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Mastering Digital Marketing : Strategic planning , SEO…etc

Marketing

Mastering Digital Marketing : Strategic planning , SEO…etc, available at $44.99, has an average rating of 5, with 34 lectures, 7 quizzes, based on 4 reviews, and has 15 subscribers.

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You will learn about Strategic Planning: Setting objectives, identifying target audiences, and creating effective marketing plans. Content Creation and Optimization: Crafting engaging content for digital channels and optimizing it for search engines and user engagement. Campaign Management and Analytics: Planning, executing, and analyzing digital marketing campaigns using various tools and platforms. Social Media Marketing: Leveraging social media platforms to build brand awareness, engage audiences, and drive conversions. This course is ideal for individuals who are This course is designed for anyone interested in gaining practical skills and knowledge in digital marketing. Whether you're a beginner exploring a new career path, an entrepreneur looking to promote your business online, a marketing professional seeking to expand your skill set, or a student preparing for a future in marketing, this course is suitable for individuals from diverse backgrounds and levels of expertise. It is particularly useful for This course is designed for anyone interested in gaining practical skills and knowledge in digital marketing. Whether you're a beginner exploring a new career path, an entrepreneur looking to promote your business online, a marketing professional seeking to expand your skill set, or a student preparing for a future in marketing, this course is suitable for individuals from diverse backgrounds and levels of expertise.

Enroll now: Mastering Digital Marketing : Strategic planning , SEO…etc

Summary

Title: Mastering Digital Marketing : Strategic planning , SEO…etc

Price: $44.99

Average Rating: 5

Number of Lectures: 34

Number of Quizzes: 7

Number of Published Lectures: 34

Number of Published Quizzes: 7

Number of Curriculum Items: 41

Number of Published Curriculum Objects: 41

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

  • Strategic Planning: Setting objectives, identifying target audiences, and creating effective marketing plans.
  • Content Creation and Optimization: Crafting engaging content for digital channels and optimizing it for search engines and user engagement.
  • Campaign Management and Analytics: Planning, executing, and analyzing digital marketing campaigns using various tools and platforms.
  • Social Media Marketing: Leveraging social media platforms to build brand awareness, engage audiences, and drive conversions.

Who Should Attend

  • This course is designed for anyone interested in gaining practical skills and knowledge in digital marketing. Whether you're a beginner exploring a new career path, an entrepreneur looking to promote your business online, a marketing professional seeking to expand your skill set, or a student preparing for a future in marketing, this course is suitable for individuals from diverse backgrounds and levels of expertise.

Target Audiences

  • This course is designed for anyone interested in gaining practical skills and knowledge in digital marketing. Whether you're a beginner exploring a new career path, an entrepreneur looking to promote your business online, a marketing professional seeking to expand your skill set, or a student preparing for a future in marketing, this course is suitable for individuals from diverse backgrounds and levels of expertise.

“Digital Marketing Essentials: Mastering Strategies for Online Success” is a comprehensive course designed to equip learners with the essential skills and knowledge needed to excel in the dynamic world of digital marketing.Through a series of engaging lessons, practical exercises, and real-world case studies, you’ll delve into key aspects of digital marketing, including strategic planning, content creation, social media marketing, search engine optimization (SEO), email marketing, and analytics. Here’s what you can expect to gain from this course:

  1. Foundational Knowledge

  2. Strategic Planning

  3. Content Creation and Optimization

  4. Social Media Marketing

  5. Search Engine Optimization (SEO)

  6. Email Marketing

  7. Campaign Management and Analytics

  8. Conversion Optimization

By the end of the course, you’ll emerge with a solid understanding of digital marketing principles, tools, and techniques, empowering you to succeed in today’s competitive online landscape. Whether you’re looking to advance your career, grow your business, or embark on a new venture, “Digital Marketing Essentials” will set you on the path to online success. Whether you’re a marketing professional looking to upskill, an entrepreneur seeking to grow your business, or a student preparing for a career in marketing, “Digital Marketing Essentials” will provide you with the knowledge and confidence to succeed in today’s competitive digital landscape. 

Thank You

Course Curriculum

Chapter 1: Digital Marketing Foundations

Lecture 1: Establishing Your Marketing Objectives

Lecture 2: Market and Competitor Analysis Techniques

Lecture 3: The Marketing Funnel Explained

Lecture 4: Audience Segmentation Mastery

Lecture 5: Crafting a Buyer Persona

Lecture 6: Articulating Your Value Proposition

Lecture 7: Key Digital Marketing Metrics

Lecture 8: Media Types – Paid, Shared, Owned, Earned

Lecture 9: Digital Marketing Channels: Organic vs. Paid

Lecture 10: Choosing the Right Digital Channels

Chapter 2: Mastering SEO

Lecture 1: SEO Foundations and Google's Algorithm

Lecture 2: Debunking SEO Myths

Lecture 3: Content Optimization and Ranking Analysis

Lecture 4: Technical SEO for Website Optimization

Lecture 5: The Essentials of On-Page and Off-Page SEO

Lecture 6: URL Management and SEO Error Correction

Lecture 7: Staying Updated with SEO Trends

Lecture 8: Utilizing AI for SEO Success

Chapter 3: Social Media Marketing Strategies

Lecture 1: Crafting Social Media Content for B2C and B2B

Lecture 2: Leveraging AI in Content Marketing

Lecture 3: Navigating Social Media Algorithms

Lecture 4: Social Media Metrics and KPIs

Lecture 5: Platform-Specific Marketing Strategies

Chapter 4: Conversion Optimization and Copywriting

Lecture 1: Conversion Tracking and Importance

Lecture 2: Writing Persuasive Copy

Lecture 3: Optimizing Landing Pages

Lecture 4: Testing and Iterating Copy for Performance

Chapter 5: Google and Facebook Advertising

Lecture 1: Google Ads Mastery

Lecture 2: Facebook Ads Deep Dive

Chapter 6: Advanced Marketing Techniques

Lecture 1: LinkedIn Marketing and B2B Lead Generation

Lecture 2: Advanced Media Planning

Chapter 7: Marketing Automation and Future Trends

Lecture 1: Email Marketing Best Practices

Lecture 2: WhatsApp Marketing Techniques

Lecture 3: The Future of Marketing with Generative AI

Instructors

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  • 5 stars: 4 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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