Local Business Growth Through Digital Marketing
Local Business Growth Through Digital Marketing, available at $39.99, has an average rating of 4.25, with 42 lectures, based on 52 reviews, and has 4465 subscribers.
You will learn about Reliably be able to bring in new leads and customers This course is ideal for individuals who are Business owners, marketing managers, digital marketers, social media managers It is particularly useful for Business owners, marketing managers, digital marketers, social media managers.
Enroll now: Local Business Growth Through Digital Marketing
Summary
Title: Local Business Growth Through Digital Marketing
Price: $39.99
Average Rating: 4.25
Number of Lectures: 42
Number of Published Lectures: 41
Number of Curriculum Items: 42
Number of Published Curriculum Objects: 41
Original Price: $39.99
Quality Status: approved
Status: Live
What You Will Learn
- Reliably be able to bring in new leads and customers
Who Should Attend
- Business owners, marketing managers, digital marketers, social media managers
Target Audiences
- Business owners, marketing managers, digital marketers, social media managers
Digital marketing is a necessity for any business in today’s market! What is digital marketing you may ask? Well, in this course I cover how we are able to generate hundreds of leads on demand for our clients using Facebook, Instagram & YouTube. Mailers are so-so, flyers can work, and other traditional advertising can bring mediocre results at a high cost. Through my experience running hundreds of campaigns for clients, I’ve found social media marketing to by far bring the best return on the investment.
But why is that?
It’s pretty simple: People are drawn to social media. They’re on it all the time. You may wonder, “Is my target audience using Facebook, Instagram and YouTube?” Do they breathe air?!!
So here’s the deal, you can either take this amazingly packed course with actual results from our campaigns to learn how to do this, or let your competition figure it out and steal your customers. Right now we find that most businesses don’t know how to do this. In fact, most marketers coming from top marketing schools don’t know how to do this. That’s because changes are happening so rapidly. We’ve only had Facebook ad as an option for the last few years, and it’s been the leader in generating millions of dollars of sales and new customer leads.
Here are the main things you’ll learn in this course:
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How to create an ad that converts (most people miss the mark on their ad and the rest doesn’t matter without a great ad)
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Facebook ad creation (everything you need to know plus more you never even knew existed)
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Instagram ad creation
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YouTube ad creation (how to work on Google’s platform)
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How to automate your campaigns (saving hours of your time)
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How to build landing pages quickly and without really expensive software
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Specialty software that will help you optimize better than the professionals
Just to be clear. I’m not teaching how to build simple text and image ads. You need to be using videos in your ads! Of course if you need it, my company Marketing Videos Club is here to help. We assist and coach our clients in filming their own videos and we take care of the rest (editing, color correction, graphical animations, music, etc.).
This course will be FREE for a limited time! I’ve personally spent tens of thousands of dollars learning these techniques from professionals as well as the last several years actually building campaigns for clients. The information is both credible and valuable!
Don’t let your competition figure this out first! Jump in and start building your first campaign and see the amazing success you can have!
Course Curriculum
Chapter 1: Introduction
Lecture 1: Resources & References For This Course
Lecture 2: What Makes A Good Ad
Chapter 2: Facebook Ads
Lecture 1: First Understand Facebook's Ad Policies
Lecture 2: Setup a Business Manager Account With Facebook
Lecture 3: Business Manager URL
Lecture 4: Campaigns, Ad Sets, and Ads Explained
Lecture 5: Types of Facebook Campaigns
Lecture 6: Facebook Ads Explained
Lecture 7: Facebook Campaign Runthroughs
Lecture 8: Targeting Your Audience on Facebook
Lecture 9: Placement, Budgets & Schedules
Lecture 10: How to Add Video Captions to a Facebook Ad
Chapter 3: Instagram Advertising
Lecture 1: Creating an Instagram Ad
Chapter 4: Youtube Advertising
Lecture 1: Getting Started with Google, Youtube & Adwords
Lecture 2: Google Links
Lecture 3: Walking Through Google AdWords Interface
Lecture 4: Building Your First YouTube Ad Campaign
Lecture 5: YouTube Advanced Analytics and Tracking
Lecture 6: YouTube Tag Manager
Chapter 5: Email and Marketing Automation
Lecture 1: ActiveCampaign Introduction & Overview
Lecture 2: How To Build An Email in ActiveCampaign
Lecture 3: How To Build Marketing Automations Using ActiveCampaign
Lecture 4: How To Setup A Form
Lecture 5: Adding a Custom Form to a Thrive Landing Page
Lecture 6: How to Tag a Lead For an Automation
Lecture 7: How to Add Custom Audience Automation Between ActiveCampaign and Facebook
Chapter 6: Quick and Easy Builder for Landing Pages
Lecture 1: Thrive Themes Overview
Lecture 2: Using Thrive To Build A Landing Page
Lecture 3: A Long Landing Page Example
Chapter 7: Specialty Software For Serious Users
Lecture 1: ConnectIO: ConnectExplore
Chapter 8: Connecting All Your Software & Campaigns
Lecture 1: Introduction to Zapier and How to Create a Zap
Lecture 2: Zapier website
Lecture 3: Creating a Zap For a New Lead
Lecture 4: Copying and Adjusting a Zap
Chapter 9: Advanced Techniques For Facebook
Lecture 1: Setting up Custom Audiences
Lecture 2: How to Duplicate Facebook Ads
Lecture 3: How to Save a Facebook Audience
Lecture 4: Using URL Building To Track Campaign Sources
Lecture 5: How to Layer Interests
Chapter 10: Example Campaigns & Techniques
Lecture 1: Waterfall Technique
Lecture 2: Example Spa Campaign
Instructors
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Jeff Kohler
Video Marketer
Rating Distribution
- 1 stars: 0 votes
- 2 stars: 1 votes
- 3 stars: 7 votes
- 4 stars: 20 votes
- 5 stars: 24 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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