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Do It Yourself Local SEO For The Small Business Owner

Marketing

Rating4.1
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Do It Yourself Local SEO For The Small Business Owner, available at $39.99, has an average rating of 4.1, with 48 lectures, based on 37 reviews, and has 1171 subscribers.

You will learn about Understand what Local SEO (Search Engine Optimization) is The Basics of setting up a small business website with WordPress or Squarespace The importance of having a mobile friendly website How to setup and use Google+ for Business You will understand what important sites you should list your business on The importance of building business profiles across the internet Basic elements of on-page and off-page SEO How to outsource content writing for your website How to get more reviews for your Google business page This course is ideal for individuals who are Small businesses who are willing to put in the work to rank locally or Those who are interested in dominating the search results for their local city or If you are a business owner that lacks time to take action, this course might not be for you but it will help you understand the concepts of local SEO if you are unable to implement. It is particularly useful for Small businesses who are willing to put in the work to rank locally or Those who are interested in dominating the search results for their local city or If you are a business owner that lacks time to take action, this course might not be for you but it will help you understand the concepts of local SEO if you are unable to implement.

Enroll now: Do It Yourself Local SEO For The Small Business Owner

Summary

Title: Do It Yourself Local SEO For The Small Business Owner

Price: $39.99

Average Rating: 4.1

Number of Lectures: 48

Number of Published Lectures: 48

Number of Curriculum Items: 48

Number of Published Curriculum Objects: 48

Original Price: $64.99

Quality Status: approved

Status: Live

What You Will Learn

  • Understand what Local SEO (Search Engine Optimization) is
  • The Basics of setting up a small business website with WordPress or Squarespace
  • The importance of having a mobile friendly website
  • How to setup and use Google+ for Business
  • You will understand what important sites you should list your business on
  • The importance of building business profiles across the internet
  • Basic elements of on-page and off-page SEO
  • How to outsource content writing for your website
  • How to get more reviews for your Google business page

Who Should Attend

  • Small businesses who are willing to put in the work to rank locally
  • Those who are interested in dominating the search results for their local city
  • If you are a business owner that lacks time to take action, this course might not be for you but it will help you understand the concepts of local SEO if you are unable to implement.

Target Audiences

  • Small businesses who are willing to put in the work to rank locally
  • Those who are interested in dominating the search results for their local city
  • If you are a business owner that lacks time to take action, this course might not be for you but it will help you understand the concepts of local SEO if you are unable to implement.

Do you want to learn how to rank your business higher in Google Search?

Do you own a small business?

Do you just want to do the work on your own?

This is the perfect course for you.

I’ve created a step-by-step course that walks you through everything you need to know about boosting your visibility in the Google local map pack.

In August of 2015 Google changed the “local 7 pack” into the “local 3 pack”.

It’s now more important than ever to be working on Local Search Optimization for your business.

Only 3 businesses are now shown within the local business pack when typical “service + city” terms are used in Google search.

In this course I walk you through the basics of:

  • Setting up your website for local search

  • Setting up your Google+ business page

  • Adding your business to important website directories such as Yelp

  • Setting up basic social media profiles such as Facebook, Twitter & LinkedIn for business.

  • I walk you through several tools that can be used for tracking your rankings and auditing your business for search.

  • I show you the importance of content and how to optimize it for your business

  • I provide ways to generate more reviews for your business on Google, Yelp and others.

  • I show you some other websites you can use to generate new clients for your business.

If you’ve been struggling with SEO for many years as a local business, this is the course for you!

Course Curriculum

Chapter 1: Introduction To The Course

Lecture 1: What To Expect In This Course

Lecture 2: Want Help From Me?

Lecture 3: Who Am I? Why I Created This Course

Lecture 4: What is local SEO?

Lecture 5: Pricing – This Course Vs. Using An SEO Agency

Chapter 2: Setting Up a Simple Website for Business

Lecture 1: Do You Build Your Own Website Or Pay Someone Else To Build It?

Lecture 2: Why Your Website Must Be Mobile Friendly in 2015

Lecture 3: Real Quick..

Lecture 4: Learning WordPress – A Simple Content Management System

Lecture 5: WordPress Hosting

Lecture 6: Squarespace – Simple For The "Do It Yourself" Crowd

Chapter 3: Setting Up Your Google+ Business Page

Lecture 1: Introduction To Google+ For Business

Lecture 2: A Poor Google+ Business Page Vs. a Good Google+ Business Page

Lecture 3: An Example Google+ Business Page Setup

Lecture 4: Using Canva To Create a Header Image

Lecture 5: Posting on Google+ For Business

Chapter 4: Setting Up Your Yelp Business Page

Lecture 1: Setting Up a Yelp Business Page

Chapter 5: Basic Social Media Setup

Lecture 1: Facebook Business Page Setup

Lecture 2: Setting Up a LinkedIn Business Page

Lecture 3: Setting Up a Twitter Profile

Lecture 4: Run a Social Media Contest To Generate Buzz

Chapter 6: Creating Business Listings for Local SEO

Lecture 1: Name, Address, and Phone Consistency For Your Business

Lecture 2: Building Citations (aka Business Listings)

Lecture 3: What are Data Aggregators?

Chapter 7: Tools For Building Citations, Rank Tracking & More

Lecture 1: Check Citation Errors For Free With Moz Local

Lecture 2: Using Brightlocal for Building Citations, Monitoring Reviews, Tracking & More

Lecture 3: GeoRanker For Checking Your Rankings

Lecture 4: UpCity Local SEO

Chapter 8: Optimizing Your Website for Local SEO

Lecture 1: Adding Name, Address, and Phone (NAP) To Your Website

Lecture 2: Using The "Wordpress Local SEO" Plugin For Your Site

Lecture 3: Local SEO Articles Worth Reading

Chapter 9: Content Writing

Lecture 1: Why Content Is So Important

Lecture 2: Building Content Pages For Your Services

Lecture 3: The Google Keyword Planner – Keyword Research

Lecture 4: Adding Heading Tags

Lecture 5: Adding an "Alt" Tag To Your Images

Lecture 6: Hiring a Writer for Only $5

Lecture 7: Link To Other Relevant Content On Your Website

Chapter 10: Social Syndication

Lecture 1: Setting Up JetPack To Post On Social Media Automatically

Chapter 11: Asking for Reviews From Your Customers

Lecture 1: Why reviews are very important for your small business

Lecture 2: The Review Generator Handout

Chapter 12: Getting Links From Other Websites aka Backlinks

Lecture 1: What Are Backlinks?

Lecture 2: Simple Ways To Get Backlinks for Small Businesses

Chapter 13: Other Business Sites To Consider Signing Up On

Lecture 1: Thumbtack

Lecture 2: Angie's List & HomeAdvisor

Chapter 14: Where To Go From Here

Lecture 1: Your Overwhelmed – If Your Willing To Hire Someone

Chapter 15: Conclusion

Lecture 1: Wrapping Up

Lecture 2: Bonus: How I'm Landing $1000 Clients Every Month

Instructors

Rating Distribution

  • 1 stars: 0 votes
  • 2 stars: 0 votes
  • 3 stars: 6 votes
  • 4 stars: 13 votes
  • 5 stars: 18 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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