Influencer Marketing MASTERY
Influencer Marketing MASTERY, available at $34.99, has an average rating of 4.25, with 23 lectures, based on 22 reviews, and has 78 subscribers.
You will learn about Develop your own long-term Influencer Marketing strategy Prepare your brand for successfully using Influencer and Social Media Marketing Identify types of Influencers and which is the best type for your business Find the 'best fit' Influencers for your brand Emply the 'Chasing the Hashtag' method to identify Influencers who will help you reach target customers Interview, select, and contract Influencers to work with your brand Communicate effectively with Influencers to clarify your goals Write an Influencer-Brand Contract Select the appropriate Influencer platform for your brand Create the infrastructure for a successful Influencer Campaign Measure Influencer KPIs and other performance metrics This course is ideal for individuals who are Marketers and Social Media Managers looking to understand how to integrate Influencer marketing into a broader marketing strategy or Beginner, Intermediate, and Advanced Social Media Managers or Brand executives and owners or Marketing Managers or Startup or B2B or B2C It is particularly useful for Marketers and Social Media Managers looking to understand how to integrate Influencer marketing into a broader marketing strategy or Beginner, Intermediate, and Advanced Social Media Managers or Brand executives and owners or Marketing Managers or Startup or B2B or B2C.
Enroll now: Influencer Marketing MASTERY
Summary
Title: Influencer Marketing MASTERY
Price: $34.99
Average Rating: 4.25
Number of Lectures: 23
Number of Published Lectures: 23
Number of Curriculum Items: 23
Number of Published Curriculum Objects: 23
Original Price: $19.99
Quality Status: approved
Status: Live
What You Will Learn
- Develop your own long-term Influencer Marketing strategy
- Prepare your brand for successfully using Influencer and Social Media Marketing
- Identify types of Influencers and which is the best type for your business
- Find the 'best fit' Influencers for your brand
- Emply the 'Chasing the Hashtag' method to identify Influencers who will help you reach target customers
- Interview, select, and contract Influencers to work with your brand
- Communicate effectively with Influencers to clarify your goals
- Write an Influencer-Brand Contract
- Select the appropriate Influencer platform for your brand
- Create the infrastructure for a successful Influencer Campaign
- Measure Influencer KPIs and other performance metrics
Who Should Attend
- Marketers and Social Media Managers looking to understand how to integrate Influencer marketing into a broader marketing strategy
- Beginner, Intermediate, and Advanced Social Media Managers
- Brand executives and owners
- Marketing Managers
- Startup
- B2B
- B2C
Target Audiences
- Marketers and Social Media Managers looking to understand how to integrate Influencer marketing into a broader marketing strategy
- Beginner, Intermediate, and Advanced Social Media Managers
- Brand executives and owners
- Marketing Managers
- Startup
- B2B
- B2C
Why do brands such as Estee Lauder, Sprint, Nike, and H&M all work with Social Media Influencers as part of a comprehensive marketing strategy? Because it works! Influencer Marketing is a powerful–and often very inexpensive–tool to reach target customers and new markets. Find out how and why influencer marketing works and how to find and work with Influencers to turbocharge your business!
Course includes:
Influencer Marketing MASTERY, by DearMishudad
Introduction to Influencer Marketing
Why Influencer Marketing is an Essential Strategy for any Brand
Relationships, Social Proof & Positive Bias
Bypass Ad Blockers & Get Incredible Content + Word of Mouth
Developing your Marketing Strategy
Integrating Influencer Marketing into your Overall Marketing Strategy
Understanding the Influencer Landscape
Micro-Influencers, Middle-, Macro-, and Celebs
Influencer ROI
Fake Influencers
Finding the Best Influencer for Your Business
Influencer Tools & the S.R.T.2. Method
HACK: Finding Influencers with the Chasing the Hashtag Method I
Chasing the Hashtag Method II
Communicating with Influencers
“Outreach” and Why it’s the Wrong Strategy
How to Interview Influencers so you Make a Good Choice
Choosing an Influencer
Making Your Choice
Pitfalls to Avoid
Become an Influencer Marketing Expert
5 Things To Do to Prep your Brand for Influencer Marketing
Start Early & Do Long Term Planning
Integrating Influencer Marketing with Affiliate Marketing
How to Choose Your Platform & Empower Influencers to Work for You
Signing a Brand-Influencer Contract
8 Tips on What to Include in an Influencer Contract
Measuring Results and KPI (Key Performance Indicators)
KPIs and Commonly Used Metrics
Beyond KPIs: How to Use Your Instincts + Suggested Measurements
BONUS: Test Your Knowledge!
15 Question Quiz
Contract Template & Free Consultation
Course Curriculum
Chapter 1: Introduction to Influencer Marketing
Lecture 1: Why Influencer Marketing is an Essential Strategy for any Brand
Lecture 2: Relationships, Social Proof & Positive Bias
Lecture 3: Bypass Ad Blockers & Get Incredible Content + Word of Mouth
Chapter 2: Developing your Marketing Strategy
Lecture 1: Integrating Influencer Marketing into your Overall Marketing Strategy
Chapter 3: Understanding the Influencer Landscape
Lecture 1: Micro-Influencers, Middle-, Macro-, and Celebs
Lecture 2: Influencer ROI
Lecture 3: Fake Influencers
Chapter 4: Finding the Best Influencers for Your Business
Lecture 1: Influencer Tools & the S.R.T.2. Method
Lecture 2: HACK: Finding Influencers with the Chasing the Hashtag Method I
Lecture 3: Chasing the Hashtag Method II
Chapter 5: Communicating with Influencers
Lecture 1: “Outreach” and Why it’s the Wrong Strategy
Lecture 2: How to Interview Influencers so you Make a Good Choice
Chapter 6: Choosing an Influencer
Lecture 1: Making Your Choice
Lecture 2: Pitfalls to Avoid
Chapter 7: Become an Influencer Marketing Expert
Lecture 1: 5 Things To Do to Prep your Brand for Influencer Marketing
Lecture 2: Start Early & Do Long Term Planning
Lecture 3: Integrating Influencer Marketing with Affiliate Marketing
Lecture 4: How to Choose Your Platform & Empower Influencers to Work for You
Lecture 5: The Brand-Influencer Contract – Including 8 Tips on What to Include
Chapter 8: Measuring Results and KPI (Key Performance Indicators)
Lecture 1: KPIs and Commonly Used Metrics
Lecture 2: Beyond KPIs: How to Use Your Instincts + Suggested Measurements
Chapter 9: BONUS Content!
Lecture 1: Test Your Knowledge – 15 Question Quiz
Lecture 2: Contract Template & Free Consultation
Instructors
-
NG Gordon
Speakers, Influencer Marketing
Rating Distribution
- 1 stars: 1 votes
- 2 stars: 1 votes
- 3 stars: 7 votes
- 4 stars: 6 votes
- 5 stars: 7 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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