leverage AI capabilities, ensuring your content remains high-quality and on-brand.

Includes: Content Editing Checklists AND Content Brief SOP

Week 4: Training Your Writers on AI

Training Your Team on AI Tools and Techniques

This week, learn how to train your writers—both staff and freelancers—on using AI tools. We’ll cover creating training materials, conducting effective training sessions, and working with writers individually and in groups.

Week 5: Implementation and Quality Control

Implementing and Monitoring Your AI Content Operation

In the final week, learn how to implement your AI content operation, enforce quality control, and measure success.

We’ll cover best practices for rollout, maintaining high standards, and using analytics to track performance.

Includes: Content Reporting Templates

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Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!