Importance of Branding: How To Brand Your Small Business

Importance of Branding: How To Brand Your Small Business, available at $49.99, has an average rating of 4.55, with 10 lectures, based on 27 reviews, and has 43 subscribers.

You will learn about Understand the importance of developing and remaining true to your brand identity Learn how to build trust with your audience through brand consistency Convert consumer trust into transactions (sales) Identify the key elements of your brand identity Complete your brand guidelines template This course is ideal for individuals who are Entrepreneurs looking to start a new business or Small business owners looking to create their brand or Small business owners looking to connect with their audience or Small business owners looking to increase their sales or Small business owners looking to update their brand identity or Small business owners looking to learn how to create consistent brand messaging or Small business owners wanting to learn how to build trust with their audience through digital marketing or Small business owners looking to create on-brand messaging and communications It is particularly useful for Entrepreneurs looking to start a new business or Small business owners looking to create their brand or Small business owners looking to connect with their audience or Small business owners looking to increase their sales or Small business owners looking to update their brand identity or Small business owners looking to learn how to create consistent brand messaging or Small business owners wanting to learn how to build trust with their audience through digital marketing or Small business owners looking to create on-brand messaging and communications.

Enroll now: Importance of Branding: How To Brand Your Small Business

Summary

Title: Importance of Branding: How To Brand Your Small Business

Price: $49.99

Average Rating: 4.55

Number of Lectures: 10

Number of Published Lectures: 10

Number of Curriculum Items: 10

Number of Published Curriculum Objects: 10

Original Price: $29.99

Quality Status: approved

Status: Live

What You Will Learn

Understand the importance of developing and remaining true to your brand identity
Learn how to build trust with your audience through brand consistency
Convert consumer trust into transactions (sales)
Identify the key elements of your brand identity
Complete your brand guidelines template

Who Should Attend

Entrepreneurs looking to start a new business
Small business owners looking to create their brand
Small business owners looking to connect with their audience
Small business owners looking to increase their sales
Small business owners looking to update their brand identity
Small business owners looking to learn how to create consistent brand messaging
Small business owners wanting to learn how to build trust with their audience through digital marketing
Small business owners looking to create on-brand messaging and communications

Target Audiences

Entrepreneurs looking to start a new business
Small business owners looking to create their brand
Small business owners looking to connect with their audience
Small business owners looking to increase their sales
Small business owners looking to update their brand identity
Small business owners looking to learn how to create consistent brand messaging
Small business owners wanting to learn how to build trust with their audience through digital marketing
Small business owners looking to create on-brand messaging and communications

In this course we’ll be talking about ‘The Importance of Branding’ and why it is so crucial to the success of your business, more specifically your company’s brand identity. To help explain brand identity we’ll think of our brand as if it were a person that we know really well, and use that context to assist us in personifying and developing our brand.

Establishing your brand identity and remaining true to it is critical in building trust with your audience because consumers build trust with brands that are consistent and trust leads to transactions/sales.

Throughout this course we’ll talk through how to develop 6 key sections to every brand identity and discuss insights on why each is critical. We’ll also discuss helpful tips on developing each section.

Also, by purchasing this course, you’ll receive a Brand Guidelines template. A brand guidelines is a document that houses all your critical brand identity elements, so that you and anyone you delegate to work on your business can come across with a unified approach, to your audience. After you’ve done all the hard work of establishing your brand’s identity, you’ll want someplace safe to keep that information and that is the sole purpose of a brand guidelines document.

The sections that we’ll cover in this course are key parts to any brand guidelines, and my goal is for you to finish this course with all the knowledge that you need to confidently fill out your Brand Guidelines template and start to quickly see a return on this investment.

Course Curriculum

Chapter 1: Introductions, Information & Resources

Lecture 1: Instructor Introduction

Lecture 2: Course Overview

Lecture 3: Brand Guidelines Overview

Chapter 2: Brand Mission

Lecture 1: Brand Mission

Chapter 3: Brand Vision

Lecture 1: Brand Vision

Chapter 4: Brand Values

Lecture 1: Brand Values

Chapter 5: Brand Personality

Lecture 1: Brand Personality

Chapter 6: Brand Voice

Lecture 1: Brand Voice

Chapter 7: Brand Visuals

Lecture 1: Brand Visuals

Chapter 8: Closing Remarks

Lecture 1: Closing Remarks

Instructors

Amber Harris
Marketing & Advertising Professional

Rating Distribution

1 stars: 0 votes
2 stars: 0 votes
3 stars: 2 votes
4 stars: 2 votes
5 stars: 23 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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