Step by Step DV360 Tutorial – 2024 (Programmatic Ads)

Step by Step DV360 Tutorial – 2024 (Programmatic Ads), available at $49.99, has an average rating of 4.61, with 18 lectures, based on 1020 reviews, and has 11524 subscribers.

You will learn about DV360 – Step by Step Guide Display & Video 360 Programmatic Advertising DoubleClick Bid Manager DBM How to traffic, optimize, target and report on campaigns in DV360 This course is ideal for individuals who are Students who want to learn DV360 or Display and Video 360 or Digital Marketers who want to get into Programatic Advertising or Professionals who want to confidently create their first campaign on a DSP It is particularly useful for Students who want to learn DV360 or Display and Video 360 or Digital Marketers who want to get into Programatic Advertising or Professionals who want to confidently create their first campaign on a DSP.

Enroll now: Step by Step DV360 Tutorial – 2024 (Programmatic Ads)

Summary

Title: Step by Step DV360 Tutorial – 2024 (Programmatic Ads)

Price: $49.99

Average Rating: 4.61

Number of Lectures: 18

Number of Published Lectures: 18

Number of Curriculum Items: 18

Number of Published Curriculum Objects: 18

Original Price: $49.99

Quality Status: approved

Status: Live

What You Will Learn

DV360 – Step by Step Guide
Display & Video 360
Programmatic Advertising
DoubleClick Bid Manager
DBM
How to traffic, optimize, target and report on campaigns in DV360

Who Should Attend

Students who want to learn DV360 or Display and Video 360
Digital Marketers who want to get into Programatic Advertising
Professionals who want to confidently create their first campaign on a DSP

Target Audiences

Students who want to learn DV360 or Display and Video 360
Digital Marketers who want to get into Programatic Advertising
Professionals who want to confidently create their first campaign on a DSP

*Note: You can also buy this course from our website “Senator We Run Ads” and might be cheaper in your country

This course is designed to make you self sufficient to run campaigns on DV360 and also shows step-by-step campaign creation in DV360. The course contains the below lessons with live DV360 UI training:

1. Difference Between Google Ads and DV360 (Learn about why people switch from Google Ads to DV360)

2. DV360 Platform Walk-through (Get familiar with the different sections of the platform)

3. Create your first Advertiser (Understand the hierarchy of a campaign elements in DV360 and learn to create an Advertisiser)

4. Create your first Campaign (Create your first campaign)

5. Create your first Insertion Order (Learn different options available while creating an Insertion order)

6. Upload Creatives (Learn about different types of creatives and how to uplaod)

7. Create Tracking pixels or Floodlight setup (Generate and download tracking pixels)

8. Create your first Line Item

9. How to report in DV360

10: Types of YouTube campaigns on DV360

11. How to Run YouTube campaigns

12. Types of Deals in DV360

13. Overview of Marketplace in DV360

14. Setup and Configure deals

15. 3rd Party creative setup

16. Native Ads and Rich media Ads

17. DOOH in DV360

DV360 is one of the biggest DSPs with access to almost all major Ad Exchanges, Ad Networks and SSPs. You can access almost any inventory available online along with Gmail and YouTube inventory which is not available in any of the DSPs. DV360 was know as DBM or Doubleclick BID manager before and is part of the Google Marketing Suite.

If you want to start your journey in Programmatic Advertising, DV360 is the perfect platform and can you land a job as a Programmatic trader or a Performance marketing specialist

Course Curriculum

Chapter 1: DV360 Complete Tutorial

Lecture 1: Lesson 1 – DV360 Tutorial: Google Ads VS DV360

Lecture 2: Lesson 2 – DV360 Tutorial: Platform walkthrough

Lecture 3: Lesson 3 – DV360 Tutorial: Create an Advertiser

Lecture 4: Lesson 4 – DV360 Tutorial: Create a campaign

Lecture 5: Lesson 5 – DV360 Tutorial: Create an Insertion Order

Lecture 6: Lesson 6 – DV360 Tutorial: Setup Floodlight Pixels

Lecture 7: Lesson 7 – DV360 Tutorial: Upload Creatives

Lecture 8: Lesson 8 – DV360 Tutorial: Create Line Items and start your first campaign

Lecture 9: Lesson 9 – DV360 Tutorial: Reporting – Create, Share and Schedule

Lecture 10: Lesson 10 – DV360 Tutorial: Types of YouTube Ads

Lecture 11: Lesson 11 – DV360 : Create TrueView Line Items

Lecture 12: Lesson 12 : Types of Deals in DV360

Lecture 13: Lesson 13: Overview of Marketplace in DV360

Lecture 14: Lesson 14: Setup and Configure Deals

Lecture 15: Lesson 15: Upload 3rd Party tags as Creatives

Lecture 16: Lesson 16: Native Ads and Rich Media Ads

Chapter 2: Troubleshooting

Lecture 1: Troubleshoot Line Item not Delivering

Chapter 3: Programmatic DOOH in DV360

Lecture 1: Basics of Programmatic DOOH

Instructors

Ovais Ahmad
Performance Marketing professional

Rating Distribution

1 stars: 4 votes
2 stars: 12 votes
3 stars: 72 votes
4 stars: 378 votes
5 stars: 554 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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