Positive Social Media Marketing

Positive Social Media Marketing, available at $19.99, has an average rating of 5, with 35 lectures, based on 3 reviews, and has 10 subscribers.

You will learn about Learn understanding group behavior on social media Learn brand building, launch and promotion on social web Identify marketing opportunities through social web Learn social network for marketing purposes Build online reputation with social media marketing Reputation management in the age of media and viral social media transmissions The need for effective organization policies on social media and personal devices This course is ideal for individuals who are everybody, marketers, salesmen, social media workers, non profit organizations, managers, consultants, Brand managers,students, donors, directors etc It is particularly useful for everybody, marketers, salesmen, social media workers, non profit organizations, managers, consultants, Brand managers,students, donors, directors etc.

Enroll now: Positive Social Media Marketing

Summary

Title: Positive Social Media Marketing

Price: $19.99

Average Rating: 5

Number of Lectures: 35

Number of Published Lectures: 35

Number of Curriculum Items: 35

Number of Published Curriculum Objects: 35

Original Price: $94.99

Quality Status: approved

Status: Live

What You Will Learn

Learn understanding group behavior on social media
Learn brand building, launch and promotion on social web
Identify marketing opportunities through social web
Learn social network for marketing purposes
Build online reputation with social media marketing
Reputation management in the age of media and viral social media transmissions
The need for effective organization policies on social media and personal devices

Who Should Attend

everybody, marketers, salesmen, social media workers, non profit organizations, managers, consultants, Brand managers,students, donors, directors etc

Target Audiences

everybody, marketers, salesmen, social media workers, non profit organizations, managers, consultants, Brand managers,students, donors, directors etc

Internet being a global phenomenon, you will find people from all over the world coming together to talk and share information about their particular interest. It had never been easier that this to make to make friends and socializing over the internet.

When we talk of social networking we are just not referring to the chatting and other blogs and forums where people discuss certain topics. We seem to be using the social media for sharing videos, movies, music, photos and all of the information that one would want to share. Today social media is a big marketing tool for promoting company products and services that have help a lot of reputable organizations gaining big market share and increasing revenues beyond once imagination how significant social media is contributing to business and the entire global enterprise.

Marketers have got to understand the fundamental differences between other marketing channels and social media networks. Social media networks are the most direct channel that provide access to the would be customers and existing customers. However it is also important to note that the conversations and information between the communities and individuals on various forums and blogs is totally voluntary or collaborative. Marketers do not have absolute control over any discussions on the forums concerning products or services.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: What is social media marketing

Lecture 3: Social media characteristics aspect

Lecture 4: Insight into social media networks from marketers point of view

Lecture 5: How social media is different from other media

Lecture 6: Approaches to learning about social web for marketing professionals

Lecture 7: Understanding group behavior

Chapter 2: How To Manage Someone's Social Media

Lecture 1: Content creation

Lecture 2: Platform-specific advice

Lecture 3: Time management

Lecture 4: Community engagement

Chapter 3: Critical Areas To Learn ON Social Media Marketing

Lecture 1: Understanding social media channels

Lecture 2: Social web channels and features- RSS feeder

Lecture 3: Social network – A way element of social web

Lecture 4: Advertising on social network

Lecture 5: Brand building, launch and promotion on social web

Lecture 6: Advertising planning on social web

Lecture 7: Control the social web content

Lecture 8: Power of feedback and content

Chapter 4: Identifying Marketing Opportunities Through Social Networks

Lecture 1: Internet usage – Then and now

Lecture 2: TV and print media

Lecture 3: Advertising and building brand through social network

Chapter 5: Social Network For Marketing Purposes

Lecture 1: Building internal social network within organization

Lecture 2: How to benefit from participating in professional and business social network

Chapter 6: Multiple Business Objectives With Social Media Marketing

Lecture 1: Multi media technology has fueled the growth of social media

Lecture 2: Leverage on collective intelligence of the community

Lecture 3: Use multiple channels with different objectives

Chapter 7: Building Online Reputation With Social Media Marketing

Lecture 1: Difference between traditional advertising on social media

Lecture 2: Building online reputation

Chapter 8: Use Of Quantitative Tools In Social Media Marketing

Lecture 1: Customers benefit from helpful to marketers

Lecture 2: customers benefit from online quantitative tools

Chapter 9: The Need For Effective Policies On Social Media And Personal Devices

Lecture 1: the need for effective social media and smartphone policies

Lecture 2: organizational marketing devices

Lecture 3: loss of productivity and management control

Chapter 10: Reputation Management In The Age Of Viral Social Media Transmission

Lecture 1: How reputation management work in social media

Instructors

Eric Yeboah
MBA/ PGDip

Rating Distribution

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5 stars: 3 votes

Frequently Asked Questions

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