Master Distribution Management

Master Distribution Management, available at $24.99, has an average rating of 4.2, with 33 lectures, based on 29 reviews, and has 85 subscribers.

You will learn about understand the distribution strategies that aid growth Learn the distribution functions of business Learn about the factors in channel decision Learn about the factors favoring the use of distribution Learn about the factors favouring the use of intermediaries Learn about internet distribution This course is ideal for individuals who are everybody, or business owners or traders or salespeople or companies or selfemployed people or marketers or channel managers It is particularly useful for everybody, or business owners or traders or salespeople or companies or selfemployed people or marketers or channel managers.

Enroll now: Master Distribution Management

Summary

Title: Master Distribution Management

Price: $24.99

Average Rating: 4.2

Number of Lectures: 33

Number of Published Lectures: 33

Number of Curriculum Items: 33

Number of Published Curriculum Objects: 33

Original Price: $84.99

Quality Status: approved

Status: Live

What You Will Learn

understand the distribution strategies that aid growth
Learn the distribution functions of business
Learn about the factors in channel decision
Learn about the factors favoring the use of distribution
Learn about the factors favouring the use of intermediaries
Learn about internet distribution

Who Should Attend

everybody,
business owners
traders
salespeople
companies
selfemployed people
marketers
channel managers

Target Audiences

everybody,
business owners
traders
salespeople
companies
selfemployed people
marketers
channel managers

Most manufactures don’t sell their products directly to the final users, between them stands a set of intermediaries performing a different roles to aid the company product/ service to reach the target audience, speed of distribution or how quickly the product reach the customer is very important in channel management decision company;s must be very careful in selecting channel members, channel members need to be trained and motivated to do the best for the manufacturer, channel members also need to be evaluated and periodically channel arrangements need to be modify to meet current market trends .

it is not by- force that an organisation should select intermediaries for distribution functions it can be done by the company itself if all conditions are favorable.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Introduction to distribution channels

Chapter 2: Distribution Function Of Business

Lecture 1: Transportation

Lecture 2: Stock holding and Storage

Lecture 3: Local Knowledge

Lecture 4: Promotion

Lecture 5: Sales displays

Chapter 3: Factors In Channel Decision

Lecture 1: Customers

Lecture 2: Nature of goods and services

Lecture 3: After sales services/ technical service

Lecture 4: Distribution Characteristics

Lecture 5: Competitor Channel Choice

Lecture 6: Cost

Chapter 4: Factors Favoring the Use of Company Own distribution

Lecture 1: Competent workers

Lecture 2: Unwilling intermediaries

Lecture 3: Intermediaries selling the product will be costly

Lecture 4: Potential buyers are geographically concentrated

Lecture 5: E- commerce

Chapter 5: Factors Favoring The Use Of Intermediaries

Lecture 1: Insufficient decision to finance a large sales force

Lecture 2: A policy decision to invest in increase productive capacity

Lecture 3: Insufficient in- house marketing know how

Lecture 4: Wide product line

Lecture 5: Large number of potential buyers

Chapter 6: Distribution Strategies

Lecture 1: Intensive distribution

Lecture 2: Selective distribution

Lecture 3: Exclusive distribution

Chapter 7: Internet Distribution

Lecture 1: Facilitating conventional direct sales

Lecture 2: Empowering customers to purchase direct from virtual stores

Lecture 3: Facilitating home delivering of goods and services

Lecture 4: The computerization of purchase systems and record keeping

Lecture 5: Electronic data interchange

Lecture 6: Point- of – sales data/ warehouse data capture systems

Chapter 8: Conclusion

Lecture 1: Conclusion

Instructors

Eric Yeboah
MBA/ PGDip

Rating Distribution

1 stars: 1 votes
2 stars: 0 votes
3 stars: 6 votes
4 stars: 3 votes
5 stars: 19 votes

Frequently Asked Questions

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You can view and review the lecture materials indefinitely, like an on-demand channel.

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