How to Use Genre to Sell More Books

There’s a lot more overlap between creating a great story and marketing a book to readers and publishers than most book creators are prepared to admit.

Genre is probably the single biggest factor in satisfying two critical requirements of a successful book:

1. That the readers who are going to love the book can find out it exists

2. That the readers’ expectations are met, in a way that makes them want to come back for more.

This short course will teach you the two primary reasons why genre exist, and by giving you access to the underlying principles, enable you to leverage not just the idea of genre, but also some of the most important principles in generating quick and effective reader satisfaction.

One of these lessons is an outline of how to teach yourself what you absolutely have to know about the genre of your own work – not just how to describe it correctly, but how to describe it for readers, agents and publishers, to be sure you reach your audience as quickly as possible.

In this course, I’m using a mixture of knowledge and experience about sales and marketing that I’ve accumulated during my career as a writing coach, and linking it to the creative process.

This course is free because I think it’s a great complement to any of my other courses.

So whatever reason you have for telling stories, whatever reason you have to become an author, to write fiction; whether you want to self-publish your novel or you want to find an agent or publisher, this course will help you not only to sell it, but to conceive and write your book.

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Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!