Optimizing your Facebook Ad Strategy

Optimizing your Facebook Ad Strategy, available at $19.99, has an average rating of 3.85, with 9 lectures, based on 35 reviews, and has 141 subscribers.

You will learn about Fully optimize your Facebook campaigns to have the best engagement for the lowest possible price Find and compare the most engaged audiences for your Facebook content even if you don't have any fans Utilize A/B testing strategies to make data-driven decisions Develop strategies to maximize your page Likes Increase the reach of your most engaging posts Future-proof your strategies from Facebook algorithm changes in 2017 and beyond by using the scientific method Optimize Facebook content for the greatest engagement given your budget Learn the difference between good A/B testing and bad A/B testing This course is ideal for individuals who are Those looking to maximize their ad budget, including entrepreneurs, small businesses, start-ups, and social media agencies looking to improve their content/ad strategies. If you already have more than 50,000 clicks per campaign, this course overlooks some options that would become relevant and important to you. or Individuals/agencies that have tried Facebook Ads before. It is particularly useful for Those looking to maximize their ad budget, including entrepreneurs, small businesses, start-ups, and social media agencies looking to improve their content/ad strategies. If you already have more than 50,000 clicks per campaign, this course overlooks some options that would become relevant and important to you. or Individuals/agencies that have tried Facebook Ads before.

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Summary

Title: Optimizing your Facebook Ad Strategy

Price: $19.99

Average Rating: 3.85

Number of Lectures: 9

Number of Published Lectures: 9

Number of Curriculum Items: 9

Number of Published Curriculum Objects: 9

Original Price: $39.99

Quality Status: approved

Status: Live

What You Will Learn

Fully optimize your Facebook campaigns to have the best engagement for the lowest possible price
Find and compare the most engaged audiences for your Facebook content even if you don't have any fans
Utilize A/B testing strategies to make data-driven decisions
Develop strategies to maximize your page Likes
Increase the reach of your most engaging posts
Future-proof your strategies from Facebook algorithm changes in 2017 and beyond by using the scientific method
Optimize Facebook content for the greatest engagement given your budget
Learn the difference between good A/B testing and bad A/B testing

Who Should Attend

Those looking to maximize their ad budget, including entrepreneurs, small businesses, start-ups, and social media agencies looking to improve their content/ad strategies. If you already have more than 50,000 clicks per campaign, this course overlooks some options that would become relevant and important to you.
Individuals/agencies that have tried Facebook Ads before.

Target Audiences

Those looking to maximize their ad budget, including entrepreneurs, small businesses, start-ups, and social media agencies looking to improve their content/ad strategies. If you already have more than 50,000 clicks per campaign, this course overlooks some options that would become relevant and important to you.
Individuals/agencies that have tried Facebook Ads before.

In this course, Sheana will show you how to optimize your Facebook advertising strategy to maximize your reach and engagement on your budget in 2017. This is a course for people who have already tried Facebook ads, but want to develop a data-driven strategy for success. By the end of the course, you will have the tools to develop a strategy for growing your page likes, optimizing post engagement, knowing which posts to advertise, how to identify the most engaged audiences to target, and more. Best of all, these principles scale well to even small budgets and prepare you for the inevitable changes in Facebook’s algorithms.�

Designed for entrepreneurs, marketers, and small business owners who are looking to grow their audience, this course overlooks some points that would be important if you have more than 50,000 page views per day.

Course Curriculum

Chapter 1: Let's get started

Lecture 1: Introduction

Lecture 2: What is A/B testing?

Chapter 2: A strategy to find the most engaged audiences and cost effective ads

Lecture 1: Overview of the Strategy

Lecture 2: Who should your ads target?

Lecture 3: Deep Dive: Developing a Monthly Testing Strategy

Lecture 4: Deep Dive: Weekly testing for short-lived content

Lecture 5: What is good A/B testing?

Lecture 6: What can you A/B test? Take your testing to the next level

Chapter 3: BONUS

Lecture 1: Other tips and tricks to maximize your reach

Instructors

Sheana A.
User Researcher

Rating Distribution

1 stars: 1 votes
2 stars: 0 votes
3 stars: 7 votes
4 stars: 13 votes
5 stars: 14 votes

Frequently Asked Questions

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You can view and review the lecture materials indefinitely, like an on-demand channel.

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Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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