Licensed Digital Marketing Specialist™ Track
Licensed Digital Marketing Specialist™ Track, available at $199.99, has an average rating of 4.5, with 63 lectures, 11 quizzes, based on 1 reviews, and has 2 subscribers.
You will learn about Branding Advanced Marketing Strategy Culture Marketing Digital Marketing Specialist Level This course is ideal for individuals who are Beginner Digital Marketer or Traditional Marketer or Marketing Executives or Small Business Owners It is particularly useful for Beginner Digital Marketer or Traditional Marketer or Marketing Executives or Small Business Owners.
Enroll now: Licensed Digital Marketing Specialist™ Track
Summary
Title: Licensed Digital Marketing Specialist™ Track
Price: $199.99
Average Rating: 4.5
Number of Lectures: 63
Number of Quizzes: 11
Number of Published Lectures: 63
Number of Published Quizzes: 11
Number of Curriculum Items: 112
Number of Published Curriculum Objects: 112
Original Price: $199.99
Quality Status: approved
Status: Live
What You Will Learn
- Branding
- Advanced Marketing Strategy
- Culture Marketing
- Digital Marketing Specialist Level
Who Should Attend
- Beginner Digital Marketer
- Traditional Marketer
- Marketing Executives
- Small Business Owners
Target Audiences
- Beginner Digital Marketer
- Traditional Marketer
- Marketing Executives
- Small Business Owners
Note: This course will require you working on a project as a hands-on learning experience. You are free to select either your own company or any clients that you are working with, without restrictions to IIDM. However, please make sure to use the same project for the whole course.
Welcome to the International Institute of Digital Marketing™
The International Institute of Digital Marketing™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM™. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing for many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed – a foundation with the ability to be built upon and developed with time.
This is a hybrid course, which means it is a more hands-on experience than you would find in most online courses. Each lecture will include lecture notes, activities, and resources that will serve as your guideline on how to successfully complete the lecture.
This course consists of;
● 63 Lecture Videos
● 38 Assignments to be submitted to IIDM™
● 11 Quizzes
● 35 External Resources
● Practical Social Media Marketing and Content Creation
● Practical Marketing Strategies and SEO
● Learn to create successful Paid Advertisements on Facebook, LinkedIn, and Google.
You’ve worked on the strategies for marketing, but your work is calling for more in-depth, more advanced methods. The Licensed Digital Marketing Specialist Course teaches you all of the high-level specialized information you need to know, from advanced marketing methods, adapting to a changing marketplace, learning unique web cultures, reductive marketing methods to avoid, and more.
Comprehensive 3 months of Live Training
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Introduction to Advanced Digital Marketing
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Slash and burn marketing methods
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Reactive Marketing & Online Culture
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Sponsored Content & Affiliates
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Understanding Owned Space & Filling a Niche
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Adaptation
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Small fish in a big pond
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Understanding Website Culture
IMPORTANT!
Kindly contact us via email before you start your learning journey. We will provide you with Google Drive access for your learning materials and evaluation for the certification upon completion. Contact us here: support@theiidm.org
Course Curriculum
Chapter 1: INTRODUCTION
Lecture 1: Welcome to the International Institute of Digital Marketing™
Lecture 2: Register your profile on IIDM™ Website
Lecture 3: Become an Affiliate with IIDM™
Chapter 2: BRAND MARKETING MASTER: SOCIAL MEDIA MARKETING
Lecture 1: Research Activity
Lecture 2: Setting Goals and Choosing Channels
Lecture 3: Social Media Channels
Lecture 4: Social Media Posting Strategies and Automation
Lecture 5: Introduction to AI in Social Media
Lecture 6: Jasper: AI Tool to create Social Media Posts
Lecture 7: Practical Jasper Explanation
Lecture 8: Introduction to ChatGPT
Lecture 9: Automation tools for Social Media Marketing: Heropost
Lecture 10: Create Social Media Graphics on CANVA
Lecture 11: Brand Loyalty
Chapter 3: BRAND MARKETING MASTER: BLOGGING & PODCASTING
Lecture 1: How To Create A Blog
Lecture 2: Develop SEO Plan For Your Blog
Lecture 3: Create Backlinks/Bookmarks
Lecture 4: Creative content for Social Media: Podcasts
Chapter 4: BRAND MARKETING MASTER: PAID MARKETING
Lecture 1: Linkedin Ads
Lecture 2: Facebook Ads
Lecture 3: A/B Testing
Lecture 4: Instagram Ads
Lecture 5: Google Ads: Interface and Display campaign
Lecture 6: Google Ads: Search and Video Ads
Chapter 5: BRAND MARKETING MASTER: SEO & SEM
Lecture 1: What is Search Engine Optimization (SEO)?
Lecture 2: What is Search Engine Marketing (SEM)?
Lecture 3: How SEO Affects Your Business
Lecture 4: Setting SEO Expectations
Lecture 5: Reading Search Engine Result Pages
Chapter 6: ADVANCED MARKETING STRATEGY: FUNDAMENTALS OF MARKETING STRATEGY
Lecture 1: What is a Digital Marketing Strategy?
Lecture 2: Refine Your Strategy
Lecture 3: Present Your Strategy
Lecture 4: Affiliate Marketing
Chapter 7: ADVANCED MARKETING STRATEGY: TOOLS AND METHODS
Lecture 1: Google Analytics
Lecture 2: Google My Business
Lecture 3: Understanding Eligibility to Claim A Google My Business Profile
Lecture 4: Claiming Your Google My Business Profile
Lecture 5: Setting Up A Business Listing On Top Citation Sites
Chapter 8: ADVANCED MARKETING STRATEGY: CONTENT STRATEGY
Lecture 1: Overview of Long-Term Content Strategies
Lecture 2: Plan A Successful Content Strategy and Avoid Common Mistakes
Lecture 3: Getting Ideas for Content
Lecture 4: Working With An Editorial Calendar
Lecture 5: Promote Your Content With Social Media
Chapter 9: ADVANCED MARKETING STRATEGY: ONLINE CULTURE
Lecture 1: Understanding How Search Engines Index Content
Lecture 2: Competitors Analysis
Lecture 3: Concentrated Efforts
Lecture 4: Creating A Holistic Page Experience For Visitors
Lecture 5: Email: Educate and Engage The Needs of The Audience
Lecture 6: Social: Engage By Knowing The Need, The Time, and The Language
Instructors
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International Institute Of Digital Marketing™
DIGITAL SKILLS FOR ALL™
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Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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