How to set and measure KPIs for your social media marketing
How to set and measure KPIs for your social media marketing, available at Free, has an average rating of 4.35, with 9 lectures, based on 25 reviews, and has 890 subscribers.
You will learn about Understand and segment the social funnel into key customer journey stages Analyse the most important social media metrics for marketers Learn what each matrix measures and how to measure it Understan the value of measuring the right matric for your industry and campaign This course is ideal for individuals who are Intermediate social marketeer It is particularly useful for Intermediate social marketeer.
Enroll now: How to set and measure KPIs for your social media marketing
Summary
Title: How to set and measure KPIs for your social media marketing
Price: Free
Average Rating: 4.35
Number of Lectures: 9
Number of Published Lectures: 9
Number of Curriculum Items: 9
Number of Published Curriculum Objects: 9
Original Price: Free
Quality Status: approved
Status: Live
What You Will Learn
- Understand and segment the social funnel into key customer journey stages
- Analyse the most important social media metrics for marketers
- Learn what each matrix measures and how to measure it
- Understan the value of measuring the right matric for your industry and campaign
Who Should Attend
- Intermediate social marketeer
Target Audiences
- Intermediate social marketeer
Any good marketeer needs to know how to measure the performance of any marketing activity he undertakes, and that does not mean that he needs to be limited to just one.
You may need to measure the success of your activity with multiple results.
Setting up and measuring social media matrices that matters, will prove your effort has had a positive, bottom-line impact on the business.
The right data will assure executives that their investment in social is paying off. It’ll also help you continue to make smarter, more data-driven decisions moving forward.
For the purposes of this course and to make it a bit simpler to understand, we will segment the funnel into four key customer journey stages:
· Awareness: these metrics illuminate your current and potential audience.
· Engagement: these metrics show how audiences are interacting with your content.
· Conversion: these metrics demonstrate the effectiveness of your social engagement.
· Consumer: these metrics reflect how active customers think and feel about your brand.
Every stage is populated with its own set of must-measure metrics, KPIs that shed light on the effectiveness of your social media marketing.
We will go over each customer journey and analyses the KPI we can monitor and measure and how we can measure them
Course Curriculum
Chapter 1: Introduction
Lecture 1: Introduction
Lecture 2: The instructor
Chapter 2: The matrices
Lecture 1: What are social media metrics? And why are they important to track?
Lecture 2: Important social media metrics for marketers and The social funnel.
Lecture 3: Awareness metrics
Lecture 4: Engagement metrics
Lecture 5: Conversion metrics
Lecture 6: Customer metrics
Chapter 3: Summary and conclusion
Lecture 1: Summary
Instructors
-
George Economides
Digital Marketing Professional with 20 plus years experience
Rating Distribution
- 1 stars: 2 votes
- 2 stars: 1 votes
- 3 stars: 2 votes
- 4 stars: 9 votes
- 5 stars: 11 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
You may also like
- The complete Facebook groups Masterclass for personal brands
- Creating Amazing Videos Using Artificial Intelligence.
- Ai Youtube Masterclass: Unleash the Passive Income
- Content Creation with ChatGPT + AI Tools
- Ultimate Whatsapp Marketing Course 2023
- Instagram Marketing Secrets 2024: 16 ways To Boost Instagram
- Video Email Marketing Made Easy
- Fiverr Affiliate Marketing – Beginner to Advanced
- Algorithm Agnostic SEO Strategies For Online Marketers
- Demystifying ChatGPT and AI to Supercharge Your Marketing an
- How to Write an Ebook in 1 Day using Artificial Intelligence
- Link Building Outreach 101: Build Traffic, Boost SEO Ranking
- STARTUP 101: The Complete PITCH Guide for Investor Money
- Complete Guide to Building an SMTP Server on a VPS
- Online Research Toolkit
- Bring your Instagram stories to life with InVideo
- SellStory | The Ultimate Landing Page Copywriting Course
- Mobile Meta Profiles Setup For Better Ads Conversions
- Learn to create custom QR codes with colour and images
- Story Marketing: How to Have Fun Marketing Your Fiction Book