Case Studies: Facebook, Twitter, LinkedIn, Apple

Case Studies: Facebook, Twitter, LinkedIn, Apple, available at $27.99, has an average rating of 3.7, with 33 lectures, based on 30 reviews, and has 3658 subscribers.

You will learn about Understand common business models in the tech industry Spot trends, and possibly pick the winners and losers of tomorrow Understand how we got to today – the key players, their successes, failures, strengths and weaknesses Make sense, line-by-line of the financial statements and investor reports of tech companies This course is ideal for individuals who are Aspiring entrepreneurs – those who don't learn from history are condemned to repeat it or Engineers and product managers – folks with a strong understanding of product, now looking to get the business knowledge needed to build a business or Finance and business professionals – folks who get the business aspects, and are now looking to really understand product and technology It is particularly useful for Aspiring entrepreneurs – those who don't learn from history are condemned to repeat it or Engineers and product managers – folks with a strong understanding of product, now looking to get the business knowledge needed to build a business or Finance and business professionals – folks who get the business aspects, and are now looking to really understand product and technology .

Enroll now: Case Studies: Facebook, Twitter, LinkedIn, Apple

Summary

Title: Case Studies: Facebook, Twitter, LinkedIn, Apple

Price: $27.99

Average Rating: 3.7

Number of Lectures: 33

Number of Published Lectures: 33

Number of Curriculum Items: 33

Number of Published Curriculum Objects: 33

Original Price: $89.99

Quality Status: approved

Status: Live

What You Will Learn

Understand common business models in the tech industry
Spot trends, and possibly pick the winners and losers of tomorrow
Understand how we got to today – the key players, their successes, failures, strengths and weaknesses
Make sense, line-by-line of the financial statements and investor reports of tech companies

Who Should Attend

Aspiring entrepreneurs – those who don't learn from history are condemned to repeat it
Engineers and product managers – folks with a strong understanding of product, now looking to get the business knowledge needed to build a business
Finance and business professionals – folks who get the business aspects, and are now looking to really understand product and technology

Target Audiences

Aspiring entrepreneurs – those who don't learn from history are condemned to repeat it
Engineers and product managers – folks with a strong understanding of product, now looking to get the business knowledge needed to build a business
Finance and business professionals – folks who get the business aspects, and are now looking to really understand product and technology

Conducted by an instructor who worked in Sales Finance at Google, and set up Product Finance at Flipkart

Whether you are an engineer seeking to understand business, or a business/strategy person seeking to understand technology – this course is right for you.

What’s Covered:

Case studies of Apple, Facebook, Twitter and LinkedIn
In-depth analysis of the business models of these companies
Line-by-line walk through their financial statements and investor filings
Product choices – good and bad – made by these companies
Competitive analysis of each company: how they stack up in revenue, growth, profitability and valuation

Course Curriculum

Chapter 1: The Business of Technology

Lecture 1: The Business of Technology

Chapter 2: Case Study: Apple

Lecture 1: The best reason to study Apple

Lecture 2: How Important is Apple?

Lecture 3: Perfect Competition: The Exceptions Prove the Rule

Lecture 4: The Digital Hub: iTunes + iPod

Lecture 5: On Tim's Watch: Apple Watch and Apple Pay

Lecture 6: How Big, How Far

Lecture 7: The Best of the Best

Lecture 8: Need Help Counting the Money?

Lecture 9: A Job for Jobs

Lecture 10: Apple Before the Second Coming

Lecture 11: Unbeaten, Unbeatable

Chapter 3: Case Study: Twitter

Lecture 1: A Tale of two Twitters

Lecture 2: An Important Dichotomy

Lecture 3: Engagement Precedes Monetisation

Lecture 4: How does Twitter manage to lose so much money?

Lecture 5: How Big, How Far

Lecture 6: Twitter's Strange Life So Far

Lecture 7: The Characters in the Drama

Lecture 8: Toe-to-Toe

Chapter 4: Case Study: LinkedIn

Lecture 1: LinkedIn: Network or Destination?

Lecture 2: Sum of its Parts

Lecture 3: Not a One-Trick Pony

Lecture 4: A Rare Success In China

Lecture 5: Drama-Free

Lecture 6: Social Network to Content Destination

Lecture 7: In Its Own Little Niches

Chapter 5: Case Study: Facebook

Lecture 1: Facebook Rising

Lecture 2: Rockstar du jour

Lecture 3: A Profit-Machine Buys Growth

Lecture 4: Monetising in the US, Engaging in Asia

Lecture 5: Learning from mistakes: own and others

Lecture 6: Goldilocks

Instructors

Loony Corn
An ex-Google, Stanford and Flipkart team

Rating Distribution

1 stars: 2 votes
2 stars: 0 votes
3 stars: 3 votes
4 stars: 8 votes
5 stars: 17 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

Menu