Digital Marketing Essentials Masterclass

Digital Marketing Essentials Masterclass, available at Free, has an average rating of 4.52, with 5 lectures, based on 4668 reviews, and has 64062 subscribers.

You will learn about What is Digital Marketing and why it’s important for 2021 Various components of Digital Marketing and their scope Fundamentals of SEM or Paid Advertising on Google Fundamentals of Search Engine Optimization (SEO) Promoting websites by increasing their visibility in search engine results pages, What keywords are, why they play a major role in PPC advertising, and how to use them, Tools for keyword research and planning, SEO essentials along with tools to find what your target audience is looking for online Basics of Social Media Marketing through Facebook and Instagram Ads Step by step approach to running Facebook or Instagram Ads The purpose and significance of Remarketing Other components of Digital Marketing like Email, SMS, Influencer and ORM Marketing This course is ideal for individuals who are Digital Marketing Enthusiasts or Anyone looking to start a career in DIgital Marketing or People who are curious about paid media advertising or SEM on Google or SEO & Social Media Marketing beginners or Anyone looking to improve their website’s search ranking or Beginners looking to get introduced to Google Ads or Anyone looking to become self-sufficient and/or reduce marketing cost or Students or working professionals looking to learn any form of digital marketing It is particularly useful for Digital Marketing Enthusiasts or Anyone looking to start a career in DIgital Marketing or People who are curious about paid media advertising or SEM on Google or SEO & Social Media Marketing beginners or Anyone looking to improve their website’s search ranking or Beginners looking to get introduced to Google Ads or Anyone looking to become self-sufficient and/or reduce marketing cost or Students or working professionals looking to learn any form of digital marketing.

Enroll now: Digital Marketing Essentials Masterclass

Summary

Title: Digital Marketing Essentials Masterclass

Price: Free

Average Rating: 4.52

Number of Lectures: 5

Number of Published Lectures: 5

Number of Curriculum Items: 5

Number of Published Curriculum Objects: 5

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

What is Digital Marketing and why it’s important for 2021
Various components of Digital Marketing and their scope
Fundamentals of SEM or Paid Advertising on Google
Fundamentals of Search Engine Optimization (SEO)
Promoting websites by increasing their visibility in search engine results pages,
What keywords are, why they play a major role in PPC advertising, and how to use them,
Tools for keyword research and planning,
SEO essentials along with tools to find what your target audience is looking for online
Basics of Social Media Marketing through Facebook and Instagram Ads
Step by step approach to running Facebook or Instagram Ads
The purpose and significance of Remarketing
Other components of Digital Marketing like Email, SMS, Influencer and ORM Marketing

Who Should Attend

Digital Marketing Enthusiasts
Anyone looking to start a career in DIgital Marketing
People who are curious about paid media advertising or SEM on Google
SEO & Social Media Marketing beginners
Anyone looking to improve their website’s search ranking
Beginners looking to get introduced to Google Ads
Anyone looking to become self-sufficient and/or reduce marketing cost
Students or working professionals looking to learn any form of digital marketing

Target Audiences

Digital Marketing Enthusiasts
Anyone looking to start a career in DIgital Marketing
People who are curious about paid media advertising or SEM on Google
SEO & Social Media Marketing beginners
Anyone looking to improve their website’s search ranking
Beginners looking to get introduced to Google Ads
Anyone looking to become self-sufficient and/or reduce marketing cost
Students or working professionals looking to learn any form of digital marketing

If you are curious about Digital Marketing but don’t know where to start, you have come to the right place!

The COVID-19 pandemic has made us realize the importance of being online.

Irrespective of the products or services you sell, being available both offline and online is absolutely essential.

In fact, e-commerce’s share of global retail trade grew from 14% in 2019 to about 17% in 2020.

But having an online e-commerce store is not enough. Your brand needs to have a strong online presence.This is why Digital Marketing has become one of the most in-demand skills in today’s world.

Digital Marketing is an extensive field that encompasses everything from WordPress website development, Search Engine Optimization, and Email Marketing to Social Media Marketing, Paid Facebook Marketing, and more. Using these components of digital marketing will help you reach a global audience in a measurable and cost-effective way.

This Complete Digital Marketing Course Masterclass will introduce you to the concepts and components of Digital Marketing. This Digital Marketing course is so simple and easy to understand that you don’t need to have any prior knowledge of marketing to effortlessly implement Digital Marketing.

Our instructor Karan Shah (Founder and CEO of IIDE) will decode the fundamentals of Digital Marketing through real-life examples in this Masterclass.

So whether you are a student, working professional, business owner, or just a curious soul, this Masterclass is going to be your first step into the world of Digital Marketing.

In this power-packed 45 minute masterclass that doubles as a complete digital marketing course, you will learn:

The basics of Digital Marketing, its significance, and role in the current digital landscape;
The fundamentals of SEM or paid advertising on Google;
How running ads on google search results page can help you drive considerable traffic to your website;
The foundations of SEO or Search Engine Optimization on Google — along with tools find what consumers are looking for online;
Social Media Marketing essentials through Facebook and Instagram Ads;
Learn how to run Facebook Ads in a step-by-step approach;
Learn how to target the right audience or customers who will be most likely to purchase your product/service;
Other components of Digital Marketing like:
- Email Marketing;
- SMS marketing;
- Online Reputation Management and
- Influencer Marketing
The importance and role of remarketing and how it helps drive your sales.

At the completion of the masterclass you will also get:

Fast and Friendly Support in the comments section
Certification of Completion from the Indian Institute of Digital Education.

So don’t forget to take down notes while attending this Masterclass because you will gain many insights.

Congratulations on taking your first step into the world of digital marketing!

Course Curriculum

Chapter 1: Digital Marketing 101

Lecture 1: Introduction to Digital Marketing

Lecture 2: Search Engine Marketing

Lecture 3: Search Engine Optimization

Lecture 4: Social Media Marketing

Lecture 5: Digital Marketing Components

Instructors

IIDE – The Digital School
Professional Digital Marketing Courses by Top Experts

Rating Distribution

1 stars: 54 votes
2 stars: 84 votes
3 stars: 436 votes
4 stars: 1562 votes
5 stars: 2538 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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