OTT Advertising MASTERY – Learn about the NEW DIGITAL

OTT Advertising MASTERY – Learn about the NEW DIGITAL, available at $44.99, has an average rating of 4.15, with 23 lectures, 4 quizzes, based on 49 reviews, and has 126 subscribers.

You will learn about OTT advertising How to Buy OTT ads How OTT Ads are delivered Revenue models of OTT Platforms What is Ad stitching Types of Streaming Devices How OTT Platforms work Why OTT Audience is BRAND's favourite Process to setup account in Amazon Advertising This course is ideal for individuals who are Students or Professionals or Digital Marketers or Business owners or Independent Consultants It is particularly useful for Students or Professionals or Digital Marketers or Business owners or Independent Consultants.

Enroll now: OTT Advertising MASTERY – Learn about the NEW DIGITAL

Summary

Title: OTT Advertising MASTERY – Learn about the NEW DIGITAL

Price: $44.99

Average Rating: 4.15

Number of Lectures: 23

Number of Quizzes: 4

Number of Published Lectures: 22

Number of Published Quizzes: 4

Number of Curriculum Items: 27

Number of Published Curriculum Objects: 26

Original Price: $29.99

Quality Status: approved

Status: Live

What You Will Learn

OTT advertising
How to Buy OTT ads
How OTT Ads are delivered
Revenue models of OTT Platforms
What is Ad stitching
Types of Streaming Devices
How OTT Platforms work
Why OTT Audience is BRAND's favourite
Process to setup account in Amazon Advertising

Who Should Attend

Students
Professionals
Digital Marketers
Business owners
Independent Consultants

Target Audiences

Students
Professionals
Digital Marketers
Business owners
Independent Consultants

WHAT IS OTT ADVERTISING? How can I use the OTT inventory for my business?If you are looking for answers to the above questions, then you have arrived on the right path.

ANY FRESHER, PROFESSIONAL, MARKETER, OR STUDENT can learn a lot about the OTT industry in this course. OTT is an important part of digital marketing & is growing exponentially!

This course is solely designed with the purpose of making people understand OTT advertising & its importance in the digital industry. Also, since OTT is a relatively new industry as compared to SaaS Marketing or Programmatic advertising, it’s always good to keep yourself updated with digital industry trends.OTT industry is interesting and is the brand’s favorite. There is a lot of data to deal with. If you know how to make smarter decisions out of your advertising data, then you can take the business in the right direction. This is course is exactly what you are looking for. You will not only gain knowledge of OTT marketing but also will know the backend of this industry.

This course includes

OTT advertising & marketing
Benefits of OTT advertising
How OTT ads are delivered
How you can buy OTT Ads
Understanding how the OTT industry works
What is ad stitching?
Important metrics of the OTT industry

You can also enjoy the Test your Knowledge Quiz!

This course is extremely easy and is surely going to help you in your profession. Also since it’s a compact course, you will learn more things in less period of time. So, keep learning and keep growing.

Course Curriculum

Chapter 1: Introduction

Lecture 1: What to expect from this course?

Lecture 2: Who Am I?

Chapter 2: All About OTT

Lecture 1: What is OTT & OTT Marketing?

Chapter 3: POWER of OTT Advertising

Lecture 1: LESSON-1 Market Cap of OTT

Lecture 2: LESSON-2 Origin of NETFLIX, Story of biggest OTT Platform

Lecture 3: LESSON -3 Benefits or Power of OTT Advertising

Chapter 4: How OTT ADS are delivered?

Lecture 1: LESSON 1 – Overview of STEPS involved in OTT delivery

Lecture 2: LESSON 2 – OTT advertising platforms

Lecture 3: LESSON 3 – What is VAST? What is importance of templates in OTT?

Lecture 4: LESSON 3 – Understanding VPAID template

Lecture 5: LESSON-4 How Ads are stitched in OTT? Ad stitching methods

Lecture 6: Understanding the SSAI Ad stiching method

Chapter 5: OTT ADS BUYING PROCESS

Lecture 1: LESSON 1 — Understanding the basics of Ads buying in Programmatic Advertising

Lecture 2: LESSON 2 – OTT Devices & REVENUE MODEL of OTT service providers

Lecture 3: LESSON 3 – Real Methods of buying OTT INVENTORY

Chapter 6: OTT Ecosystem

Lecture 1: Overview of OTT Ecosystem

Lecture 2: Important Measurement & Analytics in OTT Advertising

Lecture 3: Challenges in OTT Advertising

Chapter 7: Examples of PLATFORMS – Publisher, Programmatic and OTT Video & Hosting

Lecture 1: Amazon Advertising Dashboard OVERVIEW for OTT

Lecture 2: How OTT Video & Hosting Platforms help Brands – Website & pricing model

Lecture 3: How to REGISTER yourself as a PUBLISHER & generate REVENUES

Chapter 8: Conclusion

Lecture 1: Bonus Lecture

Instructors

Kanika B K
• AI Entrepreneur & Instructor • Honest AI Tool Reviewer •

Rating Distribution

1 stars: 0 votes
2 stars: 3 votes
3 stars: 15 votes
4 stars: 14 votes
5 stars: 17 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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