Start a Digital Marketing Agency with NO Investment

Course Curriculum

Chapter 1: Introduction to the course

Lecture 1: Welcome to the course

Lecture 2: Introduction

Lecture 3: Agenda

Lecture 4: Frequently Asked questions about Starting a Digital Agency

Lecture 5: We have had bad experience with past Agency how are you better

Chapter 2: Departments In a Digital Agency

Lecture 1: Develop the Necessary Skills

Lecture 2: Creative Team

Lecture 3: Content Team

Lecture 4: Client Servicing team

Lecture 5: Search Engine Optimisation Team

Lecture 6: Media Planning & Buying Team

Lecture 7: Design Team

Chapter 3: Business Models of a Digital Agency

Lecture 1: Developing the Right Business Model

Lecture 2: Retainer Model

Lecture 3: Fixed Retainer

Lecture 4: Fixed Retainer & Incentives

Lecture 5: Hourly Charges

Lecture 6: Projects

Lecture 7: Media Commissions

Chapter 4: Frequently Asked questions From the Client During Business Pitching stage

Lecture 1: How much is this going to cost me ?

Lecture 2: What is the fee structure of full digital marketing project ?

Lecture 3: What is the minimum time of the contract ?

Lecture 4: Is there a Minimum budget to start with ?

Lecture 5: We are always Happy with the Pitches but its the execution where agencies fail ?

Lecture 6: Why are you so expensive as compared to other Agencies ?

Lecture 7: Can you guarantee results ?

Lecture 8: Do we have to sign a Long Term Contract ?

Lecture 9: How to get started now ?

Chapter 5: 6 steps to scaling up

Lecture 1: Scaling up

Lecture 2: Step 1

Lecture 3: Step 2

Lecture 4: Step 3

Lecture 5: Step 4

Lecture 6: Step 5

Lecture 7: Step 6

Chapter 6: Frequently Asked questions once you start working with clients

Lecture 1: What is the next big thing that will disrupt the agency?

Lecture 2: How do we know that you are working on your projects ?

Lecture 3: How long will it take to see results ?

Chapter 7: How and where to find the right clients

Lecture 1: How and where to find the right clients

Chapter 8: Real Life Agency Scenario Questions answered

Lecture 1: Is it necessary to keep changing agencies?

Lecture 2: For how long one should be doing any marketing activity to see results ?

Lecture 3: If I already have a marketing team in house how can you agency help me?

Lecture 4: Why do costs quoted by other company vary so much ?

Lecture 5: Why hire an agency when we can hire someone in-house?

Lecture 6: How quickly can the business start seeing the result

Lecture 7: What will be the uplift in the traffic in a year ?

Lecture 8: Thank you