SEO in 2018 – SEO (Search Engine Optimization)

SEO in 2018 – SEO (Search Engine Optimization), available at $19.99, has an average rating of 4.4, with 100 lectures, based on 766 reviews, and has 23002 subscribers.

You will learn about Use SEO to promote your website in the search engines. See how to audit your website for SEO This course is ideal for individuals who are This course is for small business owners who want to market their own website. or This SEO course is for beginner’s right through to expert level It is particularly useful for This course is for small business owners who want to market their own website. or This SEO course is for beginner’s right through to expert level.

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Summary

Title: SEO in 2018 – SEO (Search Engine Optimization)

Price: $19.99

Average Rating: 4.4

Number of Lectures: 100

Number of Published Lectures: 100

Number of Curriculum Items: 100

Number of Published Curriculum Objects: 100

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

Use SEO to promote your website in the search engines.
See how to audit your website for SEO

Who Should Attend

This course is for small business owners who want to market their own website.
This SEO course is for beginner’s right through to expert level

Target Audiences

This course is for small business owners who want to market their own website.
This SEO course is for beginner’s right through to expert level

SEO | Search Engine Optimization for 2018

This SEO training course has been 20 years in the making. That’s how long I have been applying Search Engine Optimization techniques to websites (since April 1996 to be exact).

The thing about SEO is that the best person to do the SEO it you. It is your business. It is your website. By applying search engine optimization to your own website, you can use your own expertise to select exactly the right keyword phrases to focus on.�

About 95% of SEO requires little or no technical knowledge and you do not need any programming skills. SEO is about attention to detail. There are around 200 factors that Google considers when deciding who comes first and who comes last in the search engine listing, in response to a search enquiry. You just need to make sure that you have more boxes ticked than your competitors.

This SEO training course teaches you how to think like a search engine. I will show you what Google likes and just as important, what Google does not like.�

I have one of the most watched SEO video tutorials on YouTube (almost 400,000 views) clearly demonstrating that I have the SEO credentials to help you marketing your own website. That said no one can guarantee a page one ranking. All I can do is to explain all the concepts that I use and I get all my business through successful application of SEO techniques to my own websites.�

Try searching Google using the phrase ‘Google Webmaster Guidelines’ and you will see Information direct from Google about it likes and dislikes. All the information within this tutorial is built upon the recommendations within these guidelines. This is SEO that works. The wrong sort or SEO can get you banned from the search engines, so it vital that you know what you are doing.

This tutorial covers a vast range of SEO topics. Please check out the curriculum listing for more details.�

Enjoy …

David Murray

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Chapter 2: Getting Started

Lecture 1: About me and about this course

Lecture 2: Over Optimization

Lecture 3: SEO Terms and Concepts

Lecture 4: SEO Concepts

Lecture 5: What is Page Rank?

Lecture 6: Quality and Freshness

Chapter 3: Google Webmaster Guidelines

Lecture 1: Google Webmaster Guidelines – Part One

Lecture 2: Google Webmaster Guidelines – Part Two

Lecture 3: Google Webmaster Guidelines – Part Three

Lecture 4: Google Webmaster Guidelines – Part Four

Chapter 4: More infomation about SEO & Google

Lecture 1: Google YouTube Channel

Lecture 2: Googe WebMaster Blog

Lecture 3: Google Community

Chapter 5: Website Auditing and Monitoring

Lecture 1: Basic Website Auditing using SEO Quake

Lecture 2: Monitoring your SEO campaign

Chapter 6: HTML & Google Power Searching

Lecture 1: Introduction to HTML

Lecture 2: Google Power Searching

Lecture 3: Advanced Google Search

Chapter 7: Site Maps

Lecture 1: Site Maps – Part One

Lecture 2: Site Maps – Part Two

Lecture 3: Site Maps – Part Three

Chapter 8: The Power of Documents

Lecture 1: Documents and Search Engine Results

Lecture 2: Documents and Meta Data

Lecture 3: Documents and SEO – Indexed Documents

Lecture 4: Documents and SEO

Chapter 9: Follow and Nofollow links

Lecture 1: Follow and Nofollow links

Lecture 2: Page Level No Follow

Lecture 3: No Index

Lecture 4: NoFollow and WordPress

Lecture 5: Investigating Nofollow Links

Chapter 10: Broken Links

Lecture 1: Broken Links – Part One

Lecture 2: Broken Links – Part Two

Lecture 3: Broken Links – Part Three

Lecture 4: Broken Links – Part Four

Lecture 5: 404 Errors and Redirects

Chapter 11: Title , Description & Meta Keywords

Lecture 1: Title

Lecture 2: Descriptions

Lecture 3: Keyword Meta Tags – No longer used!

Chapter 12: Evaluating Keyword Phrases

Lecture 1: Evaluating Keyword Phrases

Lecture 2: Google Keyword Planner

Chapter 13: Ways of promoting your keywords

Lecture 1: Domain Names and SEO

Lecture 2: Domain Name Issues

Lecture 3: Domain Naming Trick

Lecture 4: Domain Names and SEO

Lecture 5: SEO Copywrighting

Lecture 6: Headings and SEO

Lecture 7: File Names & Keywords

Lecture 8: Anchor Text and Keywords

Lecture 9: Bullets and Keywords

Lecture 10: Bold Text and SEO

Lecture 11: Pictures and File Names

Lecture 12: Pictures and Alt Tags

Lecture 13: Pictures and Meta Data

Lecture 14: Folder Structure

Chapter 14: Stuff to think about

Lecture 1: Browser and Hardware Issues

Lecture 2: Website Credability

Lecture 3: International Issues

Lecture 4: Website Encryption

Lecture 5: Report Spammers

Lecture 6: Multiple Website Issues

Chapter 15: Website Loading Speed

Lecture 1: Website Loading Speed

Lecture 2: Pictures and File Sizes

Chapter 16: The Dangers of Bad Linking

Lecture 1: Dangers of bad linking

Lecture 2: Bad Neighborhoods

Lecture 3: Google Disavow Tool

Chapter 17: Google Search Console (Google Webmaster Tools)

Lecture 1: Google Webmaster Tools

Lecture 2: Google Webmaster Tools – Dashboard

Lecture 3: Google Webmaster Tools – HTML Improvements

Lecture 4: Google Webmaster Tools – Sitelinks

Lecture 5: Google Webmaster Tools – Links to Your Site

Lecture 6: Google Webmaster Tools – Manual Actions

Lecture 7: Google Webmaster Tools – International Targeting

Lecture 8: Google Webmaster Tools – Mobile Usability

Lecture 9: Google Webmaster Tools – Index Status

Lecture 10: Google Webmaster Tools – Content Keywords

Lecture 11: Google Webmaster Tools – Blocked Resources

Lecture 12: Google Webmaster Tools – Remove URLs

Lecture 13: Google Webmaster Tools – Crawl Errors

Lecture 14: Google Webmaster Tools – Crawl Stats

Lecture 15: Google Webmaster Tools – Fetch as Google

Lecture 16: Google Webmaster Tools – Robots.txt Tester

Lecture 17: Google Webmaster Tools – Security Issues

Instructors

David Murray
20 years SEO Experience | Over 73,000 Students

Rating Distribution

1 stars: 24 votes
2 stars: 30 votes
3 stars: 88 votes
4 stars: 235 votes
5 stars: 389 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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