Essential Excel Features & Functions for Marketing Analytics

Essential Excel Features & Functions for Marketing Analytics, available at $39.99, has an average rating of 4.35, with 13 lectures, based on 59 reviews, and has 303 subscribers.

You will learn about Essential functions for Marketing Analytics Features to enhance marketing analytics How to setup budget for various ad/channels such as Google Ads Learn how to use Solver – Excel add-on This course is ideal for individuals who are Marketing Analysts or Data Analysts or Anybody who want to take their excel skills to next level or Search Engine Optimization marketers and analysts or Email Marketers and Marketing Analysts It is particularly useful for Marketing Analysts or Data Analysts or Anybody who want to take their excel skills to next level or Search Engine Optimization marketers and analysts or Email Marketers and Marketing Analysts.

Enroll now: Essential Excel Features & Functions for Marketing Analytics

Summary

Title: Essential Excel Features & Functions for Marketing Analytics

Price: $39.99

Average Rating: 4.35

Number of Lectures: 13

Number of Published Lectures: 13

Number of Curriculum Items: 13

Number of Published Curriculum Objects: 13

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

Essential functions for Marketing Analytics
Features to enhance marketing analytics
How to setup budget for various ad/channels such as Google Ads
Learn how to use Solver – Excel add-on

Who Should Attend

Marketing Analysts
Data Analysts
Anybody who want to take their excel skills to next level
Search Engine Optimization marketers and analysts
Email Marketers and Marketing Analysts

Target Audiences

Marketing Analysts
Data Analysts
Anybody who want to take their excel skills to next level
Search Engine Optimization marketers and analysts
Email Marketers and Marketing Analysts

Excel is one of the most used tool for data analysis by marketers, marketing analysts, web, SEO and digital analysts.

In this course we will learn about some awesome Excel features and functions and see several practical examples of how to use them for your analysis. Not only do I teach excel functions and features useful for Marketing, Digital and Web Analytics but also you will get cool ideas about what data you can analyze.

What you’ll learn

Understand various types of errors Excel throws and how to fix them
How to suppress the error or replace them with more meaningful data
Learn different ways of combining data from multiple columns
Understand different types of cell references.
Bulk delete blank rows to clean your excel sheet data
Find duplicate rows of data, highlight them and/or bulk delete them
Learn how to use VLOOKUP – Uses search engine (SEO) keyword data as an example.
Learn Pivot Tables – Example: Digital Marketing Campaign Analysis
Find Optimal Campaign Budget Allocation with Excel Add-In Solver – This will change the way you allocate your marketing budgets.

Course requirements or prerequisites?

You should be familiar with the basics of Excel.

Who this course is for:

Anybody who wants to learn about some key features in Excel how to apply them to common data issues.
Marketing Analysts
Digital & Web Analysts
SEO analysts

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Understanding common Errors in Formulas and how to fix them

Lecture 3: Suppressing Errors in Excel Formulas

Lecture 4: Sample File

Chapter 2: Manipulating the Data

Lecture 1: Combining Multiple Columns

Lecture 2: Understanding Cell References in Excel

Chapter 3: Cleaning the data

Lecture 1: Removing blank rows

Lecture 2: Finding and Removing duplicate data

Chapter 4: Data Analysis

Lecture 1: Learn how to use VLOOKUP – Example of Search Keyword Data

Lecture 2: Understanding Pivot Tables – Example Digital Marketing Campaign Analysis

Lecture 3: Find Optimal Campaign Budget with Excel Add-In Solver

Chapter 5: Final Words

Lecture 1: Final words

Lecture 2: Bonus Lecture

Instructors

Anil Batra
Speaker, Best Selling Instructor, Author and Executive

Rating Distribution

1 stars: 1 votes
2 stars: 1 votes
3 stars: 13 votes
4 stars: 16 votes
5 stars: 28 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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