Math for Digital Marketers + Bonus!
Math for Digital Marketers + Bonus!, available at $39.99, has an average rating of 4.2, with 11 lectures, 7 quizzes, based on 56 reviews, and has 2430 subscribers.
You will learn about Understand and evaluate performance metrics when someone shows you a digital marketing account (or are looking at it yourself) This course is ideal for individuals who are Anyone doing or overseeing digital marketing It is particularly useful for Anyone doing or overseeing digital marketing.
Enroll now: Math for Digital Marketers + Bonus!
Summary
Title: Math for Digital Marketers + Bonus!
Price: $39.99
Average Rating: 4.2
Number of Lectures: 11
Number of Quizzes: 7
Number of Published Lectures: 11
Number of Published Quizzes: 7
Number of Curriculum Items: 18
Number of Published Curriculum Objects: 18
Original Price: $22.99
Quality Status: approved
Status: Live
What You Will Learn
- Understand and evaluate performance metrics when someone shows you a digital marketing account (or are looking at it yourself)
Who Should Attend
- Anyone doing or overseeing digital marketing
Target Audiences
- Anyone doing or overseeing digital marketing
Don’t worry – it’s not just another math class! However, regardless of the role you play, it is crucial to understand certain key concepts before embarking on the journey that is digital marketing. And several of those concepts involve math.
By the end of this class, you’ll be able to understand and evaluate performance metrics when someone shows you an account (or you are looking at it yourself). Whether you’re setting goals for employees, managing your own account, or evaluating someone else’s performance, these skills are crucial. We’ll cover acronyms like CTR, CPC, CPM, CPA, and more. Learn what they mean and how to calculate them! Best of all, the course should only take an hour to complete. Get the information you need in the time you have.
As a special bonus, we’ve included an additional lecture: An Introduction to Digital Marketing. This bonus content teaches the important things to think about when creating and designing your first marketing campaigns, and is an important primer for all digital marketers, no matter what your level.
So what are you waiting for? Let’s get started!
Course Curriculum
Chapter 1: Math for Digital Marketers: An Introduction
Lecture 1: Introduction
Lecture 2: About Reva Minkoff, Digital4Startups, and DigitalGroundUp
Chapter 2: Click Through Rate (CTR)
Lecture 1: Click Through Rate (CTR)
Chapter 3: Cost Per Click (CPC)
Lecture 1: Cost Per Click (CPC)
Chapter 4: Cost Per Thousand Impressions (CPM)
Lecture 1: Cost Per Thousand Impressions (CPM)
Chapter 5: Conversion Rate (CVR)
Lecture 1: Conversion Rate (CVR)
Chapter 6: Cost Per Conversion a.k.a. Cost Per Acquisition (CPA)
Lecture 1: Cost Per Conversion
Chapter 7: Return on Investment (ROI / ROAS)
Lecture 1: Return on Investment (ROI / ROAS)
Chapter 8: A Message from the Instructor
Lecture 1: A Message from the Instructor
Chapter 9: Congratulations!
Lecture 1: Congratulations!
Chapter 10: Bonus Content!
Lecture 1: Bonus Content: An Introduction to Digital Marketing
Instructors
-
Reva Minkoff
Digital Marketing Expert and Entrepreneur
Rating Distribution
- 1 stars: 3 votes
- 2 stars: 2 votes
- 3 stars: 9 votes
- 4 stars: 18 votes
- 5 stars: 24 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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