SEO Training Course: Rank your website in Google.

Course Curriculum

Chapter 1: SEO Nowadays

Lecture 1: Introduction and Overview

Lecture 2: What is SEO and how much does it cost?

Lecture 3: Google RankBrain and How Google Works

Chapter 2: Keywords: the basis for every project

Lecture 1: How to Generate and Choose Keywords

Lecture 2: How to do SEO for Voice Search (seriously)

Lecture 3: Advanced Keyword Optimization + Spying on Competitors

Chapter 3: Choose the Domain Name

Lecture 1: How to Choose the Domain without Changing Idea

Lecture 2: Expired Domains: Why and When to Use Them

Lecture 3: Change Domain Address (correctly)

Chapter 4: Choosing the Server

Lecture 1: How to Choose Hosting and Servers (high performance)

Lecture 2: HTTPS and SSL Certificates: Yes or No?

Lecture 3: IP address and Reverse Proxy for SEO purposes

Chapter 5: Site Structure: How Should It Be Organized?

Lecture 1: User Experience (UX): How to use it to do SEO

Lecture 2: SEO Breadcrumbs: Practical Guide vs. Common Mistakes

Lecture 3: Silo SEO Structure for Website Optimization

Lecture 4: Internal Links: When and How to use them

Lecture 5: XML vs HTML Sitemap: What are they?

Lecture 6: Errors 404 and 503: How to Manage them (correctly)

Lecture 7: SEO-friendly URL structure: Practical Guide vs Common Errors

Lecture 8: Mobile SEO: Indispensable Implementations (that make the difference)

Lecture 9: 12 SEO Tips for WordPress and Magento

Chapter 6: How to Write SEO-Friendly Content

Lecture 1: Editorial Plan and Content Marketing: What to Write?

Lecture 2: SEO Copywriting for Persuasive Content and Optimized Articles

Lecture 3: How to write SEO-friendly content (Optimized Articles)

Lecture 4: What is the ideal length of a SEO-friendly Article?

Chapter 7: OnPage SEO: Optimize Webpages For Google

Lecture 1: SEO OnPage: Page Optimization for Search Engines

Lecture 2: How to Increase CTR: SEO Tips for Click Through Rate

Lecture 3: Rich Snippets: How to get them with Microdata or JSON-LD

Lecture 4: Robots: How to Influence Crawling and Indexing on Google

Lecture 5: How to Index a Page in 60 minutes on Google

Lecture 6: SEO for Multilingual Sites: Fatal Errors vs Best Practices

Chapter 8: Link Building: Backlinks Acquisition Strategies

Lecture 1: How to Evaluate a Backlink: Poor Links vs Quality Links

Lecture 2: Nofollow vs Dofollow: When and Why?

Lecture 3: Web Directories for Link Building: Does it Still Make Sense?

Lecture 4: Forums for Link Building: How to Get Backlinks from Forums

Lecture 5: Guest Blogging Without Errors: Rules for Guest Posts

Chapter 9: KPI Monitoring and Measuring Results

Lecture 1: Measuring SEO results with KPIs: Key Performance Indicators

Chapter 10: Site Analysis And Optimization

Lecture 1: Spying on Competition: Competitors Analysis

Lecture 2: How to Increase Site Speed: Examples and Tips

Lecture 3: SEO Tips to Optimize Crawl Budget: How it Works and Why to Optimize it

Lecture 4: Log files Analysis for SEO

Lecture 5: How to Get the Featured Snippets and Position 0 on Google

Lecture 6: How to Get Sitelinks on Google

Chapter 11: SEO Is Everywhere (With Small Differences)

Lecture 1: SEO for Blogs: 11 Real Effective Optimizations

Lecture 2: SEO for E-commerce: Structure, Content, and Common Errors

Lecture 3: SEO for Landing Page: Effective Optimizations (PPC vs SEO)

Lecture 4: SEO for Local Businesses: Serious Local SEO

Lecture 5: SEO for YouTube videos: Effective Optimizations

Chapter 12: SEO Penalties: Identification And Solutions

Lecture 1: Manual Penalizations VS Google Updates from 2011 to Today

Lecture 2: How to Solve a Manual Penalty from Google

Lecture 3: Duplicate Content: Tragedy or Fantasy?

Lecture 4: Google Sandbox: Does it really exist?

Lecture 5: Negative SEO: What it is and When It Works

Lecture 6: Black Hat SEO: Commong Practices and How to Defend Yourself