The Concise Product Management Course

The Concise Product Management Course, available at $69.99, has an average rating of 4.17, with 155 lectures, based on 5636 reviews, and has 23653 subscribers.

You will learn about Learn core skills that make up the entire Product Management process. From ideation to market research to wireframing to prototyping to user stories to leadership. Become an Agile Product Owner and learn how to use industry-standard tools like Pivotal Tracker, Axure, and Popplet Discover the secret method behind how Apple creates laser-focused products Build your product portfolio with 10 step-by-step exercises that will take your product idea from concept to spec Get a behind-the-scenes look at case studies like the NASA app (over 10 million downloads) and Getaround ($0 to $200 million valuation in 5 years) Analyze the market landscape, discover weaknesses in your competitors, spots trends that will hyper-grow your product Quickly test and validate your product idea over a weekend Effectively lead developers / designers and manage stakeholders Hack the Product Management interview process and stand out from the competition This course is ideal for individuals who are "Accidental" Product Managers who want to succeed at their job or People who want to transition into a Product Management career or Entrepreneurs who want to learn the process on how to build a killer product or Jr. Product Managers who want to learn how to be irreplaceable at their job It is particularly useful for "Accidental" Product Managers who want to succeed at their job or People who want to transition into a Product Management career or Entrepreneurs who want to learn the process on how to build a killer product or Jr. Product Managers who want to learn how to be irreplaceable at their job.

Enroll now: The Concise Product Management Course

Summary

Title: The Concise Product Management Course

Price: $69.99

Average Rating: 4.17

Number of Lectures: 155

Number of Published Lectures: 87

Number of Curriculum Items: 155

Number of Published Curriculum Objects: 87

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

Learn core skills that make up the entire Product Management process. From ideation to market research to wireframing to prototyping to user stories to leadership.
Become an Agile Product Owner and learn how to use industry-standard tools like Pivotal Tracker, Axure, and Popplet
Discover the secret method behind how Apple creates laser-focused products
Build your product portfolio with 10 step-by-step exercises that will take your product idea from concept to spec
Get a behind-the-scenes look at case studies like the NASA app (over 10 million downloads) and Getaround ($0 to $200 million valuation in 5 years)
Analyze the market landscape, discover weaknesses in your competitors, spots trends that will hyper-grow your product
Quickly test and validate your product idea over a weekend
Effectively lead developers / designers and manage stakeholders
Hack the Product Management interview process and stand out from the competition

Who Should Attend

"Accidental" Product Managers who want to succeed at their job
People who want to transition into a Product Management career
Entrepreneurs who want to learn the process on how to build a killer product
Jr. Product Managers who want to learn how to be irreplaceable at their job

Target Audiences

"Accidental" Product Managers who want to succeed at their job
People who want to transition into a Product Management career
Entrepreneurs who want to learn the process on how to build a killer product
Jr. Product Managers who want to learn how to be irreplaceable at their job

Want to learn product management but don’t have 10+ hours to burn watching boring videos?

Consider taking my concise product management course!

I’ve compressed 10+ years of award-winning Product Management experience (NASA, Apple, Ticketmaster) into a condensed 5.5 hr course.

Learn the core skills that make up the entire Product Management process, from ideation to market research to wireframing to prototyping to user stories to Product Management leadership. I designed this course to be easily understood by people who are new to Product Management.

In addition to mastering the core skills, you’ll actively apply it by learning popular Product Management tools like Workflowy, Axure, Pivotal Tracker. You will get a chance to build out one of your own product ideas through 10 step-by-step exercises complete with working files and sample templates. At the end of the course, you’ll have a product spec with a feature backlog, wireframes, and an interactive prototype.

Ever wonder how organizations like Apple, NASA, and Ticketmaster design their products? You will know after taking this course. You’ll be getting a condensed knowledge transfer from a 10+ year Product Management veteran who has led teams at those prestigious organizations and has launched over a dozen products used by millions of users daily. You’ll get a behind-the-scenes look at several real life examples of wildly successful products and learn the secret sauce.

Course Curriculum

Chapter 1: Introduction to Product Management

Lecture 1: The Millionaire, the Beggar, and the Monk

Lecture 2: Course Navigation Tips

Lecture 3: Exercise: Start Brainstorming Ideas

Lecture 4: Worksheet – Brainstorm Using Workflowy

Chapter 2: The Product Development Process

Lecture 1: The Product Life Cycle Part 1 – Development, Introduction, Growth

Lecture 2: The Product Life Cycle Part 2 – Maturity, Decline

Lecture 3: The Product Development Process

Lecture 4: Waterfall vs Agile

Chapter 3: How to Come Up with a Killer Product Idea

Lecture 1: Recap of Section 2

Lecture 2: Why Do Products Fail?

Lecture 3: How to "Discover" Your Product

Lecture 4: Learn the Tool – Needs, Features, Benefits Table

Lecture 5: Exercise – Find the Problem and Identify the Pain

Lecture 6: Worksheet – Find the Problem and Identify the Pain

Lecture 7: Interview Your Users

Lecture 8: Exercise – Interview Your Users

Lecture 9: Worksheet – Interview Your Users

Chapter 4: Finding a Market Fit

Lecture 1: Recap of Section 3

Lecture 2: Learn the Tool – Use SWOT Analysis to Understand the Market Landscape

Lecture 3: Exercise – Do a SWOT Analysis on Dropbox

Lecture 4: Worksheet – Do a SWOT Analysis on Dropbox

Lecture 5: Compare Answers – Do a SWOT Analysis on Dropbox

Lecture 6: How to Stand Out

Lecture 7: Size the Market

Lecture 8: Worksheet – Size the Market

Lecture 9: Trends

Chapter 5: Case Study – The NASA App

Lecture 1: Recap of Section 4

Lecture 2: The Birth of the NASA App

Lecture 3: The Vision Deck

Lecture 4: Driving Vision

Lecture 5: Product Teardown

Chapter 6: Building Empathy to Relate to Your Users

Lecture 1: Recap of Section 5

Lecture 2: Learn the Tool – Personas

Lecture 3: Common Mistakes When Making Personas

Lecture 4: Video Story as Personas

Lecture 5: Exercise – Make a Persona

Lecture 6: Worksheet – Make a Persona

Lecture 7: Learn the Tool – Build Empathy by Making an Empathy Map

Lecture 8: Exercise – Create an Empathy Map

Lecture 9: Worksheet – Create an Empathy Map

Chapter 7: Testing and Validating Your Product Idea

Lecture 1: Recap of Section 6

Lecture 2: Lean Product Design

Lecture 3: Design Experiments

Lecture 4: Test by Smoke Selling

Lecture 5: Test by Making a Product Demo Video

Lecture 6: Test by Using the Concierge Method

Lecture 7: Don't Be Data-Driven, Be Data-Informed

Lecture 8: Exercise – Test Your Product Hypothesis

Lecture 9: Worksheet – Test Your Product Hypothesis

Chapter 8: Shaping the Product

Lecture 1: Recap of Section 7

Lecture 2: How Apple Creates Laser-Focused Products

Lecture 3: How to Create a Feature Backlog

Lecture 4: Learn the Tool – Pivotal Tracker

Lecture 5: Exercise – Create a Feature Backlog

Lecture 6: Worksheet – Create a Feature Backlog Using Pivotal Tracker

Chapter 9: How to Make Beautiful Wireframes

Lecture 1: Recap of Section 8

Lecture 2: Introduction to Wireframing

Lecture 3: Worksheet – Download and Install Axure

Lecture 4: Learn the Tool – How to Wireframe Using Axure – Part 1

Lecture 5: Worksheet – How to Wireframe Using Axure – Part 1

Lecture 6: Learn How to Save Time When Wireframing by Using Masters

Lecture 7: Learn the Tool – How to Wireframe Using Axure – Part 2

Lecture 8: Product Lab Worksheet – How to Wireframe Using Axure – Part 2

Lecture 9: How to Use Wireframes and Prototypes Effectively

Lecture 10: Make Your Product Super Intuitive Through User Testing

Lecture 11: Exercise – Create an Interactive Prototype for Your Product Idea

Lecture 12: Worksheet – Create an Interactive Prototype for Your Product Idea

Chapter 10: How to Write Great User Stories

Lecture 1: Recap of Section 9

Lecture 2: Introduction to User Stories

Lecture 3: What Are the Qualities of Great Stories?

Lecture 4: Worksheet – Write User Stories for Your Product Idea

Lecture 5: Prioritize Stories Using Assumption Testing

Lecture 6: Prioritize Stories Using the MoSCoW method

Lecture 7: Prioritize Stories Using the BUC method

Lecture 8: Estimate and Size Stories

Chapter 11: Product Management Leadership

Lecture 1: Recap of Section 10

Lecture 2: Introduction to Product Management Leadership

Lecture 3: How to Lead Developers

Lecture 4: How to Lead Designers

Lecture 5: How to Manage Stakeholders

Chapter 12: How to Get Multiple Product Management Job Offers

Lecture 1: Recap of Section 11

Lecture 2: What's the Process of Getting to the Job Offer?

Lecture 3: Write a Killer Resume

Lecture 4: Product Lab Exercise – Upgrade Your Resume

Lecture 5: Product Lab Worksheet – Upgrade Your Resume

Lecture 6: How to Ace a Product Management Interview

Chapter 13: Bonus Section

Lecture 1: Bonus Lecture: What's Next for You?

Instructors

Charles Du
Award-Winning Product Manager @ NASA, Apple, Ticketmaster

Rating Distribution

1 stars: 67 votes
2 stars: 152 votes
3 stars: 824 votes
4 stars: 2168 votes
5 stars: 2425 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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