OTT Advertising MASTERY – Learn about the NEW DIGITAL
OTT Advertising MASTERY – Learn about the NEW DIGITAL, available at $44.99, has an average rating of 4.15, with 23 lectures, 4 quizzes, based on 49 reviews, and has 126 subscribers.
You will learn about OTT advertising How to Buy OTT ads How OTT Ads are delivered Revenue models of OTT Platforms What is Ad stitching Types of Streaming Devices How OTT Platforms work Why OTT Audience is BRAND's favourite Process to setup account in Amazon Advertising This course is ideal for individuals who are Students or Professionals or Digital Marketers or Business owners or Independent Consultants It is particularly useful for Students or Professionals or Digital Marketers or Business owners or Independent Consultants.
Enroll now: OTT Advertising MASTERY – Learn about the NEW DIGITAL
Summary
Title: OTT Advertising MASTERY – Learn about the NEW DIGITAL
Price: $44.99
Average Rating: 4.15
Number of Lectures: 23
Number of Quizzes: 4
Number of Published Lectures: 22
Number of Published Quizzes: 4
Number of Curriculum Items: 27
Number of Published Curriculum Objects: 26
Original Price: $29.99
Quality Status: approved
Status: Live
What You Will Learn
- OTT advertising
- How to Buy OTT ads
- How OTT Ads are delivered
- Revenue models of OTT Platforms
- What is Ad stitching
- Types of Streaming Devices
- How OTT Platforms work
- Why OTT Audience is BRAND's favourite
- Process to setup account in Amazon Advertising
Who Should Attend
- Students
- Professionals
- Digital Marketers
- Business owners
- Independent Consultants
Target Audiences
- Students
- Professionals
- Digital Marketers
- Business owners
- Independent Consultants
WHAT IS OTT ADVERTISING? How can I use the OTT inventory for my business?If you are looking for answers to the above questions, then you have arrived on the right path.
ANY FRESHER, PROFESSIONAL, MARKETER, OR STUDENT can learn a lot about the OTT industry in this course. OTT is an important part of digital marketing & is growing exponentially!
This course is solely designed with the purpose of making people understand OTT advertising & its importance in the digital industry. Also, since OTT is a relatively new industry as compared to SaaS Marketing or Programmatic advertising, it’s always good to keep yourself updated with digital industry trends.OTT industry is interesting and is the brand’s favorite. There is a lot of data to deal with. If you know how to make smarter decisions out of your advertising data, then you can take the business in the right direction. This is course is exactly what you are looking for. You will not only gain knowledge of OTT marketing but also will know the backend of this industry.
This course includes
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OTT advertising & marketing
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Benefits of OTT advertising
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How OTT ads are delivered
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How you can buy OTT Ads
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Understanding how the OTT industry works
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What is ad stitching?
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Important metrics of the OTT industry
You can also enjoy the Test your Knowledge Quiz!
This course is extremely easy and is surely going to help you in your profession. Also since it’s a compact course, you will learn more things in less period of time. So, keep learning and keep growing.
Course Curriculum
Chapter 1: Introduction
Lecture 1: What to expect from this course?
Lecture 2: Who Am I?
Chapter 2: All About OTT
Lecture 1: What is OTT & OTT Marketing?
Chapter 3: POWER of OTT Advertising
Lecture 1: LESSON-1 Market Cap of OTT
Lecture 2: LESSON-2 Origin of NETFLIX, Story of biggest OTT Platform
Lecture 3: LESSON -3 Benefits or Power of OTT Advertising
Chapter 4: How OTT ADS are delivered?
Lecture 1: LESSON 1 – Overview of STEPS involved in OTT delivery
Lecture 2: LESSON 2 – OTT advertising platforms
Lecture 3: LESSON 3 – What is VAST? What is importance of templates in OTT?
Lecture 4: LESSON 3 – Understanding VPAID template
Lecture 5: LESSON-4 How Ads are stitched in OTT? Ad stitching methods
Lecture 6: Understanding the SSAI Ad stiching method
Chapter 5: OTT ADS BUYING PROCESS
Lecture 1: LESSON 1 — Understanding the basics of Ads buying in Programmatic Advertising
Lecture 2: LESSON 2 – OTT Devices & REVENUE MODEL of OTT service providers
Lecture 3: LESSON 3 – Real Methods of buying OTT INVENTORY
Chapter 6: OTT Ecosystem
Lecture 1: Overview of OTT Ecosystem
Lecture 2: Important Measurement & Analytics in OTT Advertising
Lecture 3: Challenges in OTT Advertising
Chapter 7: Examples of PLATFORMS – Publisher, Programmatic and OTT Video & Hosting
Lecture 1: Amazon Advertising Dashboard OVERVIEW for OTT
Lecture 2: How OTT Video & Hosting Platforms help Brands – Website & pricing model
Lecture 3: How to REGISTER yourself as a PUBLISHER & generate REVENUES
Chapter 8: Conclusion
Lecture 1: Bonus Lecture
Instructors
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Kanika B K
• AI Entrepreneur & Instructor • Honest AI Tool Reviewer •
Rating Distribution
- 1 stars: 0 votes
- 2 stars: 3 votes
- 3 stars: 15 votes
- 4 stars: 14 votes
- 5 stars: 17 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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