Learn Digital Marketing (12 Courses in 1)
Learn Digital Marketing (12 Courses in 1), available at $64.99, has an average rating of 4.1, with 60 lectures, 1 quizzes, based on 728 reviews, and has 66319 subscribers.
You will learn about Work From Home as a Digital Marketing Manager Grow Your Business With Digital Marketing Tools Make Money Online and Reduce Your Costs Master All Important Aspects of Digital Marketing – Quick and Easy Way Analyze Digital Data and Make Informed Decisions Track Behavior of Your Website Visitors Choose the Best Email Marketing Tool and Use it to Your Advantage Automate Sales and Marketing Tasks to Save Time and Increase Efficiency Social Media Marketing Advertising on Facebook, LinkedIn and Twitter Display Advertising Best Practices Be Higher in Google Search Results SEO (search engine optimization) Ranking Factors SEO Tools Advertising in Search (PPC, Google Ads and Microsoft Ads) Write Articles That Sale (Content Marketing & Copywriting) Maximize Your Customer Relationship Management (CRM) Video Marketing on YouTube and Other Platforms Mobile Marketing Working Strategies This course is ideal for individuals who are People who want to master digital marketing as soon as possible or People who want to transition from traditional to digital marketing or People who want to increase sales and the return of their advertising investment or People who are interested in running their own digital marketing agency or People who want to have a possibility to work from home or People who want to have a successful career and be prepared for the future It is particularly useful for People who want to master digital marketing as soon as possible or People who want to transition from traditional to digital marketing or People who want to increase sales and the return of their advertising investment or People who are interested in running their own digital marketing agency or People who want to have a possibility to work from home or People who want to have a successful career and be prepared for the future.
Enroll now: Learn Digital Marketing (12 Courses in 1)
Summary
Title: Learn Digital Marketing (12 Courses in 1)
Price: $64.99
Average Rating: 4.1
Number of Lectures: 60
Number of Quizzes: 1
Number of Published Lectures: 60
Number of Published Quizzes: 1
Number of Curriculum Items: 66
Number of Published Curriculum Objects: 66
Number of Practice Tests: 1
Number of Published Practice Tests: 1
Original Price: $129.99
Quality Status: approved
Status: Live
What You Will Learn
- Work From Home as a Digital Marketing Manager
- Grow Your Business With Digital Marketing Tools
- Make Money Online and Reduce Your Costs
- Master All Important Aspects of Digital Marketing – Quick and Easy Way
- Analyze Digital Data and Make Informed Decisions
- Track Behavior of Your Website Visitors
- Choose the Best Email Marketing Tool and Use it to Your Advantage
- Automate Sales and Marketing Tasks to Save Time and Increase Efficiency
- Social Media Marketing
- Advertising on Facebook, LinkedIn and Twitter
- Display Advertising Best Practices
- Be Higher in Google Search Results
- SEO (search engine optimization) Ranking Factors
- SEO Tools
- Advertising in Search (PPC, Google Ads and Microsoft Ads)
- Write Articles That Sale (Content Marketing & Copywriting)
- Maximize Your Customer Relationship Management (CRM)
- Video Marketing on YouTube and Other Platforms
- Mobile Marketing Working Strategies
Who Should Attend
- People who want to master digital marketing as soon as possible
- People who want to transition from traditional to digital marketing
- People who want to increase sales and the return of their advertising investment
- People who are interested in running their own digital marketing agency
- People who want to have a possibility to work from home
- People who want to have a successful career and be prepared for the future
Target Audiences
- People who want to master digital marketing as soon as possible
- People who want to transition from traditional to digital marketing
- People who want to increase sales and the return of their advertising investment
- People who are interested in running their own digital marketing agency
- People who want to have a possibility to work from home
- People who want to have a successful career and be prepared for the future
If you ever wanted to learn digital marketing, but didn’t know where to start, how to find a time for it or whether you will be able to do that, you’re in the right place. This course is easy to understand and you can use presented techniques right away with a great success. I cut the essence out of the 100 hours course and squeezed it into a very efficient learning experience. I value your time, so only important things are kept. I removed theoretical only concepts, unnecessary digressions and stuff that is not working, with little to no influence on the results of your digital marketing. I divided the course into 12 chapters/segments:
1) Digital analytics
2) Customer relationship management
3) Email marketing
4) Digital marketing automation
5) SEO – search engine optimization
6) Search engine advertising
7) Content marketing
8) Social media marketing
9) Social media advertising
10) Display advertising
11) Video marketing and advertising
12) Mobile marketing and promotion
Each chapter includes a short introduction and then we move right into the battlefield. My goal is to provide you the insights that you will use right away to improve your business from the first video. You will learn digital marketing tools used by the marketing professionals. They will help you to save time and generate amazing results like more revenue or reduced costs. You will know both the strategy and the implementation phase. Digital tools you will use in practice: Google Analytics, Google Ads, Hubspot, Hotjar, Leadfeeder, Boardreader, Google Alerts, WordPress, Google Trends, Mailchimp, Yoast SEO, Google Search Console, Ahrefs, LSI Graph, Microsoft Ads, Headline Analyzer, Copify, Canva, Facebook, Facebook & Instagram Ads, LinkedIn, LinkedIn Ads, Twitter, Twitter Ads, YouTube Manager and more.
Why should you take this course?
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This course is the best way to start using digital marketing as soon as possible
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Knowing digital marketing is a must, you can’t avoid it. You either join the party or close your business in the future
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Digital marketing is very cost effective in comparison to the traditional marketing. It brings you tons of revenue at a relatively low cost
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This course will show you both free and paid ways to maximize your return on investment
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Digital marketing helps you to survive difficult economic and social times. You can still work and grow your business while sitting at home
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Digital marketing is applicable to the great majority of businesses
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This course will present you the use cases from different industries, so you will have the full picture and a lot of ideas how you can apply it to your own situation
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Digital marketing helps you to understand what is working and what is not. Everything is trackable so you can collect data and make decisions based on it
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This course will show you how to analyze data and how to optimize your efforts to increase your digital marketing effectiveness each day
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Digital marketing helps you to become a better manager and get promoted in your work. You will be able to ask for a bigger salary, because of increased efficiency. With the skills you will learn you will be even able to start your own digital marketing company
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This course will give you all the things you should do to succeed in a digital world served on a silver platter
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Digital marketing allows you to spy on your competitors and copy their most successful strategies
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This course will allow you to check what other companies do and why they do it
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Digital marketing gives you the opportunity to communicate with your target group via multiple channels
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This course will give you the knowledge how to create engaging content and how to distribute it to all relevant people
Don’t miss the opportunity. Master digital marketing and change your life forever. Enroll to this course now.
Course Curriculum
Chapter 1: Blue pill or red pill? Why digital marketing is the key?
Lecture 1: Introduction
Chapter 2: Digital analytics – which half of a dollar is lost?
Lecture 1: Introduction
Lecture 2: Website analytics – basic stats part 1
Lecture 3: Website analytics – basic stats part 2
Lecture 4: Website tracking – events
Lecture 5: Website tracking – conversions
Lecture 6: User behavior tracking
Lecture 7: Companies tracking
Lecture 8: Trends & brand monitoring
Chapter 3: Customer relationship management – are you afraid to buy from a stranger?
Lecture 1: Introduction
Lecture 2: What you can do with a modern CRM?
Lecture 3: How to use a CRM system in practice? – configuration
Lecture 4: How to use a CRM system in practice? – contacts management
Chapter 4: Email marketing – old, but not rusty
Lecture 1: Introduction
Lecture 2: How email marketing works?
Lecture 3: Email marketing in practice – configuration
Lecture 4: Email marketing in practice – campaigns
Chapter 5: Digital marketing automation – leave boring stuff to the machines!
Lecture 1: Introduction
Lecture 2: What can you automate? Automation workflows.
Lecture 3: Digital marketing automation – email
Lecture 4: Digital marketing automation – website
Lecture 5: Digital marketing automation – deals and databases
Chapter 6: Search engine optimization – it’s good to be liked by Google
Lecture 1: Introduction
Lecture 2: How does a search engine work? Ranking factors
Lecture 3: SEO keyword research
Lecture 4: How to monitor your position in Google search results?
Lecture 5: How to become #1 – content, engagement & other on-page SEO factors
Lecture 6: How to become #1 – links from external websites & other off-page SEO factors
Chapter 7: Search engine advertising – if you can’t beat them, out-advertise them
Lecture 1: Introduction
Lecture 2: Account structure & keyword match types
Lecture 3: Conversion tracking & negative keywords list
Lecture 4: Campaigns and bidding strategies
Lecture 5: Ad groups and ads creation
Lecture 6: Search ads optmization
Lecture 7: Advertising on Bing search – import from Google Ads
Chapter 8: Content marketing – it’s not the king, it’s the kingdom
Lecture 1: Introduction
Lecture 2: What content can you create and what makes great content?
Lecture 3: Copywriting tips and tricks
Lecture 4: How to create visual types of content?
Chapter 9: Social media marketing – you are what you tweet
Lecture 1: Introduction
Lecture 2: Specificity of social media
Lecture 3: Social media personality and type of posts
Lecture 4: Posting, posting strategy and schedule
Lecture 5: Social media marketing optimization
Chapter 10: Social media advertising – gasoline for your promotion
Lecture 1: Introduction
Lecture 2: Advertising on Facebook and Instagram
Lecture 3: Advertising on LinkedIn
Lecture 4: Advertising on Twitter
Chapter 11: Display advertising – complete automation of buying and selling is inevitable
Lecture 1: Introduction
Lecture 2: Types of display ads
Lecture 3: Remarketing and standard display ads in practice
Lecture 4: Direct buy vs real time bidding
Chapter 12: Video marketing & advertising – the power of storytelling
Lecture 1: Introduction
Lecture 2: Types of video and video ads
Lecture 3: Marketing and advertising on YouTube
Lecture 4: Video marketing platforms
Chapter 13: Mobile marketing & promotion – must have the precious
Lecture 1: Introduction
Lecture 2: Marketing package & app store optimization
Lecture 3: App promotion
Chapter 14: Final exam – Digital Marketing Manager
Chapter 15: How you became Digital Marketing Manager?
Lecture 1: Conclusion
Instructors
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Jacek Kułak
Digital Marketing Native
Rating Distribution
- 1 stars: 16 votes
- 2 stars: 23 votes
- 3 stars: 107 votes
- 4 stars: 248 votes
- 5 stars: 334 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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