Product Led Growth with Silicon Valley Veteran Dekker
Product Led Growth with Silicon Valley Veteran Dekker, available at $69.99, has an average rating of 4.25, with 31 lectures, 4 quizzes, based on 202 reviews, and has 13496 subscribers.
You will learn about Product-Led Growth: Drive viral product success Product Marketing: Optimize product-centered marketing strategies Product Management: Master effective product management Growth Hacking: Rapidly scale with innovative tactics Digital Marketing: Boost visibility with digital strategies Email Marketing: Craft emails that engage Lead Nurturing: Build and maintain customer relationships Lead Generation: Attract and convert leads efficiently This course is ideal for individuals who are Marketers looking to level up their skills in startup, app, and SaaS marketing or Entrepreneurs aiming for Product Led growth or Product managers focused on driving growth and managing innovative products or General managers seeking to understand the latest strategies in growth hacking and startup marketing or This course is perfect for anyone wanting to scale their business, launch successful products, and master the art of startup growth It is particularly useful for Marketers looking to level up their skills in startup, app, and SaaS marketing or Entrepreneurs aiming for Product Led growth or Product managers focused on driving growth and managing innovative products or General managers seeking to understand the latest strategies in growth hacking and startup marketing or This course is perfect for anyone wanting to scale their business, launch successful products, and master the art of startup growth.
Enroll now: Product Led Growth with Silicon Valley Veteran Dekker
Summary
Title: Product Led Growth with Silicon Valley Veteran Dekker
Price: $69.99
Average Rating: 4.25
Number of Lectures: 31
Number of Quizzes: 4
Number of Published Lectures: 31
Number of Published Quizzes: 4
Number of Curriculum Items: 35
Number of Published Curriculum Objects: 35
Original Price: $199.99
Quality Status: approved
Status: Live
What You Will Learn
- Product-Led Growth: Drive viral product success
- Product Marketing: Optimize product-centered marketing strategies
- Product Management: Master effective product management
- Growth Hacking: Rapidly scale with innovative tactics
- Digital Marketing: Boost visibility with digital strategies
- Email Marketing: Craft emails that engage
- Lead Nurturing: Build and maintain customer relationships
- Lead Generation: Attract and convert leads efficiently
Who Should Attend
- Marketers looking to level up their skills in startup, app, and SaaS marketing
- Entrepreneurs aiming for Product Led growth
- Product managers focused on driving growth and managing innovative products
- General managers seeking to understand the latest strategies in growth hacking and startup marketing
- This course is perfect for anyone wanting to scale their business, launch successful products, and master the art of startup growth
Target Audiences
- Marketers looking to level up their skills in startup, app, and SaaS marketing
- Entrepreneurs aiming for Product Led growth
- Product managers focused on driving growth and managing innovative products
- General managers seeking to understand the latest strategies in growth hacking and startup marketing
- This course is perfect for anyone wanting to scale their business, launch successful products, and master the art of startup growth
Make your product go viral and generate boatloads of money with the hottest Silicon Valley trend: product-led growth!
Learn from a Silicon Valley veteran with 11 years experience in marketing for companies of all sizes including: Series A-D startups, bootstrapped startups, a Google accelerator startup, a Google venture-backed SaaS, Sony PlayStation, and more!
Content includes case studies, actionable advice, gamification tips, growth tactics, marketing psychology, startupmarketing, quizzes, real examples from my work history (including successful ads and campaigns) and much much more.
Learn how to:
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Write emails to onboard new users
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Generate viral word-of-mouth for your product or startup
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Gamify your UX
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Optimize your conversion metrics
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Re-design your product marketing to be product-led
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Fix holes in your marketing funnel
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Switch from a sales-led to product-led funnel
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Build habit formation
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Persuade people to try, buy, and keep using your product
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Apply marketing psychology
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Widen your top-of-funnel
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Market like a Silicon Valley guru [growth hacking]
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Explode your app’s install rate
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Get people talking about your product or startup
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Generate revenue faster
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Apply best practices in product-led growth
This course is for: marketers, entrepreneurs, general managers, product managers, and others wanting to apply product-led growth to their business, B2B marketers and B2C marketers.
Let’s start getting you more users!
Topics:
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SaaS
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SaaS Marketing
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Software Marketing
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App Marketing
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Growth Marketing Product
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Mobile App Marketing
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Apps Marketing
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App Promotion
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Tech Marketing
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Technology Marketing
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Tech Startups
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Product Growth
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B2B Marketing
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B2B Growth
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B2C Marketing
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Startup Marketing
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Gamification
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Product Management
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Product Owner
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Growth Hacking
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Growth Marketing
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Growth Mindset
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Product Marketing
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Product Marketing Manager
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Product Marketing Strategy
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Digital Product Marketing
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Marketing Your Product
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Digital Marketing
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Marketing Strategy
Course Curriculum
Chapter 1: Product Led Growth
Lecture 1: Email nurturing after signing up for a free account – part 1
Lecture 2: Email nurturing after signing up for a free account – part 2
Lecture 3: Product Led Growth (Wider Top of Funnel & F2P Games)
Lecture 4: Initial sign-up process
Lecture 5: Closure
Lecture 6: Don't ask for annoying information upfront
Lecture 7: Visibility
Lecture 8: Gamification: the Frontier of Product-Led Growth
Lecture 9: A simple trick to get the behavior you want
Lecture 10: How to change people's minds
Lecture 11: Addressing objections
Lecture 12: Addressing objections 2
Lecture 13: Word of mouth
Lecture 14: Sample nurture emails and tips
Lecture 15: Usage-based trials
Lecture 16: Habit-forming products
Lecture 17: Habit-forming products 2 (optional)
Lecture 18: Do not require a work email!
Lecture 19: What does product-led really mean?
Lecture 20: The end user is king
Lecture 21: Anti Detect Browser
Lecture 22: Product Led Growth with RocketReach: The Usage Experience
Lecture 23: Product Led Habit Formation
Lecture 24: Case studies
Lecture 25: Finding influencers
Lecture 26: Freemium vs. Free Trial
Lecture 27: Jason Lemkin on Freemium
Lecture 28: Familiarity
Lecture 29: Changing people's minds with PLG
Lecture 30: Conversion benchmarks
Lecture 31: Bonus Lecture
Instructors
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Dekker Fraser, MBA
Marketing Executive | Startups to Fortune 100 | Kellogg MBA -
Jyra Galosmo
Teaching Assistant -
Neelisha Singhal
Rating Distribution
- 1 stars: 0 votes
- 2 stars: 3 votes
- 3 stars: 32 votes
- 4 stars: 76 votes
- 5 stars: 91 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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