Media Training for Print/Online Interviews-Get Great Quotes

Course Curriculum

Chapter 1: You Can Get Exactly What You Want Into the Final Story

Lecture 1: How to Make a Reporter Happy, but Make Yourself Even Happier

Lecture 2: Please Introduce Yourself

Chapter 2: Here Is How You Develop a Media Strategy for the Interview

Lecture 1: Framing a Winning Media Message

Lecture 2: How to Answer all the Basic Questions, Before the Reporter Has to Ask Them

Lecture 3: Media Messages Must be Interesting to Reporters

Lecture 4: Media Messages Must Resonate with Media Audience

Lecture 5: Exciting New Update to this Course

Lecture 6: Your Media Message Needs to Benefit You

Lecture 7: Three is the Perfect Number of Media Messages

Lecture 8: Media Messages using a Venn Diagram

Lecture 9: Have a Positive Media Message

Lecture 10: Add Quantifiable Results to Your Media Message

Lecture 11: Practice Your Online Interview Homework Using the TJ Walker AI Clone

Lecture 12: What Problem are you solving, Media Message

Chapter 3: Answering Questions in a media Interview

Lecture 1: How to Answer Questions in a Media Interview Overview

Lecture 2: Answer One Question at a Time

Lecture 3: Keep Your Eyes on Your Message Points

Lecture 4: Do Not Repeat Negative Words from a Reporter

Lecture 5: Tell Reporters 'I Don't Know'

Lecture 6: Always Be Moving toward Your Message Points

Lecture 7: Give Brief Answers to Tough Questions

Lecture 8: Aim for All Three Messages In Every Answer

Lecture 9: Re-Write the Reporter's Questions in Media Interviews

Lecture 10: Don't Add One more thing at the End of the Interview

Lecture 11: Don't try to Control the Interview

Chapter 4: Speaking in Sound Bites

Lecture 1: What is a Sound Bite Overview

Lecture 2: Sound Bites Bold Action Words

Lecture 3: Sound Bites Reporters Love Cliches

Lecture 4: Sound Bites Emotion

Lecture 5: Rehearse Your Online Interview Homework and Get Instant Feedback

Lecture 6: Sound Bites Give Specific Examples

Lecture 7: Sound Bites Absolutes

Lecture 8: Sound Bites Attacks

Lecture 9: Sound Bite Tools Humor

Lecture 10: Sound Bite Tools Rhetorical Questions

Lecture 11: Sound Bite Tools Analogies

Lecture 12: Sound Bite Tools Pop Culture References

Lecture 13: Three Easiest Sound Bite Tools

Lecture 14: Reflections on Sound Bites

Chapter 5: Housekeeping Matters

Lecture 1: Your Questions Will Be Answered Here

Lecture 2: 7 Steps For Getting the Most Out of this Course

Lecture 3: If You Like to Learn by Reading

Lecture 4: Who is TJ Walker?

Lecture 5: Update – You Should Get on the TikTok App Now

Lecture 6: One Last Chance to Make This Course Better for Your Permanent Learning Library

Chapter 6: Conclusion

Lecture 1: The 5 Outcomes of Every Media Interview

Lecture 2: Time to Give TJ a Piece of Your Mind

Lecture 3: Conclusion

Lecture 4: Here Is How You Can Get your Certificate of Completion for this Course

Lecture 5: Bonus Lecture