The Content Creation Process: Digital Content for Beginners

The Content Creation Process: Digital Content for Beginners, available at $49.99, has an average rating of 3.9, with 11 lectures, based on 32 reviews, and has 224 subscribers.

You will learn about How to identify a target audience. How to plan content topics that will attract and engage a target audience. How to research and gather information to create an informative, engaging piece of content. How to build a piece of content using the appropriate outline for your format. How to write a clean, compelling, and concise piece of content. How to edit and fact-check content. How to track content once it's published. This course is ideal for individuals who are Beginner content marketing professionals who want to learn how to write online content or Freelance writers looking to break into digital channels or Freelance writers and content professionals looking to improve their online content It is particularly useful for Beginner content marketing professionals who want to learn how to write online content or Freelance writers looking to break into digital channels or Freelance writers and content professionals looking to improve their online content.

Enroll now: The Content Creation Process: Digital Content for Beginners

Summary

Title: The Content Creation Process: Digital Content for Beginners

Price: $49.99

Average Rating: 3.9

Number of Lectures: 11

Number of Published Lectures: 11

Number of Curriculum Items: 12

Number of Published Curriculum Objects: 12

Original Price: $119.99

Quality Status: approved

Status: Live

What You Will Learn

How to identify a target audience.
How to plan content topics that will attract and engage a target audience.
How to research and gather information to create an informative, engaging piece of content.
How to build a piece of content using the appropriate outline for your format.
How to write a clean, compelling, and concise piece of content.
How to edit and fact-check content.
How to track content once it's published.

Who Should Attend

Beginner content marketing professionals who want to learn how to write online content
Freelance writers looking to break into digital channels
Freelance writers and content professionals looking to improve their online content

Target Audiences

Beginner content marketing professionals who want to learn how to write online content
Freelance writers looking to break into digital channels
Freelance writers and content professionals looking to improve their online content

This is a beginner’s guide to writing engaging, top-of-the-funnel content that pulls in your target audience. The curriculum teaches skills with the writer in mind.

In this course, I’ll take you through the entire process for creating engaging blog posts and articles for any market. We’ll begin with audience research and topic planning and go through the information-gathering, outlining, writing, editing, and tracking processes.

As I take you through the steps, you will choose your own topic and do your own audience research. You’ll take what you’ve learned to build out an article or blog post of your own. I’ll cover basic storytelling techniques, traditional journalism skills, and modern digital marketing strategies. By the end of the course, you should have a fully written piece that you can pitch to publications or publish for your own brand.

In-depth videos will teach you how to write headlines that get clicks, as well as hooks that keep your audience reading. Don’t know what a hook is? Don’t worry! I cover that, too! You’ll also learn how to optimize your pieces for SEO using keywords, H2s, and headlines that address that ever-important user intent.

I’ll teach you how to tell stories that people want to read!

Course Curriculum

Chapter 1: Planning Your Content

Lecture 1: Researching Your Audience and Planning Your Content

Chapter 2: Researching Your Content

Lecture 1: Gather Research for Your Piece

Chapter 3: Outlining Your Content

Lecture 1: Outlining: Your Content Starts to Take Shape

Chapter 4: The Writing Process

Lecture 1: Writing Your Piece Part I: Writing Prep

Lecture 2: Writing Your Piece Part II: A Writing Workshop

Lecture 3: How to Write an Effective Headline

Lecture 4: How to Write an Effective Hook

Chapter 5: Self-Editing and Fact-Checking Your Content

Lecture 1: Polishing Your Piece: Self-Editing and Fact Checking

Lecture 2: Just the Facts: How to Fact Check Effectively

Chapter 6: Tracking Your Content

Lecture 1: Tracking Your Content

Lecture 2: SEO for Writers

Instructors

Laurie Mega
Content Marketing Consultant and Writing Professor

Rating Distribution

1 stars: 1 votes
2 stars: 1 votes
3 stars: 6 votes
4 stars: 13 votes
5 stars: 11 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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